Social Media Strategy Template
DECEMBER 9, 2014
Download the PDF of the Social Media Strategy Template here. 92% of marketers claim that social media marketing is important for their business. However, only 38 percent of companies say they have a defined social media strategy. Develop a content strategy with an editorial calendar. Content Marketing Mastering Social Media link]. Meritus Media Inc.
To Have a Content Marketing Strategy or Not…That is the Question
JANUARY 19, 2016
Content marketing lies somewhere between king and queen, yet many of us go about it haphazardly. You definitely should have a strategy written down, but what to include. The post To Have a Content Marketing Strategy or Not…That is the Question appeared first on Spin Sucks. Communication Content content marketing checklists content marketing institute content marketing statistics content marketing templates cyrus shepherd MarketingProfs measurement tips Moz Shonali Burke wood street
Social Media Strategic Plan Template
NOVEMBER 13, 2012
If you’re like most businesses, you’ll be spending more time on social media next year, so its time to start developing strategy for your social media. We have planning templates to get you started ! I’ll be the first to admit that social media measurement is evolving and slightly awkward still. Also, keep in mind that a platform is NOT a strategy. Go ahead.
How to Build a Content Calendar (Plus a Free Template for 2014)
Convince & Convert
JANUARY 7, 2014
We have no problems with other people borrowing our methods we wanted to offer a content marketer’s guide to building a content calendar along with a free template for the 2014 calendar year. content calendar is a shareable resource that marketing teams can use to plan all content marketing activity. Using Your Content Calendar Template.
How to Synchronize Your Content Marketing With an Editorial Calendar
JUNE 9, 2016
The post How to Synchronize Your Content Marketing With an Editorial Calendar appeared first on Spin Sucks. by Laura Petrolino Related Stories Use Content to Drive Your PESO Model and Metrics Meternity Leave: What You Can Learn From One Author’s Publicity Strategy Content Creation Through Excavation. Comments It's amazing how much an editorial calendar will improve your.
20 Statistics That Will Drive 2014 Marketing Strategies [Infographic]
NOVEMBER 23, 2013
Next year’s trends highlight the importance of social media marketing. As 2013 draws to a close, marketers are looking ahead to next year when social media marketing will begin to take center stage. No longer a luxury, it will become a must-have in 2014 marketing strategies. 78% of CMOs think that custom content is the future of marketing.
How to Create Your Guest Blogging Strategy [with a 5 step template]
FEBRUARY 17, 2015
As well as helping you dodge some of the key mistakes, planning your guest blogging strategy will help you find, evaluate and target the best blogging opportunities. This post helped us hit a record month in website traffic. > Landing page visits skyrocketed. I had a call to action in the article and linked to our Negative Comments Response Template (for Social Media) landing page.
How to Determine and Prioritize Social Media Marketing Goals and Objectives
FEBRUARY 1, 2016
It’s interesting because many marketing and social media leaders within brands and organizations of all sizes dream about achieving real ROI using social media and digital marketing, yet very few of them actually bring to fruition much more than a social media dream. As marketers it’s in our DNA to move fast. Smart social media marketers know they must… .
6 Proven Strategies for Successfully Promoting Content Across Social Media
MAY 18, 2016
Social media managers and marketers know that sometimes even the most epic material requires love and hard work when it comes to promoting content across social media. But with the right combination of strategy, effort, and luck you really can get your amazing content to succeed on social media. What are your go-to strategies when promoting content on social media? Share that
33 Ways Your Social Media Plan Will Make You More Successful
Convince & Convert
FEBRUARY 10, 2015
Well, for those of us in the content marketing gig, we have a lot of responsibility, too. Rock This Social Media Plan Template There is an algorithm we follow at CoSchedule to help us share our content, connect with our audience, and reach our marketing goals. And we’re giving it to you for free right now: Get your free social media plan template now! Yeah, yeah.
7 Steps to Successful Content Marketing [Infographic]
NOVEMBER 30, 2013
Content marketing is a way of communicating with your customers and prospects without pitching your products or services. . Also known as inbound marketing , content marketing is non-interruptive. This form of marketing may create recognition, but it’s rejected by consumers about 90% of the time. . Marketers use content marketing for: Brand awareness (79%).
