Twist Image
FEBRUARY 15, 2013
Any tracking of information of consumers without the consent of your consumer is a breach of privacy, right? Some privacy advocates might argue that this is a matter of simple semantics. Marketers are constantly being put on notice for tactics and campaigns that cross the line. What's your Amazon experience like?
yMarketingMatters
JANUARY 19, 2012
What a year was 2011 for social media and marketing! I watched and experienced first-hand the marketing and social media landscape change, consolidate, focus, develop and evolve all at the same time. As I’ve said before, social media needs to be INTEGRATED into your overarching marketing plan. It’s not the magic pill.
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Mindjumpers
JANUARY 11, 2011
Tweet It all started with Lara – a user of social media, unhappy with her wireless company, making a complaint about it on Twitter, the company returned to her and fixed the problem. The original journalist found out about the story via my Facebook profile, so surely she’s breaching my privacy just as much as Fullrate?
The Realtime Report
DECEMBER 18, 2013
Transmission through Bluetooth wireless technology gives your phone precise information about where you are in the store, while GPS transmitters don’t work well indoors and don’t distinguish well between locations only a few feet apart. And what about privacy? How is iBeacon different than using GPS for geo-location?
Socialmedia.biz
OCTOBER 31, 2018
The Wall Street Journal reports that businesses like the casino company Caesars and wireless giant Sprint are using new matchmaker technology to deliver an improved customer service experience. Privacy concerns are being raised – about whether callers should be able to opt in or out of such databases, for example.
Convince & Convert
JUNE 25, 2014
Image via BigStockPhoto.com If you haven’t started looking for ways to add SMS text message marketing to your marketing mix, now is the time. One of the great things about SMS is that nearly 100% of all devices on the market are SMS enabled , making it the mobile channel that offers the widest reach possible. Having S.M.A.R.T
agora pulse
MARCH 1, 2017
Live video – especially Facebook Live – is among the top trends that marketing experts are suggesting to businesses to get ahead on social media in 2017. If the Wi-Fi isn’t suitable for broadcasting, consider purchasing a portable mobile wireless router. Practice in your location before your Facebook Live event.
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