Adam Sherk

JANUARY 11, 2010

We found official press releases often appear word for word in first accounts of events, though often not noted as such. While many people regard press releases as little more than throw-away text, the reality is that smaller news sources in particular do in fact use that content in full or repurposed form.

Study 147

Study News Press Release Report 147

Adam Sherk

DECEMBER 2, 2009

But 57% also indicated that they plan to increase their focus on SEO: That’s good news, because even just 2-3 years ago many companies’ efforts to integrate SEO and PR activities did not extend much beyond press release optimization. Which News Sites Get the Most Social Media Engagement?

SEO 166

SEO Vocus Social Media Press Release 166

Adam Sherk

JANUARY 21, 2010

The flip side to that is that not everything gleaned from monitoring social media activity is accurate or reliable. So it’s not surprising that 84% of the journalists indicated that news and information delivered via social media was “slightly less” or “much less” reliable/vetted than news delivered via traditional media.

Social Media 122

Social Media Press Release Microblogging Survey 122

Techipedia: Tamar Weinberg

SEPTEMBER 8, 2011

Mommy bloggers do not love broad press releases. Supporting their social network feeds shows them that you are also in support of all of their efforts to get more traffic and followers. I also highly recommend commenting on some of their articles and sharing some of their posts on social networks.

Social Media 161

Social Media Strategy Jive StumbleUpon 161

Adam Sherk

AUGUST 14, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Great Example of a Multimedia News Article from ESPN.com by Adam Sherk on August 14, 2009 Recently I wrote about the importance of including meaningful content in videos embedded in press releases.

Examples 102

Examples News Press Release Embedding 102

Kikolani

FEBRUARY 10, 2010

Business Promotion: If you’re a clothing store, send a link to an article that describes the latest fashion trends for this season. Article / Blog Post Promotion: If you’re a social media blogger, send a link to a post Twitter tips. Trending Topics. Keep an eye on trending topics, and use them to your advantage.

Twitter 150

Twitter How To Directory Trends 150

Adam Sherk

SEPTEMBER 3, 2009

Articles need to be “objective news” to lead a story cluster (op-ed, satire, press releases and subscription content are not eligible to lead clusters). Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme. Duplication and Novelty Detection – More credit is given to original sources of content.

News 158

News Google Tips Press Release 158

Adam Sherk

DECEMBER 17, 2009

Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme. When it comes to interactive media buys it looks like Google and the other search engines still offer marketers the best opportunities online.

Social Media 123

Social Media Marketing Press Release Survey 123

Adam Sherk

JULY 22, 2009

It’s that there are so many SEO and audience development initiatives, including social media marketing, that simply work better when a site exists on its own unique, branded domain. A side note to Condé Nast Digital’s PR team: I’d put your online press releases on regular Web pages. Best of luck to both GQ.com and DETAILS.com.

Press Release 100

Press Release Syndication Blogroll Consultant 100

Adam Sherk

AUGUST 11, 2009

Tip #14: Dirty Secret Every now and then, press releases work. Yes, writers hate blind press releases. Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme. I think I must have missed something and let you off too easy. Except when they are good). You pitched me.

Tips 102

Tips Publishing Press Release Syndication 102

Adam Sherk

NOVEMBER 23, 2009

25 Major News Sites Ranked by Page Speed Videos in Press Releases are Cool – If They Provide Meaningful Content The Most Common Causes of Duplicate Content on News Media Sites Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement?

News 101

News Google Hitwise Press Release 101

Adam Sherk

JANUARY 4, 2010

But since all the cool kids have been sharing their top posts I wanted to join in, plus follow my own advice on identifying your top trends. Related posts: How to Identify Your Own Top Trends Social Media Dominates 2010 PR Planning, But SEO Increasingly in the Mix Social Media Super Bowl: Which Team Has More Reach?

SEO 101

SEO News Social Media Syndication 101

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Adam Sherk

FEBRUARY 9, 2010

Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme. The recent partnership between Foursquare and Canada’s Metro is a good early example of the potential that exists. Metro will provide Foursquare with location-specific editorial content such as reviews, tips and articles on points of interest.

Foursquare 111

Foursquare Badge Press Release Syndication 111

Adam Sherk

MAY 19, 2009

Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme. It’s also worth noting that a lot of major publishers still get a huge portion of their traffic from direct navigation.

Hitwise 100

Hitwise News Report Press Release 100

Adam Sherk

MAY 19, 2009

Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme. It’s also worth noting that a lot of major publishers still get a huge portion of their traffic from direct navigation.

Hitwise 100

Hitwise News Report Press Release 100

Adam Sherk

JULY 28, 2009

Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter Great Example of a Multimedia News Article from ESPN.com Google News Now Recrawling Updated Articles Do People Search for “Breaking News”? Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

Engineering 100

Engineering Press Release Survey Syndication 100

Adam Sherk

OCTOBER 23, 2009

Another Chitika study showed that social media represented only 0.55% of total referrals across their network, compared to nearly 98% for search engines: This highlights the fact that there is more to SEO than just increasing search engine referral traffic – it is essential to convert those visitors once they arrive.