8 Simple Tweaks to Boost Website Conversions
Convince & Convert
NOVEMBER 18, 2014
Since I discovered the sheer power of releasing premium content on opt-in landing pages in 2011, we’ve released over 40 marketing templates, e-books, and cheat sheets. Our overall list building strategy was going well at the start of 2014. We’ve kept the offer of the 33 templates the same as everywhere else and it’s performed at a 0.98% conversion rate. Sessions. 16,173.
Social Media Content Calendar is Key for Consistent Posting
NOVEMBER 30, 2011
This is a guest post by Samia Zaky, who is in the social media daily trenches as a corporate Social Media Marketing Manager. Facebook Marketing Social Media Marketing Tips Twitter content calendar template Facebook content Facebook insights social media social media content social media content calendar social media content plan social media content strategy Social Media Management Social Media Monitoring social media strategy Twitter contentWe always.
Become a Content Marketing Powerhouse: Secrets to a Super-Sticky Strategy
MAY 18, 2015
But, as someone marketing a business, creating content that drives ROI can feel elusive. Last week I was honored to Keynote at the Arizona Interactive Marketing Association where I shared: What type of content drives ROI. How to conduct relevant content marketing research. What content marketing tools every digital marketer should be using. So where do you begin?
3-Part Social Media Strategy That Actually Works
SEPTEMBER 14, 2015
There is a common misconception when it comes to social media marketing. Let’s take a look at how easy it can be to put a social media strategy that actually works in place. 3-Part Social Media Strategy That Actually Works. Part 1: Align Daily/Weekly Content Strategy With Goals. Template (Download). Strategy ideas. But you’re smarter than that. Guide.
7 Content Marketing Secrets to Increase Organic Traffic
Convince & Convert
APRIL 14, 2016
This is the content that everyone refers to when they’re looking for information: “Oh, search engine marketing? ” It’s content like this that forms the foundation of effective content marketing: a crucial component in modern day integrated marketing campaigns that cohesively drive marketing results. Broken Link Building: Follow-Up Email Template.
The 11 Best Free Email Marketing Tools
MAY 25, 2016
If social media is the fun and unpredictable uncle of the marketing family, then email is an old, reliable grandparent. No matter what’s hot or if new marketing trends surface, email continues to be one of the most targeted and valuable channels when you know how to use it. There are countless email marketing services out there to choose from and plenty of reviews on each.
Strategy & Tech Tools Can Boost Content Success
JUNE 30, 2015
marketing objective supported by content marketing. Another study – the 2015 CMI Benchmark, Budgets and Trends report – found that just over half of the marketers they interviewed (52%) had no content strategy at all. Of the other half who did, only 38% had documented their strategy. It’s the strategy that will lead you to success.
Three Elements Of A Social Strategy
MAY 19, 2011
Similar to a fishing expedition, creating an online social strategy greatly benefits from these three elements: Purpose. Gathering an audience of listeners is truly the definition of social strategy. Web templates have programmed users to look high and scroll low for navigational direction. Three Elements Of A Social Strategy originally appeared on Spin Sucks on May 19, 2011.
Creative Marketing the April Fools’ Way
APRIL 1, 2015
By Laura Petrolino Every year I anxiously wait as the creative marketing minds of organizations around the world roll out some of the most hilarious and inventive corporate April Fools’ pranks. Some come from organizations such as West Jet (we love our Canadians ) or Google who are well known for their creative marketing tactics. Break Out of Your Rut So where do you start?
Seven Ways to Get More From Your Nonprofit’s Email Marketing Strategy
OCTOBER 12, 2012
Like social media, email marketing is where you nurture constituent relationships. Segmentation – The core principle of e-mail marketing is segmentation, or adding people to specific lists based on their interests and actions. Seven Ways to Get More Results From Email Marketing. To develop a segmentation strategy, start with your personas. Point given.
Social Media Strategy from A to Z » Techipedia | Tamar Weinberg
Techipedia: Tamar Weinberg
MAY 28, 2010
Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Business , Marketing , Social Media > Social Media Strategy from A to Z Social Media Strategy from A to Z by Tamar Weinberg on May 28, 2010 Share Social media might be old. The role of customer service online is becoming equivalent to social media marketing.
