Waxing UnLyrical

JULY 18, 2016

This week’s roundup takes a look at common measurement mistakes, so you can avoid them before they cause your organization unnecessary headaches. Are You Making PR Measurement Mistakes? Common Math Mistakes That PR People Make. Analytics: the Sideways Approach to Measuring PR. The PR measurement myth of ROI.

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Waxing UnLyrical

JUNE 27, 2016

This week’s roundup is how to avoid your ICs looking as if they should be decorating a wheat field in Nebraska. PR Crossroads: Four Ways to Navigate Measurement in the Future. No One Puts Social (PR) In a Corner. Does PR Serve the Brand or Start it? 5 Tips for Building Better Teams by Breaking Down Silos.

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Waxing UnLyrical

APRIL 25, 2016

So, for today’s roundup I thought we’d take a look at the impact that peers, mentors, teachers, and more can have on our lives. Failure is Not a Person: How A Mentor Can Change a Life. If you read just ONE post from this roundup, this is the one to read.). Wouldn't you like to be in her kitchen?

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Waxing UnLyrical

JANUARY 11, 2016

So, for this week’s roundup, I wanted to explore the idea of being of service vis-à-vis our Social PR world… as well as in general. Why: By now you know that community is at the core of my Social PR philosophy. How do you practice being of service year round … personally and professionally? Here we go.

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Waxing UnLyrical

FEBRUARY 23, 2015

So, taking a (gold) leaf out of Oscar’s book, this week’s roundup features seven posts that examine how smart branding strategies can position your company (or you) as unique in a sea of competitors. This 7-Step Guide Will Help You Create An Authentic Personal Brand. Image: Travis via Flickr, CC 2.0.

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Waxing UnLyrical

JULY 27, 2015

It’s all the rage these days: influencer relationships are becoming more and more intertwined with PR endeavors. How can you improve your PR outcomes with the power of influencer relationships? It’s not a pitch, it’s a person. Monday Roundup: Influencer Relationships is a post from: Shonali Burke Consulting, Inc.

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Waxing UnLyrical

FEBRUARY 22, 2016

So this week’s roundup focuses on how collaboration can play a major role in successful campaigns and projects. Why: Slack is just one of the tools I personally use for collaboration. How to Simplify SEO, PR, and Social Collaboration. 4 Ways To Put a Little Love In Your PR. ” 3. Based in the Washington, D.C.,

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Waxing UnLyrical

MAY 4, 2015

However, since I’m there in spirit, I figured I’d help you get to know some of the presenters in this week’s roundup. Training, Networking and Developing Your Personal Academy. Finding a PR Firm Isn’t the Piece of Cake it Used to Be. Why: “Do you consider yourself a lifelong learner? and It Shouldn’t Be.

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Waxing UnLyrical

FEBRUARY 9, 2015

Seeing as how Valentine’s Day is around the corner, the Birdie and I thought we’d focus this edition of the Monday Roundup on seven people who contribute extensively to the practice of PR today (in some cases, indirectly). If you haunt any of the PR hashtags on Twitter, chances are you’ve come across Jodi.

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Waxing UnLyrical

NOVEMBER 9, 2015

Get to know some of them a little better in this week’s roundup. And why not get to know me a little better this weekend during my first ever free online mini-training, The Social PR Launchpad: Unleash Your Inner Social PR Superhero ? Couch Control: Measurement Therapy for PR Pros. Based in the Washington, D.C.,

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Waxing UnLyrical

APRIL 13, 2015

So I figured it would be neat to do a roundup of posts that reflect some of the very smart minds that will be presenting at this conference. Why: “The changing nature of the PR firm-client relationship may require an elegant – albeit slightly more complex – agreement to reflect an enhanced scope of services,” states Michael C.

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Waxing UnLyrical

MAY 2, 2016

What does it take to be a “Social PR Virtuoso”? An elite group of Social PR pros found out last year, when I first launched my premiere online course. You can get a taste of that if you sign up for my new, FREE online training on May 13: The Social PR Makeover. 4 PR lessons from the world’s top-paid artists .

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Waxing UnLyrical

MARCH 14, 2016

Alternatively, a personalized email may be the tipping point that determines that you will make a purchase,” says Ashley Zeckman as she shares examples of smart email campaigns that hook you. Ask the PR Expert: What’s a “Hook”? My personal experience of being the bait. Not just any audience.

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Waxing UnLyrical

AUGUST 31, 2015

While we’re gearing up for the most epic chat in #measurePR history, let’s get to know a few of our guests a little better in this week’s roundup. PR is not changing. 4 Case Studies on What Happens When You Don’t Use Data to Shape Your PR Strategy. Moving From Media Relations to a More Social PR.

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Waxing UnLyrical

MARCH 28, 2016

But who says you have to restrict your yearly cleaning ritual just to you your personal life? And I hope you get inspired with this week’s roundup. She is also the founder of The Social PR Virtuoso™ , which provides online, on-demand training that helps you unleash your inner Social PR superhero.

