Adam Sherk

AUGUST 11, 2010

This is particularly appealing for publishers with content that may be of interest to specific audiences as opposed to the wider Digg user base. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Will it work with local news? NBC is trying to find out.

Digg 166

Digg Marketing News Press Release 166

Adam Sherk

FEBRUARY 28, 2012

To be clear, a large part of any Facebook strategy focuses on newsfeed visibility and on-site promotion through tactics like EdgeRank optimization, frictionless sharing , like and subscribe buttons , Open Graph tags, Facebook Comments and other Facebook Social Plugins. 2) Try a Guest Editor. 3) There’s Still Power in Print.

News 199

News Facebook Case Study Conference 199

Adam Sherk

SEPTEMBER 14, 2011

I guess you have to admire the automated attempt to transition from enterprise social media strategies to buying NFL replica jerseys: And at least the advertisement was well targeted to me since I’m interested in press release optimization and I’m a fan of PRWeb. I’m not going to link to it but it was on a subdomain of bloglines.co.za.

Press Release 111

Press Release Sports SEO Buy 111

Adam Sherk

SEPTEMBER 13, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter by Adam Sherk on September 13, 2010 The Pew Research Center for the People and the Press has published the results of its latest survey on news consumption and related topics.

Survey 140

Survey Social Networking Engineering Research 140

Adam Sherk

JUNE 9, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk News Sites Not Making Much Use of Static FBML on Facebook Pages by Adam Sherk on June 9, 2010 Between privacy issues, a sweaty CEO and technical problems with its “Like&# buttons Facebook is having a rough time lately.

News 181

News Sites Yahoo Facebook 181

Adam Sherk

SEPTEMBER 3, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google News Optimization Tips by Adam Sherk on September 3, 2009 This week Google put out a video to give publishers more information on how Google News works and how best to optimize for it. Creating textual descriptions and transcripts is helpful.

News 158

News Google Tips Press Release 158

Adam Sherk

AUGUST 20, 2009

This is encouraging news for publishers as previously once an article was indexed in Google News no changes or updates to it would be registered. This is encouraging news for publishers as previously once an article was indexed in Google News no changes or updates to it would be registered.

News 101

News Google Syndication Press Release 101

Adam Sherk

JULY 9, 2013

Mining keyword research, analytics and competitive data to identify new evergreen content opportunities does not always get the attention it deserves from busy editorial teams, despite this being an area with considerable upside for publishers. Keyword Research for Content Planning.

Research 183

Research Content Hitwise Adwords 183

Adam Sherk

SEPTEMBER 28, 2011

That alone is a big step for publishers, who are understandably tentative about social efforts that are not directly focused on bringing users back to their site. But with the right monetization strategy there is no reason that a news organization needs to be limited to the confines of its own website.

Facebook 111

Facebook Journal URL News 111

Adam Sherk

JULY 13, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Paywalls, Media Coverage and User Access: What’s a PR Pro to Do? Publishers are desperately trying to come up with new business models and hopefully they’ll figure out a system that works. Does Google News Sitemaps New Format Help Publishers?

Press Release 141

Press Release SEO News Survey 141

Adam Sherk

AUGUST 24, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Do Google’s Expanded Domain Results Apply to News and Video Listings? This gives publishers the opportunity for greater exposure to users looking for content from their specific site (and who may not be familiar with the “site:” search operator).

News 113

News List Google Embedding 113

Adam Sherk

AUGUST 4, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk News Sites on the New Digg: Who is Active, Who is Gaining Followers? by Adam Sherk on August 4, 2010 The new Digg has gotten a lot of attention for the opportunities it creates for publishers (see ReadWriteWeb and BlueGlass for details).

Digg 134

Digg Sites News Activities 134

Adam Sherk

JUNE 30, 2009

One of the most common concerns I hear from publishers is the fact that syndication partners are outranking them for their own content. UPDATE: In December 2009 Google began supporting the rel=&# canonical&# tag across different domains, giving publishers another tool to use in mitigating duplicate content issues caused by syndication.

Syndication 111

Syndication Press Release SEO Publishing 111

Adam Sherk

NOVEMBER 3, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk An Early Look at News Media Twitter Lists: Not Much Traction by Adam Sherk on November 3, 2009 With all the buzz about Twitter Lists I thought I’d take a look at how some major news sites are doing so far with their own Lists.

News 136

News List Twitter Sites 136

Adam Sherk

MAY 29, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Your Mom’s Coming to Facebook, But She May Not Stick Around by Adam Sherk on May 29, 2009 Inside Facebook published some new statistics this week on Facebook’s US audience growth over the last 60 days.

Facebook 101

Facebook Press Release Syndication Blogroll 101

Adam Sherk

NOVEMBER 18, 2009

So the main takeaway is that NFL teams need to take better control of their social media presence and come up with more a cohesive engagement strategy. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. For several teams the unofficial pages have significantly more fans.

Team 209

Team Twitter Facebook Sports 209

Adam Sherk

JANUARY 20, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Top 10 Reasons The New York Times is Really Putting up a Paywall by Adam Sherk on January 20, 2010 Today The New York Times made it official that they will be introducing a metered model starting in 2011. Your list gives Letterman a run any day.

Press Release 126

Press Release Digg News SEO 126

Adam Sherk

APRIL 14, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Corporate Social Media Marketing is about Two-Way Communication by Adam Sherk on April 14, 2009 It’s a simple concept, but one that many companies are still struggling with in terms of practical implementation.

Social Media 100

Social Media Press Release Syndication Marketing 100

Adam Sherk

MAY 12, 2010

Publishers: Solve Tracking Code, Duplicate Content Issues with the Canonical URL Tag So Far so Good for Seattlepi.com Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement?

