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What's your social currency?

Akamai Marketing

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. Before you answer – let me give you a hint: its a trick question. Now hear this: No one ever joined Facebook or Twitter so they could follow a brand or a company. Probably not.

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How to Measure Social Media Success for Your Small Business

yMarketingMatters

This is the classic social media metric that is SO important, but get’s a lot of question for not being as easy to attribute to quantifiable business growth and direct indicator of sales increase. Twitter Stats show a number of stats, including the mentions, follows, and unfollows, along with stats for each individual Tweet.

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This weeks #Social Media Topic: Connecting With Consumers Through Social Media

Direct Marketing Observations

To translate this back into social media jargon, you end up with an audience of lurkers (assuming they stay that long) when you are attempting to get those consumers engaged. If you do not make it easy, fast and safe for consumers to engage you will end up with more than 90 percent lurkers trolling your content. Jake McKee 90-9-1.com.

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Do you need to be an Extrovert to be in Social Media Marketing?

Buzz Marketing for Technology

Great question which I found myself asking last night after I reviewed my recent Myers Briggs score. The 1-9-90 theory that says out of every hundred people who join a community or network – 1% actively contribute – 9% contribute from time to time – and 90% are lurkers. I found it interesting that my score came in as ENTJ.

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Reddit Marketing: What Is Reddit & How Can You Use It As A Marketer?

Keyhole.co

Reddit contrasts other social platforms such as Facebook, Instagram, and Twitter, where timelines and content are generally controlled by algorithms and user profiling. Example: “TLDR: this should answer your question of what is Reddit, and any questions about Reddit Marketing” What does xpost mean on Reddit?

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7 Practical Tips to Optimise the Results of Social Media

Razor Social

Can you see how he has made this content stand out on Twitter and made it easy to consume? For example, take a look at your Instagram grid and answer the following questions: Is there a consistent colour palette in the visuals you’re posting? The answers to all these questions should be yes! Line breaks are simple ideas, right?

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Approaching Strangers Through Foursquare

Ari Herzog

I extend the question to you: If you knew someone was in the same location as you because you both used a smartphone app and the app told you that fact, would you approach the stranger and say hi? Comments Comments Related Stories The Death of Blogging: Part 271 Why 84% of Your Facebook Fans are Lurkers Mark Schaefer on The Tao of Twitter.