Waxing UnLyrical

OCTOBER 19, 2010

So far, early research indicates little difference in the length of searches since Google Instant.) Keyword research. Get Shareaholic test Filed under Erica Holt , Guest Posts , Marketing | Tags: google instant , nonprofits , search engines , SEO | Comments (9) Site settings comment help? Regardless, thanks for visiting!

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Waxing UnLyrical

OCTOBER 24, 2010

Why: if you’re thinking of embarking on a color/cause campaign for your non-profit, this might be helpful as you do your initial research. Color psychology and marketing , from precision intermedia. A hole in Dunkin Donuts’ cause marketing , from Joe Waters ‘ Selfish Giving. Read All About It!

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Kikolani

NOVEMBER 23, 2011

If the site wants you to pitch them ideas, be sure to research their blog in advance and find out what topics are the most popular. I like to subscribe to the blog in Google Reader and use the PostRank Chrome Extension to see the posts with the most social engagement and then send them some great headlines running along those lines.

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Waxing UnLyrical

FEBRUARY 1, 2011

The outcome for [the] early stages of a campaign might be increased consumer awareness measured through primary research …&# And then he said something that sparked a LOT of debate: “… I also think there’s agreement that business outcomes are a subset of PR outcomes that are specific to behavior.&# ’, etc.&#

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Waxing UnLyrical

SEPTEMBER 5, 2010

link] These well researched tips help you move through your days in a positive way. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)" Mark as read Approve comment Hello, May I add the following to your list?! They are simple, mostly free and effective. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

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Waxing UnLyrical

SEPTEMBER 28, 2010

“The JIC is responsible for coordinating messages, researching inquiries, and is the center of our communications strategy.&# On why Pepco is on Twitter if it’s not going to use the medium to respond in a timely fashion: “Pepco is on Twitter because that is where many of our customers are. Read All About It!

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Waxing UnLyrical

JANUARY 24, 2011

AdWords campaigns require keyword research, account set up and maintenance, and ongoing tweaking and optimization to get results. Many other non-profits, including the Diabetes Hands Foundation , have had great success. However, you definitely need the time and resources to both to apply for the program and implementation. Read All About It!

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Waxing UnLyrical

OCTOBER 6, 2010

Do you have any stats or research to back this up? Know Your Stuff As you get ready to speak with a client; present an idea to your peers; or talk about why you believe why using something like Foursquare may be just the ticket for an event, you want to have some back-up right? Because people are going to ask questions. Read All About It!

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Waxing UnLyrical

DECEMBER 14, 2010

Research is key when looking to add a PR company or when hiring an in house PR specialist. One of the nicest (and scariest) things about social media is that it allows people to do more research than ever before, meaning we can scout out a good "cultural fit" to go with the ability and skills. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

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Kikolani

JANUARY 16, 2011

I always recommend doing a detailed transcript for any video posts you do on your site, that way you get additional SEO value from the text, people who prefer to read instead of watch video can do so, and people who can’t access the video (such as those on mobile) can still get the content through the text.

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Waxing UnLyrical

JANUARY 13, 2011

But, they might find us if they are searching for information about climate change, cancer research, computer science, etc. But, I’d be just as happy if they made education and research an election priority. Someone sitting in Brazil, for example, likely won’t randomly search out our institution. Which leads me too.

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Waxing UnLyrical

DECEMBER 4, 2010

I dont know the answer to that, and only KACA could tell us, if they conducted that kind of research. But if the real goal was to raise awareness, then its obvious they havent done their research. I completely agree that they could have changed certain aspects of the campaign to make it more palatable; Jen G. Read All About It!

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Waxing UnLyrical

NOVEMBER 18, 2010

November 18th, 2010 Tweet Guest post by Seth Duncan As a researcher in the PR industry, I couldn’t be more excited about some of the advances I’ve seen around automation in media measurement over the past several years. Seth Duncan is Director of Research and Development at Beyond Analytics. Seth received a B.A.

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Waxing UnLyrical

NOVEMBER 20, 2010

In this joint post, Sean Williams and I sat atop the ivory tower after Day 1 of the IABC Research & Measurement Conference – and issued what my husband would call “grand pronouncements.” I said, “You mean you’re not overwhelmed with excitement over the IABC Research and Measurement Conference?” It’s not what you think. Was I mean?

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Viper Chill

MARCH 1, 2010

Analytics & Research In a survey across thousands of large companies who actively monitor their stats online, only 35% stated that they actually changed their website based on what they saw. Postrank I have been using Postrank Analytics for about 3 weeks now and find it really impressive.

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Waxing UnLyrical

NOVEMBER 30, 2010

One of our professors – Alec Couros – had been researching how social media can be used in the context of education for years. In the months that followed he gave me the opportunity to research, plan, pitch and ultimately implement the site. My co-workers were spreading the word. Thankfully he was on board with the blog idea.

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Waxing UnLyrical

DECEMBER 12, 2010

Many thanks to all who did; I learned a few new things as well, as I was researching the songs. So today’s weekly roundup is of seven holiday songs and those who shared them – because they were willing to share them with me. If that’s not relationship building , I don’t know what is. Last Christmas , by Wham!,

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Viper Chill

MAY 6, 2010

You will find blogs with tips here and there on Wordpress SEO , and I go and write what I think is the only guide you’ll ever need. While the service was a little too basic to pay for, I do still enjoy the company’s Postrank tool. Each step on the way has given me a post idea I can write about.

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Convince & Convert

SEPTEMBER 20, 2010

The MarketingProfs research bears this out, as usage of primary social outposts is almost identical, regardless of budget. Sincerely, Mac McIntosh mcintosh@sales-lead-experts.com [link] Mac McIntosh Jay, I enjoyed your post about this important research about the adoption and use of social media as a marketing channel.

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Waxing UnLyrical

NOVEMBER 1, 2010

The development of standardized evaluation and measurement techniques has been a topic of ongoing research, discussion and debate for years. When I was teaching, it was one research-oriented course and measurement was a single lecture. Gary said this initiative aims at bringing measurement best practices into the classroom.

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Waxing UnLyrical

JANUARY 27, 2011

Let me be blunt: I don’t believe you can send out 50 pitches a day if you’re going to do your research and personalize them. Thats where spending a lot of time on refining and researching ones lists can make a difference, IMHO. Because that takes time. What does it matter? Image: marissaorton via Flickr, CC 2.0

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Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.

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