Sherrilynne Starkie
NOVEMBER 8, 2018
This week’s top five social media must-know news stories feature important retail trends for the run up to the holidays. Google My Business, Snapchat, blended retail, Facebook and Google Assistant all feature. Retailers that blend online and in person shopping experiences will be this holiday season’s sales winners.
Sherrilynne Starkie
OCTOBER 17, 2012
In terms of online shopping audiences, Facebook is much larger than Pinterest by a ratio of almost four to one, however the study found that Pinterest provides a better experience for shopping discovery, purchase consideration, and deeper engagement with retailer content. Click here to start to receive my newsletter. Related articles.
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Sherrilynne Starkie
AUGUST 8, 2019
Pinterest improves organic reach for retailers. Pinterest has launched a personalized “ shopping hub” that displays at the top of users’ feeds with product recommendations pulled from retailers’ organic ProductPins and Catalog feeds. This lets retailers expand their organic reach. Subscribe by clicking here. .
Sherrilynne Starkie
FEBRUARY 24, 2013
Pinterest leads Facebook in retail sales acquisition. Click here to start to receive my newsletter. February 24: this week in social media. View more lists from Sherrilynne Starkie. Related posts: Study shows social media drives sales. Facebook advertising facts. PLEASE LIKE MY FACEBOOK PAGE. Related articles. Pinterest for Business.
Sherrilynne Starkie
NOVEMBER 26, 2017
This is big news for retailers and lifestyle brands wishing to boost instore sales. Subscribe to my newsletter to get the top news delivered to your inbox weekly. These machine-readable labels seemed so full of promise for marketers about 10 years ago, but they never really caught on in North America. Nov 26, 2017.
Sherrilynne Starkie
FEBRUARY 23, 2013
The study shows that blogs are the third among online sites most likely to influence a consumer purchasing decision, coming after retail and brand websites. Click here to start to receive my newsletter. However brands are spending 57% of their social budgets on Facebook and only six per cent on blogs. Bloggers are important in PR.
Sherrilynne Starkie
FEBRUARY 10, 2013
Lately, times haven’t been too good for HMV , the British multinational music retailer. Click here to start to receive my newsletter. In January the company officially entered administration and some UK stores were closed. This article was originally posted at ThornleyFallis.ca. Related posts: Top tips for bloggers and brands.
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