Sprout Social

SEPTEMBER 13, 2022

But that also means you have to step up your social video strategy. Leveraging your video strategy to get more leads, connect with your audience and convert them into customers should be a priority. Using TikTok for business has become a powerful way for marketing teams to grow and nurture their audience. Published on.

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Tools Strategy Video Library 123

Pam Moore

JUNE 24, 2020

The best way to ensure your marketing campaigns, content and programs perform at their highest potential is to make sure you are targeting, inspiring, and attracting the RIGHT audience. A buyer persona is a semi-fictional, generalized representation of your ideal customer based upon market research and real data.

Template 78

Template Templates Avatar How To 78

Hootsuite

APRIL 29, 2020

A social media posting schedule is a lifesaver for busy social marketers. Then, we share an easy-to-customize social media posting schedule template. Bonus: Download a free, customizable social media schedule template to easily plan and organize all your posts in advance. Social media schedule template.

Template 145

Template Templates Social Media Tools 145

Pam Moore

JULY 20, 2020

SocialZoomFactor · Marketing Your Business in the New Normal. Many marketers feel as if the stable ground they were standing on just a few short months ago is now constantly moving like a digital earthquake. It's time for marketers to do what they do best… innovate and prepare for the future. What communication is good?

Strategy 78

Strategy Marketing Authentication eBook 78

Pam Moore

JULY 20, 2020

SocialZoomFactor · Marketing Your Business in the New Normal. Many marketers feel as if the stable ground they were standing on just a few short months ago is now constantly moving like a digital earthquake. It's time for marketers to do what they do best… innovate and prepare for the future. What communication is good?

Strategy 78

Strategy Marketing Authentication eBook 78

Buffer Social

AUGUST 10, 2017

We’ve teamed up with the team at Adobe Spark , an awesome free design tool, to share 10 Instagram Stories templates you can use to quickly create your Instagram Stories content. Instagram Stories: 10 ways your business can use Stories (plus 10 free Adobe Spark templates). Use this template. Use this template.

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Template Templates Instagram How To 112

BeingOptimist

MAY 17, 2023

Having effective business strategies in place can be beneficial for businesses of any size, whether they are just starting or are already established globally. These strategies can help in expanding their customer base , retaining existing customers, and ultimately increasing revenue.

Strategy 75

Strategy Software Campaign Conversation 75

OnlineRockersHub Marketing Blog

SEPTEMBER 1, 2019

Strategies to Drive Traffic with Buyer Intent: Benchmark your objective. This software will give you an idea of any issues with duplicate content, duplicate descriptions, indexing, broken links, title length, page speed, content, mobile-friendliness, etc. 3 Best Email Marketing and Marketing Automation Strategies for your Blog in 2019.

Template 57

Template Templates Strategy Content 57

Later

SEPTEMBER 2, 2020

Plus, you can now use Later’s Visual Planner straight from your mobile! InShot is one of the best apps on the market there for video edits, and it’s great for adding branded backgrounds or custom font overlays to your Instagram Reels. A post shared by Natasha | Instagram Strategy (@solstudiomarketing) on Aug 12, 2020 at 6:29am PDT.

Template 56

Template Templates Instagram How To 56

Pam Moore

MARCH 5, 2019

Digital marketers are scrambling in 2019 to find their place above the noise. Getting lost in the crowded, noisy digital and social world of today is happening to even the most seasoned marketers if they don't accept the new reality. Watch the video below to learn 5 digital mindset shifts marketers MUST make in 2019. SoundCloud.

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Marketing Template Templates Analysis 109

Sprout Social

FEBRUARY 5, 2019

This sort of line has been popular among marketers over the past couple of years. While chatbots for marketing were once seen as uncharted territory, more and more brands are getting on board with bots. 11 effective chatbot marketing examples. “The bots are coming.”. But is that reality finally coming to fruition? Hello Fresh.

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Examples Strategy Marketing Discount 110

Hootsuite

FEBRUARY 5, 2024

Instagram analytics help you understand how your strategy is performing, both on an account and individual post level. Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. What are Instagram analytics? This, in turn, allows you to fine-tune future content.

