Dave Fleet

FEBRUARY 16, 2016

As I’ve done so, I’ve highlighted five key landscape shifts that are changing the way that agencies and teams like ours need to operate: Newly (re-)accelerated change in social networks. This was the period when the current platforms all launched, and it felt like there was a new social media tool or network emerging every week.

Mobile 105

Mobile Trends Compete Loyalty 105

OnlineRockersHub Marketing Blog

JANUARY 24, 2020

Influencer marketing is all set to become a billion-dollar market with an increasing number of brands and businesses gaining commendable benefits. As you navigate through the digital world, you will come to know that social media is experiencing a rage. Common Influencer Marketing Myths and the Truth Behind! 1 Influencer Marketing is Expensive.

Influencer 82

Influencer Marketing ROI Metrics 82

Oktopost

JUNE 4, 2020

This quickly shifted as social media began expanding significantly, and people began connecting around the world on a wide variety of platforms. From a legal aspect, the goal of these guidelines is to protect the employee as much as the employer from legal or personal entanglements. What is a social media policy for employees?

Policies 146

Policies Social Media Guidelines Sentiment 146

Ignite Social Media

FEBRUARY 22, 2023

From the rapid rise of short-form videos to leveraging the value of community building, here’s what we think is what's hot and what's not in social media so far in 2023. Social media is a hot spot for emerging trends — they come and go. Given that social media is a whopping $231.1 It’s never slowed down.

Social Media 96

Social Media Social Media Management Influencer Trends 96

Sprout Social

JANUARY 2, 2019

Because coming up with a social media marketing plan means making some big decisions well before the new year gets into full swing. Thanks to Facebook, social media at large received some serious mainstream attention in regard to consumer privacy and the crusade against “fake news.” Welcome to planning season!

Campaign 111

Campaign Social Media Metrics Trends 111

Sprout Social

APRIL 19, 2017

How much return do you get from a Retweet? How much return do you get from a Retweet? However, a lot of the value from social doesn’t show up immediately. For instance, a prospect you shared an article with on Twitter may come back and purchase from you three months later because they bookmarked your content.

Social Media 105

Social Media How To ROI Hashtag 105

Techipedia: Tamar Weinberg

JANUARY 5, 2011

As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!),

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Kikolani

NOVEMBER 29, 2010

When it comes to lists of leaders in the tech industry, there is usually always one person who notes the lack of women appearing in them. And it’s no surprise they notice. A Little List Analysis. I took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs.

Blogger 168

Blogger SEO Consultant WordPress 168

Buffer Social

NOVEMBER 30, 2016

When I first started out with digital marketing, I was blown away by the sheer amount of online marketing resources and social media classes. I read hundreds of articles and enrolled in as many marketing courses that I could possibly get my hands on. Even today, millions of resources continue to be published online every month. Let’s dive in!

Class 40

Class Skills Social Media Marketing 40

Webbiquity SMM

JANUARY 9, 2013

January is a great time to take a step back from day-to-day tactics and ask the Big Questions; or in cliché form, to look at the forest rather than the trees. Why do they (really) buy from you? Find the answers to those Big Questions and more here in nine expert marketing strategy guides from the past year.

Strategy 190

Strategy Marketing B2B Exercises 190

Convince & Convert

OCTOBER 22, 2013

from fun, long-term content creations to powerful projects that really drive business? I interviewed 3 marketers who make large content projects work for their companies and clients to find out how to make sure to get a return on investment from Big Content: Cyrus Shepard. How do you measure the ROI of your big content initiatives?

Strategy 152

Strategy BuzzStream Content Brands 152

Webbiquity SMM

FEBRUARY 7, 2011

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Now that social media has advanced from the “should we do it?&# stage, many new questions arise. Should social media be under the overall purvue of marketing or PR? Adoption soared.

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

JANUARY 17, 2011

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), How do social media marketing strategies in small businesses differ from those in larger enterprises? Social Media Facts and Stats.

Research 210

Research Social Media B2B Marketing 210

Convince & Convert

MARCH 16, 2010

I presented a half-day workshop at the Email Evolution Conference on social media strategy ( slides here ) recently with DJ Waldow and Mike Corak , and the significant majority of the questions from the audience were about Twitter. But, new data from Compete.com shows a clear stagnation in Twitter’s runaway growth.

Social Media 125

Social Media Strategy Foursquare Social CRM 125

Convince & Convert

JUNE 23, 2010

The output from co-creation can be a market test and sharper go-to-market strategies, so you know what your consumers want before you take it to market. What is the next generation of crowdsourcing? There is no better ‘bang’ for your buck than a well thought out and properly executed crowdsourcing initiative. Embrace these people.

Crowdsourcing 122

Crowdsourcing Social Media Strategy Construction 122

Convince & Convert

SEPTEMBER 20, 2010

A new research study of 1,400 U.S. consumers from ExactTarget and CoTweet (they are clients) called Twitter X-Factors shows that just 5% of Americans follow even one brand on Twitter. A new research study of 1,400 U.S. August 12th, 2010 |Written By: Jay Baer | View Comments Tweet We built our own Frankenstein. And for what?

Social CRM 147

Social CRM Twitter B2B CoTweet 147