Buffer Social

DECEMBER 20, 2023

We integrated ChatGPT's AI straight into Buffer, helping you generate new posts for your Buffer schedule, repurpose existing posts, and come up with endless new ideas—all for free.  With Buffer you can schedule content to Mastodon at the optimal time to reach more people in the community.

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Features Aggregator YouTube Instagram 88

Hootsuite

JUNE 1, 2022

Instagram Reels have taken over as the fastest-growing feature on the IG app. In fact, the average Instagram user spends 30 minutes per day watching Reels. And while Reels are a great way to share a quick video update with your followers, it can be difficult to record and edit a new video every day.

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HootSuite API How To Instagram 103

Hootsuite

OCTOBER 25, 2023

Are you trying to reel in engagements, paid sponsorships, or click-throughs with your Instagram video content? You might be able to catch fish with a bamboo stick and some string, but it sure helps to have a fancy rod, a shiny new reel, and some tactical bait. As fellow social media fishermen, we’ve got your back.

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Instagram Template Templates HootSuite 87

Hootsuite

OCTOBER 20, 2022

Since their introduction in 2020, Instagram Reels have become the app’s fastest-growing feature (and a great way to give your content a boost with the Instagram algorithm ). Hopefully, you’ve familiarized yourself with the basics of Instagram Reels by now — because it’s time to kick things into Expert Mode.

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Hootsuite

FEBRUARY 6, 2023

Having trouble boosting your Instagram Reels? Boosting Instagram Reels is supposed to be super easy, whether you’re doing it on the Instagram app or via a social media management dashboard. If you’ve ever felt frustrated with the Reels boosting process: you’re not alone. Why can’t I boost my Reels?

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Tips HootSuite Instagram Issues 96

Hootsuite

FEBRUARY 20, 2024

We’ve got the resources to help you get the most out of every post (that rhyme was by design), on Instagram, Facebook, TikTok, Linkedin, and beyond. View this post on Instagram A post shared by Contemporary Art Gallery (@cagvancouver) Take this “We’re Hiring” announcement, for example. 1 Social Media Tool Create.

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Template Templates Social Media Diagrams 106

Hootsuite

JANUARY 29, 2024

Okay, maybe not — but it will teach you how to create an effective social media hook for TikTok, Instagram, and beyond. When it comes to engaging Instagram’s 2 billion active users and TikTok’s 884 million active users , capturing attention is more than half the battle. Stop scrolling right now. This blog post will change your life.

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Examples Social Media HootSuite Instagram 107

Hootsuite

NOVEMBER 16, 2022

Looking to create an Instagram Reels cover that really pops? Crafting the perfect cover for your Reel is essential to drawing in viewers and keeping them engaged with your content. Not only will a great cover help your Reels stand out, but it will also give your followers an idea of what to expect from your videos.

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Hootsuite

FEBRUARY 5, 2024

Instagram analytics help you understand how your strategy is performing, both on an account and individual post level. Keep reading to find out how to get started with tracking Instagram analytics, learn which metrics matter the most, and get comfortable with reporting your Instagram results to your boss.

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Analytics Instagram HootSuite Metrics 97

Keyhole.co

DECEMBER 19, 2023

Well, it’s time to end your procrastination and embrace Instagram scheduling. Before you freak out saying Meta Business suite is complicated or it is convenient to schedule from your desktop and not the Instagram app, we even have an easy detour as well! Here are some more benefits of Instagram scheduling.

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Instagram How To Hashtag Publishing 59

Hootsuite

JANUARY 23, 2023

So you’ve made an Instagram Reels masterpiece, and now you want the world to see. (We Thank goodness, then, that Instagram just introduced the option to juice your great Reels content with a little boost. Now, Instagram is offering the boost feature for Instagram Reels , too. You’re golden.

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Instagram HootSuite Overview Publishing 102

Hootsuite

OCTOBER 26, 2023

If you’re already making Instagram Reels, there are many ways your videos can help you earn revenue, both as a business and as an individual creator. In this article, we’ll teach you how both businesses and content creators can use Instagram Reels to generate revenue. Can you earn money from Instagram Reels?

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Instagram Brands How To HootSuite 88

Buffer Social

JUNE 12, 2023

You can now enjoy all of the benefits of Buffer with an Instagram Creator account. For years, we’ve heard from folks that they want to connect a variety of Instagram accounts to Buffer. We have over 1 Million people who have connected an Instagram channel to Buffer, so we get this request a lot.