Analytics 97

Analytics Instagram HootSuite Metrics 97

Pam Moore

MARCH 9, 2020

Why is it so many smart social media and digital marketers claim they want to lead or are already leading their industry and niche? However, when you do the “double click” and take a deeper look at their strategies, tactics, and content you may see it's truly lacking differentiation. It’s a channel, a means to communicate.

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ROI Strategy How To Marketing 78

Writtent Blog

JULY 10, 2013

Mobile isn’t just a trend, it’s a total revolution in the way consumers interface with technology and businesses. It’s no exaggeration to say that smartphones and tablets are the biggest thing to hit marketing since the internet appeared. Mobile devices will account for 25% of global internet traffic by 2014. Source: HubSpot ).

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Statistics Mobile comScore Marketing 108

Pam Moore

DECEMBER 21, 2020

· 7 Steps to a Profitable Digital and Social Media Marketing Plan Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. Who is it benefiting? Focus really is key to success.

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

· 7 Steps to a Profitable Digital and Social Media Marketing Plan. Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. Who is it benefiting? Less is more.

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

DECEMBER 21, 2020

· 7 Steps to a Profitable Digital and Social Media Marketing Plan Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. Who is it benefiting? Focus really is key to success.

Social Media 78

Social Media Template Templates Marketing 78

Pam Moore

OCTOBER 25, 2020

Building a personal brand of authority, trust and influence is the dream of many CEOs, CMOs, VPs, Directors, founders, marketers, entrepreneurs and business owners in business today. Do you have a personal branding strategy and plan? Have you thought about your personal branding strategy? Content Calendar Template.

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Influencer Brands Strategy Training 78

Ignite Social Media

MAY 3, 2019

The platform has already started pushing updates live and moving to a cleaner look (white background) and a layout that is similar to their mobile app. Lead Generation Templates—businesses can easily create an ad that drives people from their News feed to a Messenger chat with an automated question and answer flow.

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Strategy Facebook Groups Groups 127

Pam Moore

JULY 6, 2019

Many self proclaimed social media and marketing experts may want you to think content marketing was invented via the era of social media and social networks. Without driving action, content marketing is all for nothing. Definition of content marketing. Different types of content marketing.

Content 104

Content Marketing Template Templates 104

Later

APRIL 5, 2019

In this blog post, you’ll learn how to create your own influencer media kit, what you should include, and to make it easy you can download our free influencer media kit template to get started with! . To help you create a gorgeous influencer media kit, you can download our free influencer media kit template for Adobe Photoshop below.

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Template Templates Influencer How To 78

The Realtime Report

JUNE 10, 2019

The 5 Best Shopify Apps to Boost Your 2019 Sales Strategy. From content marketing to email marketing, there is so much you can do on your own to boost your sales. We have rounded up a list of must-have Shopify apps to boost your sales strategy in 2019: Omnisend. Google Mobile-friendly test. 24/7 customer support.

Strategy 96

Strategy Price Widget SEO 96

Pam Moore

AUGUST 26, 2020

SocialZoomFactor · Covid19 Marketing: 5 Shifts Marketers Must Make During a Crisis. Marketing during time of crisis is tough. If you feel as if you don't know what to do, where to focus and maybe even considering giving up on your marketing during this time, you are not alone! Audience Marketing Prioritization Worksheet.

Marketing 78

Marketing Training eBook Template 78

Pam Moore

SEPTEMBER 9, 2020

SocialZoomFactor · Sales and Marketing Conversion Funnels – How to Get Started. One of the best ways to attract more of your dream customers and turn them into paying customers is to learn how to create and optimize sales and marketing conversion funnels. The Ultimate Guide to Sales and Marketing Conversion Funnels .

Conversation 78

Conversation Template Templates Marketing 78

Pam Moore

AUGUST 13, 2019

Yes, smart and social savvy marketers know how to generate sales using Twitter. However, what many marketers do not understand is that what you do off of Twitter is as important, if not more important as what you do on Twitter. If your blog, website, content and engagement strategies suck, your conversions on Twitter will be the same.

