yMarketingMatters

APRIL 10, 2019

And because the purpose of these platforms is creating connection and telling stories , they’re the perfect place to employ storytelling techniques. A HUGE component of online marketing is about social media. And builds that connection!

B2B 130

B2B Loyalty Conversation Social Media 130

yMarketingMatters

JUNE 4, 2013

Pick the specific platforms that make sense for your business. This year you should decide which platforms are the most worthwhile places to reach your audience, thus seeing greater returns as a result. This should be the year that your small business becomes confident and adept at social media. Responsive Web Design is Key.

Trends 277

Trends Smart Phone Marketing Mobile 277

yMarketingMatters

OCTOBER 22, 2014

Jokes aside, it really is much easer to reach influencers via their social media platforms. Social media networks are the first platforms ever that are actually a two-way conversation. Just tweet Oprah at @Oprah about your product or get onto the Ellen Show by posting on her Facebook page ! It outshines traditional marketing.

Social Media 252

Social Media Small Business Compete Mobile 252

yMarketingMatters

OCTOBER 4, 2013

Know that this platform does need a considerable amount of human and financial resources (advertising), and, if done right, the benefits to your business will definately be seen. Twitter has proved its worth in recent years as a platform for breaking news. Knowing which platforms to focus on can really help your business. .

Social Media 275

Social Media Foursquare Social Bookmarking LinkedIn 275

yMarketingMatters

OCTOBER 25, 2013

Facebook is one of the most widely used and most popular social platforms (with an estimated 1.15 However, it’s also one of the most fluid platforms making it hard for businesses, large and small alike, to keep up with the latest updates on the platform and interpreting the ever-evolving Insights.

Engagement 271

Engagement Facebook Metrics Loyalty 271

yMarketingMatters

NOVEMBER 8, 2013

But they proved so popular as a way to keep track of conversations and find information that all major social media platforms, including LinkedIn, Facebook and Google+, now use hashtags. Bonus Tip: It can be time consuming to jump from one social platform to another to track hashtags. This works especially well for your blog.

Aggregator 251

Aggregator Yahoo Hashtag Syndication 251

yMarketingMatters

NOVEMBER 11, 2013

But they proved so popular as a way to keep track of conversations and find information that all major social media platforms, including LinkedIn, Facebook and Google+, now use hashtags. Bonus Tip: It can be time consuming to jump from one social platform to another to track hashtags. This works especially well for your blog.

Aggregator 215

Aggregator Yahoo Hashtag RSS 215

yMarketingMatters

APRIL 10, 2019

And because the purpose of these platforms is creating connection and telling stories , they’re the perfect place to employ storytelling techniques. A HUGE component of online marketing is about social media. And builds that connection!

B2B 100

B2B Loyalty Conversation Social Media 100

yMarketingMatters

JUNE 5, 2019

Here’s the thing to remember: Instagram’s primary goal is to maximize the time users spend on the platform: the longer users linger, the more ads they see: accounts that help Instagram achieve this are rewarded.

Instagram 130

Instagram HootSuite Feed Feedly 130

yMarketingMatters

JUNE 5, 2019

Here’s the thing to remember: Instagram’s primary goal is to maximize the time users spend on the platform: the longer users linger, the more ads they see: accounts that help Instagram achieve this are rewarded.

Instagram 100

Instagram HootSuite Feed Feedly 100

yMarketingMatters

JUNE 5, 2019

Here’s the thing to remember: Instagram’s primary goal is to maximize the time users spend on the platform: the longer users linger, the more ads they see: accounts that help Instagram achieve this are rewarded.

Instagram 100

Instagram HootSuite Feed Feedly 100

yMarketingMatters

JUNE 4, 2013

Pick the specific platforms that make sense for your business: You should decide which platforms are the most worthwhile places to reach your audience, thus seeing greater returns as a result. This should be the year that your small business becomes confident and adept at social media. Responsive Web Design is Key. Mobile Has Arrived.

Trends 100

Trends Smart Phone Marketing Mobile 100

yMarketingMatters

NOVEMBER 2, 2016

It shut down its live streaming platform in August. Here are 3 ways companies who relied on the platform can revamp their video strategy. When Blab launched in August 2015, it was “Move Over Periscope, Meerkat, and Hangouts—Blab.im Is Taking Over the Live Streaming World”. Well, not anymore. And… Twitter announced the closure of Vine.