Hitwise 124

Hitwise Social Media Digg Survey 124

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Adam Sherk

JANUARY 20, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Top 10 Reasons The New York Times is Really Putting up a Paywall by Adam Sherk on January 20, 2010 Today The New York Times made it official that they will be introducing a metered model starting in 2011.

Press Release 126

Press Release Digg News SEO 126

Adam Sherk

FEBRUARY 23, 2010

As I’ve covered in past posts on monitoring hot search trends and dealing with seasonal dips in search traffic , news sites can leverage tools and data to gain powerful insights into what’s working and not working on their sites. Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme. Is this a good thing?

Hitwise 110

Hitwise Press Release Adsense Syndication 110

Adam Sherk

OCTOBER 29, 2009

But in case in takes off, the questions businesses should be asking themselves now are: Are we in our target audiences’ social circles? For news and content sites the task is fairly straightforward as lots of users are already subscribed to their RSS feeds, Twitter accounts, Facebook Pages, etc. If not how do we get there?

Google 109

Google Google Reader Press Release Survey 109

Adam Sherk

JUNE 9, 2009

Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme. However, according to the Google Adwords Keyword Tool , some people do: Currently CNN.com and MSNBC.com are the top two listings in Google for “breaking news.”

News 100

News Hitwise Press Release Syndication 100

Adam Sherk

JUNE 9, 2009

Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme. However, according to the Google Adwords Keyword Tool , some people do: Currently CNN.com and MSNBC.com are the top two listings in Google for “breaking news.”

News 100

News Hitwise Press Release Syndication 100

Adam Sherk

JULY 13, 2010

Related posts: Pro PR Tips: 100 PR Tips from Rafe Needleman Published as a Book Does Social Media Increase a Journalist’s Value? Where Do You Want Your Social Media Press Releases to Live? Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

Press Release 141

Press Release SEO News Survey 141

Adam Sherk

DECEMBER 1, 2009

It also has the potential to do the opposite; users may disregard non-editorial content such as press releases in greater volume now that it is easier to identify. Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme. The tag has the potential to be the most helpful.

News 104

News Publishing Google Press Release 104

Adam Sherk

AUGUST 11, 2010

The Most Buried News Sites on Digg Diversified Twitter Strategies for News Sites Twitter Suggested Users – Today’s Studio 54 Velvet Rope How to Identify Your Own Top Trends Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement?

Digg 166

Digg Marketing News Press Release 166

Adam Sherk

FEBRUARY 19, 2010

But that’s no longer a significant opportunity, so blog tags are now more about on-site usability; directing users to additional content on a particular topic or allowing them to subscribe to topic-specific RSS feeds. Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

Sites 112

Sites News Press Release SEO 112

Adam Sherk

JANUARY 19, 2010

Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

Press Release 138

Press Release Facebook Syndication Blogroll 138

Adam Sherk

AUGUST 25, 2009

Here are five ways to mitigate seasonal search traffic declines: Go after hot topics – Regularly monitor the top searches, topics and trend data published by search engines and social media sites for content ideas and opportunities. It’s not easy to chase search trends as there is a danger of always ending up one step behind.

Engineering 102

Engineering Hitwise Health Care Press Release 102

Adam Sherk

MAY 12, 2010

Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

Content 116

Content Aggregator Press Release Syndication 116

Adam Sherk

OCTOBER 6, 2010

PostRank has a comparison tool that uses its Domain Activity API to measure total engagement based on user participation across multiple social platforms. PostRank counts “engagement events” which it defines as individual activities such as a tweet, like, comment, digg, RSS view, etc. So I ran 30+ news sites through the tool.

Sites 176

Sites News Postrank Engagement 176

Adam Sherk

AUGUST 31, 2010

And it looks like an individual grabbed the msnbc username back in 2006 for his own purposes: Since “jonathan” was apparently hoping to use the channel to show off his dance moves I thought it only appropriate to end this post with one of his videos: Related posts: Which News Sites Get the Most Social Media Engagement?

Sites 182

Sites News YouTube Press Release 182

Adam Sherk

JANUARY 7, 2010

Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

Press Release 101

Press Release Syndication Blogroll iPad 101

ProBlogger

NOVEMBER 1, 2010

Since it’s the end of the month, it’s also time to unveil October’s most-blogged-about stories, according to Regator.com ’s trends. They were, in order: Halloween , Windows Phone , Brett Favre , Chilean Miners , Breast Cancer , ‘The Social Network’ , Jon Stewart , World Series , Kanye West , and Nobel Prize.

Regator 39

Regator Trends RSS Aggregator 39

Adam Sherk

MARCH 16, 2010

Related posts: Free Tools for Monitoring Hot Search Trends How to Identify Your Own Top Trends Google News Optimization Tips News Sites: Tame Your Blog Tags Diversified Twitter Strategies for News Sites { 2 comments… read them below or add one } Jason Hyman April 13, 2010 at 12:47 pm thanks for all the great info.

Sites 143

Sites News Yahoo Engineering 143

Adam Sherk

JUNE 12, 2009

Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

Press Release 100

Press Release Syndication Blogroll Foursquare 100