Social Media Monitoring Tools: What’s Right For You?

eCairn eCairn specializes in the blogosphere. For our agency, identifying key blogs and conversations is important, but if the tool also worked for Twitter and other social media sources it would be much more valuable.

Social Media Monitoring Tools Demystified: Analysing Sources

In this first issue, we will examine how these tools ‘stack up’ in terms of meeting business requirements around analysing Social Media Sources. Social Media Monitoring Tools can be used to identify key Social Media Sources in relation to specific keywords or search terms.