25 Excellent Content Marketing Tools for Your Brand
MARCH 23, 2014
Successful content marketing initiatives have many moving parts. The good news is that there are many content marketing tools available to help you streamline the process. The team at Social Media Strategies Summit researched the marketplace of content creation, curation, promotion and distribution, and tracking/analytics tools to assemble the infographic below. Curata (paid).
The Pillars of Online Marketing Success in 2014 & Beyond
OCTOBER 14, 2014
As online marketing budgets continue to rise this year and with prospects to increase for the future, there’s good sign that more businesses are taking the potential and necessity of the web seriously. Email is still killing it for marketers and is the preferred medium for permission-based promotion and is rapid growing in use among mobile users. Why is your content strategy failing?
37 of the Best Facebook Page Apps for Brand Marketing
NOVEMBER 11, 2013
One of the easiest ways to use your Facebook page to its fullest potential for social media marketing is to employ third-party Facebook applications. . There are thousands of social media marketing tools for Facebook that assist brands with managing and enhancing their Facebook marketing activities. Start using some of them to take your Facebook page to the next level! FanAppz.
10 Bizarre Inbound Marketing Strategies that Actually Work
JANUARY 13, 2014
There’s nothing old in the world of inbound marketing. The internet itself is only around 2 decades old , and the concept of using professional blog posts, social media and other newfangled marketing ideas to gain traction online is newer still. You should almost never dismiss a marketing idea unless you’ve tested it on your own. Content Marketing Be Wacky. Gamification.
Marketing Automation: Fact or Fiction
MARCH 25, 2015
By Alex Miller If your company is struggling to find a balance between quantity and quality in its marketing plan, marketing automation may provide a solution. Marketing automation systems are experiencing a surge in popularity; in fact, 84 percent of the top companies in the U.S. If you are ready to take your first step in marketing automation, start with email.
Why Interactive Content Marketing is the Future
Convince & Convert
JULY 29, 2015
One solution that is becoming more prevalent is interactive content marketing. What is Interactive Content Marketing? Interactive content marketing (I’ve also found it called “ marketing apps ”) is not a groundbreaking new format. It is just a category of content marketing that is currently taking shape, and brands are just beginning to experiment with it.
How You Can Use Twitter As a Visual Marketing Platform
DECEMBER 2, 2015
Changes in their visual feature have allowed for better visual marketing, as well. But visual marketing is still neglected by many people who see Twitter as nothing but a tool for connecting to influencers. They fail to realize that visual marketing directly to your audience has a huge impact on their social outreach. The Importance Of Visuals On Twitter. oh my! Visual Quotes.
33 Phenomenal Content Marketing and Copywriting Guides and Tips
APRIL 23, 2013
Content marketing represents the most fundamental and widespread rethinking of marketing practices in decades. Content marketing turns the dominant paradigm of the last half-century—interruption-based mass marketing—on its head. Content Marketing Guides, Tips and Tactics. Corporate Content Marketing for Best in Class Results by Creative Marketing Channel.
How to Boost Social Media Engagement with Influencer Marketing
APRIL 6, 2016
Influencer marketing is more than just a buzzword. According to a 2015 report by Augure , marketers are increasingly achieving positive results with influencer marketing campaigns. Marketers who participated in the survey said that influencer engagement was effective in building brand awareness, generating leads and nurturing loyalty. Guest Post by Jessica Davis.
5 Proven Strategies for B2B Social Media Marketing
NOVEMBER 8, 2010
Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Business News Advertising & Marketing Small Business Advice Career Development Money & Finance Business Apps Now Trending : 3 Tips for Maximizing Engagement With Facebook “Likes and Shares November 4, 2010 Erica Swallow View Comments 5 Proven Strategies for B2B Social Media Marketing email share email share Do you like this story? The B2B Social Media Marketing Series is supported by IDG Enterprise. Sorry, but you only have 4 strategies.