ROI 60

ROI Strategy Twitter How To 60

Pam Moore

AUGUST 8, 2019

Of course your logo, colors, website, mobile site (or not), mobile applications, videos, tweets, Facebook and other social network pages, packaging, communication is also part of your brand foundation. As a Marketer, You Are a Storyteller. Top 5 reasons you must develop a brand strategy for your business. Need more help?

Brands 60

Brands Strategy Reputation Training 60

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. But with more than 500 hours of video uploaded every minute, effective YouTube marketing is easier said than done.

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YouTube HootSuite Marketing Video 145

Writtent Blog

JANUARY 13, 2014

There’s nothing old in the world of inbound marketing. The internet itself is only around 2 decades old , and the concept of using professional blog posts, social media and other newfangled marketing ideas to gain traction online is newer still. You should almost never dismiss a marketing idea unless you’ve tested it on your own.

Strategy 108

Strategy Marketing Mobile Buy 108

Pam Moore

APRIL 14, 2017

billion daily active users on Facebook, it’s no surprise businesses large and small are hopping on the business marketing engine that Facebook has become. One very important factor for success on any social network including Facebook, is visual marketing. Marketers are getting smarter at using visuals. With more than 1.23

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Template Templates Facebook iPad 167

Sprout Social

JULY 7, 2022

It’s also a powerful video marketing tool that lets you tap into real-time data, manage your content, and optimize it for greater visibility and engagement. Is there a mobile version of YouTube Creator Studio? You’ll need to download a separate app to access YouTube Studio on mobile. View and respond to comments.

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YouTube Marketing Library Video 116

Hootsuite

APRIL 11, 2022

You just need to use TikTok on your desktop to do it, as you can’t access this feature on the mobile app. The dashboard has most metrics that you’ll want to keep an eye on as marketers, influencers, and business owners. These analytics are easy to understand and access, giving you valuable insight into your TikTok strategy.

Tools 110

Tools HootSuite Marketing Analytics 110

Pam Moore

NOVEMBER 12, 2017

Are you a digital or social marketer wanting to progress in your business and marketing career? Before you even think about how you are going to tweet, snap, live video stream or tell stories on Instagram, you better nail the business goals and have more than a 101 level understanding of business and marketing. Click To Tweet.

Social Media 166

Social Media Marketing Training Skills 166

Sprout Social

NOVEMBER 2, 2023

To keep up with it all and better inform your social media marketing strategy , create a customer journey map as a blueprint to help you understand your customers at each stage. When coupled with social media market research , they help brands: Provide an overview of the resources your customers use. Guide multiple departments.

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Examples Template Templates How To 104

Hootsuite

JUNE 11, 2020

But let’s be upfront: YouTube ads aren’t the most intuitive part of your social media advertising strategy. If you’ve already been spending time fine-tuning your YouTube marketing strategy , you’re probably familiar with most of these formats, by virtue of having seen them in action. Source: Mint Mobile. Website traffic.

YouTube 145

YouTube Marketing Campaign Guidelines 145

Pam Moore

JULY 13, 2020

Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. Also, be sure to grab the beautiful 34-Page PDF here -> 10-Point Checklist for Irresistible Content Marketing. Audience Marketing Prioritization Worksheet.

eBook 141

eBook Content Findability Template 141

Pam Moore

APRIL 22, 2017

There is no doubt influencer marketing is a powerful way to zoom your social media and business success online. According to TapInfluence, Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing. You know that influencer marketing is something you need to consider. Click To Tweet.

Influencer 166

Influencer Tips Marketing Training 166

Pam Moore

NOVEMBER 14, 2017

Hiring a social media marketing agency is a big decision. Same goes for a digital marketing or branding agency. Unfortunately many business and marketing leaders think they can quickly hire a social media agency to generate some fast buzz and a viral video. Need some help with social media marketing?

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ROI Social Media How To Marketing 164