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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

Content Marketing: Growing and Maturing How are content marketing budgets holding up in these challenging times? How are goals and strategies for content marketing changing? How are content marketers measuring results and proving value? Here are 10 of the key findings from the report. Budgets are growing.

Research 257
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I Tried X Premium (Twitter Blue) for 3 Months — Here’s What Happened

Buffer Social

X, formerly known as Twitter, has gone through a lot of changes since its ownership changed hands in November 2022. One of the most notable ones is its paid tier, which has seen name and design changes and many (many) additions to its list of features. What is X Premium?

Twitter 101
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The Social Media Manager’s Daily, Weekly, Monthly Checklist

Buffer Social

This is a thought that pops up many times throughout the day while I’m working as the Social Media Manager at Buffer. Today, I’m happy to share with you all the tasks I have on my daily, weekly, and monthly checklists at Buffer and explain how I’m working on these tasks.

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9 New Instagram Features and How to Use Them

Buffer Social

A great example of this is how Notes updates will appear at the top of your followers' inboxes (but more on this below). Broadcast Channels, which hit apps in February 2023, offer you a chance to send mass updates to followers who have opted in.    Below are examples from @kelseywells and @kayla_itsines.

Features 113
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I Tried LinkedIn Premium as a Creator — Here’s My Honest Review

Buffer Social

  While actively hunting for my new role in early 2023, I took advantage of the free trial of LinkedIn Premium, then extended it for another few months.   But, after nabbing my dream role at Buffer , my goals on LinkedIn shifted.    LinkedIn Premium pricing  How much does LinkedIn Premium cost?

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3 Social Media Executives Reveal How to Build a Career in Social

Buffer Social

On the hunt for guidance about how to build a career as a social media executive, I interviewed all three. The March 2023 CMO Survey revealed companies spend 17 percent of their marketing budget on social media. “How is social media driving the bottom line, increasing revenue, or nurturing leads? percent in five years.

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5 ways social media listening increases customer advocacy

Sprout Social

Most marketing professionals constantly grapple with two questions: What do our customers actually want and how can we turn them into our biggest champions? In this article, we explain how you can use social listening to increase customer advocacy and, in doing so, level up your brand. Here’s how.