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Waxing UnLyrical

JUNE 1, 2015

But the thing is, it’s true; when you’re strategizing or planning to implement social PR today, content is related to practically everything we do. Either way, the tips on evaulating content in any of today’s roundup posts might help you move from “meh” to “yeah!” Based in the Washington, D.C.,

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Waxing UnLyrical

MARCH 23, 2015

Why: “Different people have different ways of dealing with situations, and you have to figure out what will work best for your particular challenge,” says Kirk Hazlett as he relays a personal tale of how adjusting a business strategy can increase overall productivity and satisfaction among customers. Based in the Washington, D.C.,

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Waxing UnLyrical

FEBRUARY 7, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali An Ode To Monday February 7th, 2011 Tweet You wake up to Monday ; what will it bring? Coffee or tea; brimstone or fire; It’s Monday, all right; nothing less, nothing more.

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Waxing UnLyrical

JUNE 6, 2016

Why: “Rather than offering multiple touchpoints from disparate marketing units, the system is designed to have one marketing person serve as a ‘touchpoint’ for the customer,” writes Sherry Lowe of Splunk, on how the company is streamlining its communications. Airbnb’s Successfully Charming PR Stunt.

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Waxing UnLyrical

AUGUST 1, 2016

Today we’re debuting a new series: the Social PR Spotlight on Social PR pros who are daring enough to make a difference. This replaces our Monday roundups because, let’s face it, people are way more interesting than link generators. Why do you care about Social PR? How could I say no?!

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Waxing UnLyrical

DECEMBER 14, 2015

And these seven posts are some of my personal favorites. How to Develop Meaningful PR Measurement. Twitter Facebook Google+ LinkedIn Monday Roundup: Best WUL Guest Posts of 2015. So, for today’s round-up, I’m giving a shout-out to our guest bloggers – regular, as well as one-time.

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Waxing UnLyrical

SEPTEMBER 30, 2010

Videos about “things that matter&# to him are released Monday-Thursday at 5PM ET. She vlogs about funny situations and conversations involving her family members; she also posts a few song covers on her personal channel. Great point about personal branding. I personally think vlogging is really great for personal branding.

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Kikolani

AUGUST 31, 2012

Here are top 20 TED talks that can serve to improve your personal and work life. Have nightmares about a PR crisis or waking up to see a picture of you passed out at your desk on the cover of your Facebook timeline as a joke by your social media team? Social Media / Social Networking. Otters Stacking Cups.

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Kikolani

JANUARY 13, 2012

Personal Development / Productivity. What Google Personalized Search plus Your World Means for Marketing – Here are some observations for you as a marketer as it relates to Google Personalized Search and more specifically, the recommended personal and brand pages. The Unseen Sea. The Unseen Sea.

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Waxing UnLyrical

APRIL 11, 2016

In the meantime, let’s see what they and several past #measurePR guests have had to say about influencer marketing in this week’s roundup. And the others listen to and trust that person’s opinion,” writes Sally Falkow. Twitter Facebook Google+ LinkedIn Monday Roundup: Influencer Marketing.

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Waxing UnLyrical

SEPTEMBER 28, 2015

Eight things companies want from their PR agencies. Why: in this quasi-fable, Vikram Kharvi encourages PR pros to let loose their passion for “opportunities to experiment and grow.” Twitter Facebook Google+ LinkedIn Monday Roundup: the Indian Scene. Public Relations as Strategic Partner.

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Waxing UnLyrical

APRIL 4, 2016

While “larger than life” personalities have always drawn attention, it seems we’re really living in an era where personality often trumps almost everything else. And today more than ever, brands are exhorted to “show some personality.” ” 2. How to Build a Strategic Narrative. ” 7. ‘PR

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Convince & Convert

APRIL 26, 2012

Lee: If you’re asking a search person, then clearly there’s a very obvious. I came in as an online marketer search guy to a PR agency, as a contractor that. on Monday, I’ll do a certain type of post, usually try to be thought. And on Fridays, it’s a news roundup. personally interesting.

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Buzz Marketing for Technology

JUNE 27, 2008

Covering social media business strategy and personal power. 100 Personal Branding Tactics Using Social Media. But most people who want to develop a personal brand do. It’s a good idea to build an account on some of these sites to further extend your personal branding. Be confident in person. chrisbrogan.com.

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Waxing UnLyrical

NOVEMBER 29, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Democracy of Metallica November 29th, 2010 Tweet Guest post by Narciso Tovar Play that funky music I’ve said it before, but I’m gonna say it again: I’m a bit of a music freak. Read All About It!

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Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Introduce yourself to another person as “Pink House Gardening?&# I know this isn’t the case for all individuals, so your mileage may vary: Forgetting that some individuals won’t network with you on a “personal&# space like Facebook without knowing who you are, even with the proper introduction.

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