Content 116

Content Aggregator Press Release Syndication 116

Adam Sherk

MAY 18, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Newsweek’s Tim Geithner Interview Live on Facebook: Don’t Forget to Link to the Video Afterwards by Adam Sherk on May 18, 2009 Today Newsweek offered live streaming of Jon Meacham’s interview with Treasury Security Tim Geithner on its Facebook page.

Facebook 100

Facebook Press Release Syndication Blogroll 100

Adam Sherk

MAY 18, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Newsweek’s Tim Geithner Interview Live on Facebook: Don’t Forget to Link to the Video Afterwards by Adam Sherk on May 18, 2009 Today Newsweek offered live streaming of Jon Meacham’s interview with Treasury Security Tim Geithner on its Facebook page.

Facebook 100

Facebook Press Release Syndication Blogroll 100

Adam Sherk

DECEMBER 2, 2009

Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Vocus 166

Vocus SEO Social Media Press Release 166

Adam Sherk

AUGUST 31, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Yahoo Adds Enhanced News Results to SearchMonkey by Adam Sherk on August 31, 2009 On Friday Yahoo announced new additions to its SearchMonkey enhanced results, including options for news content. For technical details and instructions see the SearchMonkey News help page.

Yahoo 101

Yahoo News Syndication Press Release 101

Adam Sherk

JANUARY 19, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Alicia Keys Facebook Page: I’d Sign Up if She Asked Me All Cool by Adam Sherk on January 19, 2010 Want to use your Facebook Page to build out your mailing list? Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company.

Press Release 138

Press Release Facebook Syndication Blogroll 138

Adam Sherk

JANUARY 7, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Hearst Skiff Reader Looks Cool by Adam Sherk on January 7, 2010 Hearst’s Skiff Reader is being unveiled at CES this week. It’s an interesting project and it is good to see publishers trying new things, however slow to move they may have been to-date.

Press Release 101

Press Release Syndication Blogroll iPad 101

Adam Sherk

JULY 17, 2009

UPDATE: After posting this today I came across a post from Twitter explaining their selection criteria: Suggested Users I also noticed that just last night on Search Engine Land Danny Sullivan published an extensive look at who’s on the list: Who Does Twitter Love?

Twitter 100

Twitter Press Release Syndication Blogroll 100

Adam Sherk

SEPTEMBER 10, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Why the News Business Isn’t Profitable by Guest on September 10, 2010 This is a guest post from Aaron Goldman , author of Everything I Know about Marketing I Learned from Google. So, to all those publishers out there who built their businesses on news.

News 121

News Press Release Survey SEO 121

Adam Sherk

AUGUST 25, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 5 Ways to Deal with Seasonal Dips in Search Engine Traffic by Adam Sherk on August 25, 2009 July and August are a time when many content sites see a seasonal dip in all forms of traffic, including search engine referrals.

Engineering 102

Engineering Hitwise Health Care Press Release 102

Adam Sherk

JANUARY 4, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk My Top 10 Posts of 2009 on News Media, SEO and Social Media by Adam Sherk on January 4, 2010 I was going to post this last week but then opted wisely for letting myself enjoy a holiday break.

SEO 101

SEO News Social Media Syndication 101

Adam Sherk

OCTOBER 29, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google Social Search: Are You in Your Target Audiences’ Social Circles? Other types of businesses will have to be more creative, which is where smart content marketing and social media strategies come into play.

Google 109

Google Google Reader Press Release Survey 109

Adam Sherk

OCTOBER 8, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Common Causes of Duplicate Content on News Media Sites by Adam Sherk on October 8, 2009 Although search engines keep improving on their ability to deal with duplicate content, this continues to be one of the main SEO issues facing news and content sites.

Sites 105

Sites News Syndication Content 105

Adam Sherk

JUNE 15, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk News Sites on Twitter: Who is Making the Most Impact? Related posts: Diversified Twitter Strategies for News Sites News Sites Not Making Much Use of Static FBML on Facebook Pages Which News Sites Get the Most Social Media Engagement?

News 165

News Sites Twitter Digg 165

Adam Sherk

MAY 13, 2009

Reviews in particular offer a good opportunity for publishers as many content sites produce multiple types of reviews on a regular basis. Google JavaScript Changes Put Publishers in Violation of Sponsored Link Guidelines Does Google News Sitemaps New Format Help Publishers?

Review 100

Review Google Embedding Press Release 100

Adam Sherk

JANUARY 11, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk PEJ Study Shows Print Still Primary Source of Original News Reporting by Adam Sherk on January 11, 2010 The Pew Research Center’s Project for Excellence in Journalism released a study today of the modern news ecosystem, examining a week of news activity in Baltimore, MD.

Study 147

Study News Press Release Report 147

Adam Sherk

JANUARY 28, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 10 Quotes on the Apple iPad and the Business of News by Adam Sherk on January 28, 2010 Now that the first wave in the Apple iPad crazy-a-thon has past, I thought I’d do a quick round-up of what people are saying about the iPad from the perspective of the news media.

iPad 129

iPad Apple News iPhone 129

Adam Sherk

JANUARY 21, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Journalist Social Media Usage Increases, Concerns About Reliability of Information by Adam Sherk on January 21, 2010 Yesterday Cision released the results of their Social Media and Online Usage Study, a survey of social media usage by print and Web journalists.

Social Media 122

Social Media Press Release Microblogging Survey 122

Adam Sherk

MAY 4, 2010

So in the context of a wider social media strategy, it would be even more fascinating. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. But interesting read and I really appreciate how you laid out how you got this data and why you did the data collection method you chose.

Team 165

Team Engagement Facebook Press Release 165