Social Media 100

Social Media LinkedIn Instagram Campaign 100

yMarketingMatters

JULY 14, 2013

Twitter is a remarkable social media platform for your business. It’s a way to connect with or find your customers, partners and vendors, follow thought leaders, and keep up with what your competition is doing! In short, it’s an easy way to get your message out there and be on top of what is going on in your industry. .

Twitter 271

Twitter Hashtag Feed Feedly 271

yMarketingMatters

AUGUST 21, 2015

Rule of thumb: 1 – 3 hashtags are best over all platforms. Don’t go too long or too clever: if you’re creating a branded hashtag you should try to keep it short and sweet. Don’t have more hashtags than words, except on Instagram. Don’t hashtag everything in your posts. Useful tools to find and manage your hashtags: Hashtagify.me.

Hashtag 100

Hashtag Marketing Instagram Social Networking 100

yMarketingMatters

OCTOBER 9, 2015

All the social media and other images are pre-sized for you so they fit and render perfectly into each platform. Posts for Facebook, Twitter, Instagram and Pinterest. Facebook Ads and Banner Ads. Email Headers. Much more…. Or you can create custom image sizes. You’ll find almost everything you need.

Social Media 100

Social Media Instagram Retail Buy 100

yMarketingMatters

OCTOBER 9, 2015

All the social media images are pre-sized for you so they fit and render perfectly into each platform. Facebook, Twitter, Instagram and Pinterest post graphics. Facebook Ads. Much more…. Or you can create custom image sizes. You can also design header templates, marketing materials, documents, presentations, invitations and ads.

Social Media 100

Social Media Instagram Retail Buy 100

yMarketingMatters

MARCH 14, 2017

Here are some suggestions to get you started on LinkedIn’s publishing platform : What concrete advice would you give to someone hoping to enter your field? Write about challenges you’ve faced, opportunities you’ve seized, or important trends in your industry.

LinkedIn 178

LinkedIn Notification Hashtag Mobile 178

yMarketingMatters

JUNE 20, 2014

You can also use platforms (free and paid) like SproutSocial , HootSuite , Sysomos and InsideSocial for more detailed analytics. These numbers can help you streamline your efforts and engage with more of your customers. Read more here.

Small Business 263

Small Business Social Media How To ROI 263

yMarketingMatters

OCTOBER 18, 2015

In this second half of 2015, Facebook is poised to overtake YouTube and become the leading video viewing and online hosting platform. Use the strengths of both platforms to maximize the effectiveness of your video marketing strategy. Facebook is poised to overtake YouTube…they say. Statistics for Videos.

Video 133

Video Marketing Vimeo YouTube 133

yMarketingMatters

NOVEMBER 21, 2013

Know that this platform needs a considerable amount of human and financial resources (Facebook advertising), and, if done right, the benefits to your business will absolutely be seen. With so many TARGETED potential customers, creating a Business Page is a must. Before you start with your Facebook Business Page, you must ask yourself: 1.

Facebook 237

Facebook How To Statistics Hashtag 237

yMarketingMatters

JANUARY 10, 2014

These search engine rankings alone make Google+ an important social media platform. If you have a Google+ Page and someone searches for your business (despite if they follow you or not), your Google+ Page and its most recent posts will be displayed on the right side of their personal search results.

Social Media 277

Social Media Tips Marketing Mobile 277

yMarketingMatters

FEBRUARY 26, 2014

Tapping into Twitter’s power: Twitter has proved its worth in recent years as a platform for breaking news. Be available to your audience instantly 24/7. Build credibility. Promote your company and your content, and Get Noticed! The great hashtag feature keeps you up to date with latest trends and news worthy events.

Twitter 235

Twitter Repository Hashtag Statistics 235

yMarketingMatters

SEPTEMBER 23, 2016

Instagram business tools are just some of the new ways Instagram hopes to make growing a business on the platform much easier. There is a fairly even gender split between Instagram users: 51% male/49% female.

Instagram 100

Instagram Mobile Social Networking Hashtag 100

yMarketingMatters

JULY 14, 2013

Twitter is a remarkable social media platform for your business. It’s a way to connect with or find your customers, partners and vendors, follow thought leaders, and keep up with what your competition is doing! In short, it’s an easy way to get your message out there and be on top of what is going on in your industry. .

