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PR and Change… On the Edge of Tomorrow

Waxing UnLyrical

For you “newcomers” to Waxing UnLyrical, I’m a public relations professional now teaching the next generation(s) of PR pros. The “that” that I did has changed and continues to change dramatically. I’m sure this will come as a ginormous surprise for all of you…. I love what I do for a living. But that’s not true.

Banking 227
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Must have digital skills for PR pros

Sherrilynne Starkie

The good news for PR professionals is that industry studies predict a six per cent growth in jobs over the next seven years. The bad news is that the profession is transforming profoundly and the skills you have today will not be enough to compete tomorrow. Photo by Carlos Muza on Unsplash.

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How to Save the World

Buzz Marketing for Technology

Dave Pollards environmental philosophy, creative works, business papers and essays. In search of a better way to live and make a living, and a better understanding of how the world really works. February 28, 2008. -->. Social Fluency. Insight depends on our ability to apply critical thinking to what we know. The chart below is what I came up with.

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Customer Anthropology: The Art of Observation

Buzz Marketing for Technology

Dave Pollards environmental philosophy, creative works, business papers and essays. In search of a better way to live and make a living, and a better understanding of how the world really works. < £ Salon Bloggers & > June 15, 2006. -->. Customer Anthropology: The Art of Observation. While I cant talk about the science, I can.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. There’s been a bit of news about it recently. Social Media is Inexpensive False. Social media is by definition slow. Can a social media program go viral?

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Confessions of a CKO: What I Should Have Done

Buzz Marketing for Technology

Dave Pollards papers on business innovation & knowledge management. MADE IN CANADA. trust your instincts. < < £ Salon Bloggers & > May 31, 2004. -->. CONFESSIONS OF A CKO: WHAT I SHOULD HAVE DONE. just got back from a two-day conference in Ottawa on Knowledge Management, sponsored by the Conference Board of Canada.

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Personal Knowledge Management - Pollard

Buzz Marketing for Technology

Dave Pollards environmental philosophy, creative works, business papers and essays. November 2005. MADE IN CANADA. trust your instincts. < < £ Salon Bloggers & > November 23, 2005. -->. A t last weeks conference, one of my presentations was on PKM. Was the training inadequate? Was there too much content to wade through?