Social Media Strategery

APRIL 11, 2014

These are some of the go-to examples of “real-time marketing.” But for a brand with thousands of employees and with legal, marketing, and PR departments, even a 140 characters can easily get caught in a mess of red tape. Social Media #RTM big game commercial heinz hum real-time marketing social media super bowl'

Brands 110

Brands Marketing Conference Eventful 110

The Realtime Report

APRIL 7, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and YouTube: Vine adds direct messaging via video (photo: Vine blog). Any social media updates that we missed? Facebook updates Pages Manager for IOS – Facebook released version 3.0

News 176

News Types Nielsen Social Media 176

Convince & Convert

APRIL 11, 2014

bringjerryhome Tweet This Trial by Fire Bob Pfeifer used social media to bring his son home. When he didn’t return from the trip, Bob used social media to make contacts across the world so he could find his son. At first, Bob didn’t know much about social media. Holy Social!

Automotive 143

Automotive Campaign Engagement Social Media 143

Convince & Convert

APRIL 10, 2014

Leading into the 2014 tax season, the company launched a satirical campaign with a cause-marketing element that pokes fun at Hipsters who are, “struggling to file taxes in non-ironic ways.” Social Media Case Studies'

Case Study 162

Case Study Campaign Cause marketing YouTube 162

Absolute PA

APRIL 11, 2014

That means, you can make a profound connection through your marketing, and provide them with the solutions to their deepest desires and wants through your products and services. ( And, they mostly use tools that you’re probably already using to market your business on the internet. ’ and ‘where can I buy.?

Tools 94

Tools Survey Marketing How To 94

Myrland Marketing

APRIL 11, 2014

received a blog pos t titled Stealing Ideas and Social Media via email this morning from Randall Craig , one of our presenters last week at the LMA , or Legal Marketing Association, ?annual Randall spoke on Social Media, a topic very much on the minds of marketers and communicators everywhere.

Conference 82

Conference Hashtag Eventful Template 82

Twist Image

APRIL 6, 2014

He''s also the best-selling coauthor of Social Marketing To The Business Customer , the first book devoted exclusively to B2B social media communications. It''s a pretty fascinating business for a time that finds every individual as media channel unto themselves. comply socially. content marketing.

Social Media 72

Social Media Startup B2B Consultant 72

Writtent Blog

APRIL 10, 2014

If that isn’t your motto as a content marketer, it should be. Between websites, social media, eBooks, whitepapers, and blogs, we’re all functioning in information overload. Awesome, because these 11 tips are designed for content marketers who are committed to achieving excellence in the months to come: 1. Image source.

Strategy 95

Strategy Content Marketing Press Release 95

Convince & Convert

APRIL 9, 2014

Google has put a social layer across its products and services – this is Google+. Sure, there is an aspect of Google+ as a social destination, but Google+ is Google. Through social connecting with Adwords, you can bet that every business with million dollar spends on Adwords will be testing what works for them.

Google 167

Google Adwords Marketing YouTube 167

Twist Image

APRIL 9, 2014

Marketers, we have a problem. All over the world, junior brand and community managers are building PowerPoint decks with charts, graphs and quotes from this article in an effort to demonstrate both how "in the know" they are, and how antiquated the upper echelons of the marketing and communications are. Both are misnomers.

Questions 102

Questions Content Press Release Findability 102

Laurel Papworth

APRIL 8, 2014

Five years ago I wrote a list of social media guidelines for the Enterprise which has been read 100,000+ times. And even today creating social media guidelines for staff are a challenge. I often ask my students to get into teams and come up with some guidelines. That’s a given. I’ve stuck with Tips.

Guidelines 89

Guidelines Tips Policies Education 89

Convince & Convert

APRIL 8, 2014

As someone who makes part of his living from helping online brands create great content, it pains me to say this: The best way to create awesome content marketing pieces is not to outsource their creation. The good news for you and me is that you don’t have to be born great like Shakespeare to create great content marketing pieces.

Content 121

Content Compete Marketing Skills 121

Twist Image

APRIL 11, 2014

Why this is so important to talk about for marketers? From there, if you''re using any of the tools that enable you to share content through social media channels ( Buffer app and others come to mind), you need to re-input and re-authorize the apps in there as well. social media. This is problematic on many levels.

Journal 92

Journal System Issues Brands 92

ProBlogger

APRIL 6, 2014

On-Going Marketing. This can be incredibly time-consuming in today’s very savvy, social world. Share your content on your personal social media accounts, as well as your blog’s Facebook page. Social bookmark the content on StumbleUpon, Reddit, Digg, etc. On-Going Marketing. Publishing. General VA).

Blogger 55

Blogger Social Bookmarking Tumblr StumbleUpon 55

ProBlogger

APRIL 10, 2014

Your company blog: while often neglected due to its perceived lack of purpose (and the commitment it requires), it is also a personal way to convey a message to a client base that isn’t possible with different forms of social media.

Engineering 45

Engineering Company Cost Products 45

Social Media Network Marketing

APRIL 8, 2014

Hi Folks, do you work as an Online Community Manager? Do you often receive the negative remarks of some person whom you have not known in a long time? Well you do not have to be a community member to receive negative feedback / response or a comment. You could have subscribed to a site and there you have someone creating a high noise level.

Comments 105

Comments Communities Social Media How To 105

Atom Thought

APRIL 6, 2014

Many of you would have read about how an employee of AOL was fired about 6 months back because he was clicking a photograph during a meeting. He was fired in front of other co-workers and about 1000 others connected via a conference call. The email and the audio clip of the conference call was […]

Social Media 100

Social Media Conference Meeting Marketing 100

Atom Thought

APRIL 6, 2014

Many of you would have read about how an employee of AOL was fired about 6 months back because he was clicking a photograph during a meeting. He was fired in front of other co-workers and about 1000 others connected via a conference call. The email and the audio clip of the conference call was [&hellip.

Social Media 100

Social Media Conference Meeting Marketing 100

Myrland Marketing

APRIL 11, 2014

appeared first on The Myrland Marketing Minute Blog by @NancyMyrland. The post Who Said That? How To Live Tweet A Conference.

Conference 40

Conference How To Marketing Twitter 40

Webbiquity SMM

APRIL 8, 2014

marketers have a love-hate relationship with Facebook. On one hand, not only is it an easy-to-use, low-cost platform with more than a billion members, but 77% of B2C companies and 43% of B2B vendors have acquired customers from Facebook, and the world’s largest social network drives 20% of all internet page views. Many (most?)

Facebook 223

Facebook Marketing B2B Advertising 223