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LinkedIn Adds Live Captions for Audio Events, Custom URL Listings on Creator Profiles

Social Media Today

Some handy new updates from LinkedIn, which continues to see record levels of engagement.

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Paid Advertising on LinkedIn: The Value of the LinkedIn Insight Tag

Ignite Social Media

LinkedIn has a lightweight Javascript tag; the “LinkedIn Insight Tag”. Here are a few key stats to keep in mind before diving into the LinkedIn Insight Tag: It’s projected that more than half of marketers will leverage LinkedIn for marketing and advertising by 2021 (excludes companies that use it strictly for recruiting).

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How to create an effective LinkedIn Business Page in 6 steps

Sprout Social

LinkedIn is a powerful marketing tool for any business, particularly in the B2B landscape. A strong presence on LinkedIn provides your business with a professional digital presence and an opportunity for your brand to be seen by 930 million members and 75 million businesses. Table of contents: What is a LinkedIn Business Page?

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20+ LinkedIn Profile Tips (Guaranteed Ways to Stand Out)

Buffer Social

Having a strong LinkedIn game is no longer an option. This trend leverages social media platforms to build connections and establish meaningful relationships with potential business prospects — and when it comes to social selling, LinkedIn is the MVP. The reality is that the best LinkedIn users are marketing machines.

LinkedIn 113
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Sprout Tested: The answer to why you put links in the comments on LinkedIn

Sprout Social

LinkedIn has become a different kind of social space. According to LinkedIn, platform members viewed 22% more Feed updates in 2022, year over year. But ramping up your content and LinkedIn marketing strategy on the platform will inevitably lead to questions in the effort to get it right. This content explosion isn’t imagined.

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The Complete Guide to LinkedIn Events

Oktopost

In a survey of more than a thousand mid-level and senior marketers taken last year, 41% listed live events as “ the most critical marketing channel ” for their business objectives. LinkedIn, the world’s largest professional network, had no choice but to push out a feature previously in beta – LinkedIn Events.

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How to Create A Linkedin Strategy for B2B Brands

Social Media Strategies Summit

Today, the focus will be on Linkedin and how it can help B2B brands. LinkedIn is a social media platform that is more suitable for professions rather than entertainment, making it rather effective for B2B marketing. Consider the following statistics from LinkedIn: 94% of B2B marketers use LinkedIn for content marketing.

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