Twitter 138

Twitter Hashtag Feed Feedly 138

yMarketingMatters

JUNE 4, 2016

Twitter Opens Audience Platform Worldwide: Twitter now allows advertisers to extend their campaigns to all 800,000 million visitors around the world, across the Twitter website or any of the many websites and mobile apps. Great news for marketers looking for better ways to express themselves on Twitter.

Social Media 100

Social Media URL Badge Small Business 100

yMarketingMatters

OCTOBER 18, 2015

In this second half of 2015, Facebook is poised to overtake YouTube and become the leading video viewing and online hosting platform. We cannot escape the growth in video content! Facebook is poised to overtake YouTube.

Video 100

Video Vimeo Marketing YouTube 100

yMarketingMatters

JULY 14, 2013

Twitter is a remarkable social media platform for your business. It’s a way to connect with or find your customers, partners and vendors, follow thought leaders, and keep up with what your competition is doing! In short, it’s an easy way to get your message out there and be on top of what is going on in your industry. .

Twitter 100

Twitter Hashtag Feed Feedly 100

yMarketingMatters

FEBRUARY 8, 2018

Take steps to encourage meaningful interactions on the platform. Overall reach, video watch time, and referral traffic for all pages will probably decrease. As these changes go into effect, businesses will want to…. Publish quality content that will spark conversations among users. Engage in Facebook Groups. Invest time in live video.

Feed 145

Feed Feedly News Facebook 145

yMarketingMatters

AUGUST 7, 2016

This is great for users who want to make their streaming more relevant and accurate, however, it is currently limited only to users posting Live videos using the platform’s API. These emojis will be standardized across iOS, Android and other platforms, and are available to all users around the world.

Social Media 100

Social Media Reddit Embedding News 100

yMarketingMatters

FEBRUARY 10, 2014

Look at this useful information on demographics of key social networking platforms from Pew Internet Social Media Update 2013. Business owners should pay attention to which social platforms help them reach their goals with relevant audiences, whether that’s generating sales or greater visibility.

Social Media 279

Social Media Mobile YouTube Social Networking 279

yMarketingMatters

JANUARY 15, 2017

Rule of thumb: 1-3 hashtags are best over all platforms. In a post about the launch of their re-vamped long-form publishing platform , LinkedIn has confirmed that hashtags are also coming to desktop “very soon” You MUST add hashtags to your Publisher articles or long-form posts. Which Networks Support Hashtags?

Hashtag 100

Hashtag Social Media How To Marketing 100

yMarketingMatters

NOVEMBER 2, 2015

YouTube Debuts Paid Subscription Experience, YouTube Red : YouTube has launched a new paid membership platform, YouTube Red which allows members to enjoy videos across all of YouTube – ad free! Of course, if you want to increase your local reach, this is a good reason to start using Pinterest, if you’re not doing it already.

Social Media 100

Social Media Mobile YouTube Collaboration 100

yMarketingMatters

NOVEMBER 2, 2015

YouTube Debuts Paid Subscription Experience, YouTube Red : YouTube has launched a new paid membership platform, YouTube Red which allows members to enjoy videos across all of YouTube – ad free! Of course, if you want to increase your local reach, this is a good reason to start using Pinterest, if you’re not doing it already.

Social Media 100

Social Media Mobile YouTube Collaboration 100

yMarketingMatters

AUGUST 9, 2015

All the major social media platforms came out with at least one update. July has been a bumper month in social media! Let’s get right to it…and check out my JULY TIP at the end… Google+ Makes Some Changes. Google+ has started rolling out some changes and will continue doing so over the next few months.

Social Media 100

Social Media Notification Upcoming YouTube 100

yMarketingMatters

FEBRUARY 28, 2016

Numbers show a continuous decline of all-things-organic on all the main platforms. Paying for Exposure is a Must. Boosting content to your current fans so that they see your content in their newsfeed is a must. Relying on organic reach is not effective anymore. Advertising is the only sure thing you can do to grow an audience on social media.

Social Media 100

Social Media Marketing Mobile B2B 100

yMarketingMatters

JANUARY 27, 2014

Statistics also show that Google+ is the second most actively used social platform boasting users in over 31 markets. Basically, when it comes to SEO and social media, Google+ content trumps content on any other social platform. These search engine rankings alone make Google+ an important social media platform. Read more here.

Google 275

Google URL Real Estate Statistics 275