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Instagram API Features Social Media Management 90

Hootsuite

JULY 21, 2021

As the popularity of Instagram Reels continues to grow, so does its potential as a marketing and advertising tool. Fans of the TikTok-inspired format will be excited to know that Instagram Reels ads are now available on the platform. Instagram launched Reels globally in 2020. What are Instagram Reels ads?

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Instagram HootSuite Advertising Engagement 140

Hootsuite

APRIL 17, 2024

Bonus: Download a free checklist that reveals the exact steps a fitness influencer used to grow from 0 to 600,000+ followers on Instagram with no budget and no expensive gear. Other social media platforms like Instagram and Facebook have their own algorithms, too.) Have you been creeping the author on Instagram?

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HootSuite Feed Feedly Instagram 82

Hootsuite

MAY 18, 2022

If you’re a social media nerd (a term of endearment here at Hootsuite HQ), you’ve probably already studied our guide to the Instagram algorithm in your quest to achieve better engagement for your business Instagram account. Instagram Reels , of course, are the short-form videos Instagram introduced in 2020 as a competitor to TikTok.

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Instagram Hashtag HootSuite Lurker 142

Hootsuite

JANUARY 5, 2023

If a Reel falls in the algorithm forest, will anybody ever see it? Reposting Reels on Instagram can help you make sure that every Reel gets seen. Whether you want to repost your own, or add Reels from others to your content mix, both types can explode your growth. Can you repost a Reel on Instagram?

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Feed Feedly Remix Instagram 78

Hootsuite

AUGUST 22, 2023

Oops—we mean your Instagram plan, of course. In order to conquer/save the world, you’ll need a sidekick: an Instagram planning app. From content ideas to scheduling and auto-publishing your content, an Instagram planning app is an extraordinary asset when it comes to getting organized and saving time. Still reading?

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Instagram HootSuite Hubspot Marketing 64

Hootsuite

SEPTEMBER 13, 2023

You know when you’re scrolling through Instagram, laughing at a Reel, only to accidentally refresh your feed and lose the video forever? Or maybe you found the perfect Reel for a blog post you’re writing, only to forget to save it? Wouldn’t an easily accessible Instagram Reels history be helpful? Don’t worry.

Instagram 84

Instagram HootSuite Video Data 84

Sprout Social

MARCH 20, 2023

Who hasn’t been scrolling through TikTok or Instagram Reels only to realize they’ve lost an hour? According to the Sprout Social Content Benchmarks report , 52% of marketers cite changing content formats as a challenge when planning and scheduling posts. Reels account for almost 20% of the time people spend on Instagram.

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Buy Video How To Template 118

Hootsuite

MAY 1, 2023

In 2022, Instagram made big changes to the platform and pushed video content to the forefront. Suddenly, Reels were everywhere (and earning massive engagement and reach boosts), so users began to adapt their social media strategies accordingly. Hypothesis: Instagram carousels still earn more reach and engagement than Reels.

Instagram 110

Instagram UGC HootSuite Education 110

Buffer Social

JULY 7, 2022

Yesterday, after two years of waiting, Instagram unveiled its Reels API to all social media management platforms. We were so excited we started building immediately and now … Today, drafting, scheduling, and auto-publishing Instagram Reels are now available in Buffer. Want to try it out?

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Publishing Instagram API Video 86

Hootsuite

APRIL 18, 2022

To truly be a master of Instagram Reels, it takes more than just a deft touch with a filter. But if you don’t find the right hashtags for Reels, this grand opus may never reach the audience it deserves. Get ready to pull in more likes, fans and shares with the best Reel hashtags for Instagram. And you know what?

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Hashtag Instagram HootSuite Travel 141

Ignite Social Media

MAY 25, 2021

Let’s talk Reels! Studies have shown Reels can serve as a valuable tool for your brand whether they are used as a testing space for TikTok or to add a little spice into your brand’s newsfeed. It’s especially worth keeping a close eye on for brands considering Reels ad options are on the horizon. Experiment!

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Instagram Engagement Content Tips 172

Hootsuite

JULY 26, 2023

Instagram is constantly pushing the boundaries of what a photo-sharing app can be. Here are the Instagram features that every marketer should know in 2023 — take notes. Bonus: Claim your pack of free animated Instagram Reels templates created by Hootsuite’s professional designers. Here’s a blog post for you.