5 Proven Strategies for B2B Social Media Marketing
NOVEMBER 4, 2010
Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Business News Advertising & Marketing Small Business Advice Career Development Money & Finance Business Apps Now Trending : Skype Group Video Calling Comes to Mac November 4, 2010 Erica Swallow View Comments 5 Proven Strategies for B2B Social Media Marketing email share email share Do you like this story? The B2B Social Media Marketing Series is supported by IDG Enterprise. It’s just like e-mail marketing: Don’t be a blaster. Learn more.
29 Ways to Save Time and Overcome Your Marketing Challenges
Convince & Convert
AUGUST 12, 2015
A couple months ago, we surveyed a ton of bloggers and marketers from our CoSchedule audience to discover three of your biggest marketing challenges: 38% say it’s hard to plan consistent content that hits their goals. Awesome content is a result of awesome marketing goals. Neil Patel says it super-eloquently: Content marketing is more than writing blogs. Here ya go.
14 of the Best Content Marketing Tips, Tactics and Techniques of 2013
DECEMBER 17, 2013
Content marketing success starts with developing a strategy and roadmap, but the rubber hits the road with the execution of tactics (and measurement of marketing results to support continual improvement). So it is with Content Marketing Week. Where do you find ideas and inspiration for content marketing topics? What pitfalls should content marketers avoid?
Four tools to revamp your marketing efficiency on Twitter
APRIL 29, 2016
Twitter is possibly the most powerful marketing platform out there, specifically for brands targeting global audiences. As social media managers, who probably have multiple accounts to handle, the entire cycle of strategy-creation-execution can become tedious. If you’re a social media marketer on Twitter, you definitely appreciate the value of content curation and sharing.
13 Business Goals You Can Achieve Through Email Marketing
Convince & Convert
SEPTEMBER 18, 2015
Every marketing plan is built around very specific objectives that a business intends to accomplish. The tools that go into a marketing plan, therefore, depend directly on these goals. Meet email marketing. cost-effective , easy to implement, and versatile tool that makes most other marketing tools look one-dimensional. Take a look. Spreading the Word. Buy now!”
The Only Influence Marketing Workbook You’ll Ever Need
Convince & Convert
MARCH 2, 2016
Influence marketing keeps evolving at a rapid pace. That’s why I created this workbook based on my own influence marketing planning process. You can also use it as a template for any presentations you need to do for teams or clients. The How to build an ongoing influence marketing strategy. Plan for an entire year of influencer-powered marketing.
22 Noteworthy Content Marketing Guides and Tips
DECEMBER 30, 2014
Content marketing is a hot topic. According to Google Trends , searches for “content marketing” have increased 150% in the past two years. 90% of companies now use content marketing , and collectively they will spent $135 million on digital marketing content this year. Yet marketers still have many questions about content marketing strategy and tactics.
Customer Experience: The Future of Business & Marketing #AdobeSummit 2016 Recap
APRIL 28, 2016
In March I spent almost a week with 10k digital marketers at the Adobe Summit event. It’s a marketing and business event packed with 10k marketing technologists. These are geeks that understand not only data, coding and marketing, but the importance of inspiring, connecting, engaging and serving the customer. Omni-Channel Marketing in a Nutshell. iTunes. Stitcher.
10 Outreach Tools Every Marketer Needs
MAY 31, 2016
The front and center of outreach marketing is the process of creating meaningful connections with other people, instead of just trying to make a sale. This is a tremendous opportunity for marketers to get their name in front of people and capture their attention via innovative internet marketing tactics. These are the tools that any versatile marketer’s arsenal should contain.
21 Social Media Tools for Smart Marketers
JANUARY 4, 2016
Below are 21 of my favorite social media tools that every marketer needs. 21 Social Media Tools for Smart Marketers. 1. Since its inception, Buffer has been saving marketers oodles of time. Although many tools have followed in their footsteps, Buffer retains its popularity and remains a favorite among social media marketers worldwide. Value your time online? Of Buffer.
13 Tools That Can Make Your Social Media Marketing Much Easier
APRIL 2, 2015
The truth of the matter is that social media has transformed the way we do business and market our products. The way business/companies market their products and services has been one area where social media has managed to transform. Good news is that there are a plethora of tools that can help you to simplify your social media marketing experience. Canva. PicMonkey. EssayMama.