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Features Instagram Marketing Remix 84

Hootsuite

MAY 30, 2023

You work hard to edit your Instagram Reels, add the best transitions, and pair them with the right audio to make it pop. Now all you need to do is write captions for your Instagram Reels before you hit post. A good Instagram Reel caption can make or break your post. Sounds simple, right? Not so fast!

Instagram 90

Instagram HootSuite Hashtag Energy 90

Hootsuite

MAY 2, 2022

Instagram has long been the go-to social channel for sharing photo content with a dedicated audience. This announcement came in the same month that Instagram doubled Reels’ maximum running length, signaling the company’s significant commitment to video. Meta’s continued faith in the platform suggests Reels is here to stay.

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Instagram HootSuite Statistics Film 129

Hootsuite

SEPTEMBER 15, 2022

You’ve toiled away on your edits, filters and sound clips on your latest Instagram Reel and are almost ready to hit post… but then you hit the caption field. When it comes to Instagram Reels captions, it’s hard to know just how much is too much — will a lengthy caption help or hurt your engagement? Let the science begin.

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Engagement HootSuite Instagram Hashtag 95

Hootsuite

JULY 26, 2023

The hills are alive with the sound of Instagram Reels audio. Reels are an essential component of mastering the art of Instagram in 2023 , and audio is half of the equation (the other half, of course, is video). Easily customize them in Canva, and take your Reels game to the next level today. Are you listening?

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Questions Instagram Template Templates 73

Hootsuite

APRIL 19, 2022

Since their introduction in 2020, Reels have become one of Instagram’s most popular and engaging types of content. The platform makes posting Reels worth brands and creators’ while — Instagram’s algorithm favors video content, which means Reels are more likely to reach large audiences than static Instagram posts.

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Instagram How To HootSuite iPhone 116

Hootsuite

JUNE 7, 2023

Knowing your Instagram engagement rate—and developing a social media strategy to maintain or improve your engagement rate—is an essential part of finding success on the platform. Especially if you’re using Instagram for business : engaged followers are much more likely to become customers than followers who simply scroll by your content.

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Engagement Instagram HootSuite FAQ 114

Hootsuite

SEPTEMBER 8, 2021

TikTok vs. Reels is one of the great rivalries of our time, much like Coke vs. Pepsi or BetaMax vs. VHS, or pants vs. culottes. You may be considering investing in Instagram Reels or Tiktok and wondering if you need to do both or just focus on one. On the other, the Instagram Reels Explore Page is a melting pot of content.

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HootSuite Instagram Directory Engagement 143

Hootsuite

MARCH 27, 2024

For example, here’s an organic Reel from Understance’s Instagram page: View this post on Instagram A post shared by Understance (@understance_) And here’s how that same Reel appeared as a boosted post in my Instagram feed: Source: @understance_ Note the Sponsored label at the top and Shop Now CTA link.

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LinkedIn Instagram Tips HootSuite 107

Buffer Social

AUGUST 15, 2023

From today, you can schedule Facebook Reels within Buffer. We reckon publishing Reels on Facebook is the fastest way to grow your audience. 👇 Why Facebook Reels? Over 140 billion Reels get played every single day on Facebook. And two, Facebook users simply want to watch Reels.   07 percent.

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Facebook Instagram YouTube Engagement 72

Hootsuite

AUGUST 30, 2022

Much like Gretchen desperately attempted to get “Fetch” going in Mean Girls, Instagram is obsessed with trying to make Reels happen. We’re honestly not convinced that reposting old Stories as Reels will do us any good. Does repurposing your Stories highlights to Reels actually work ? New to Reels? Hypothesis.

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HootSuite Authentication Instagram Construction 91

Hootsuite

JUNE 7, 2022

That’s where an Instagram campaign comes in. Instagram marketing campaigns can help you achieve a specific objective over a fixed period. If your Instagram strategy is a slow and steady marathon, campaigns are like sprints. Bonus: Get the Instagram advertising cheat sheet for 2022. 9 types of Instagram campaigns.

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Campaign Instagram HootSuite UGC 145

Hootsuite

OCTOBER 23, 2023

Take inspiration from these IRL Halloween social media posts and consider using the Hootsuite dashboard to schedule them all right now to get your followers in that spooky-kooky spirit. Drip View this post on Instagram A post shared by Drip by RapTV (@drip) If you’ve launched some seasonal products, now’s the time to show ‘em off!

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Examples Social Media HootSuite Instagram 102