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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

James Creech has a unique perspective on influencer marketing. As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. What’s more, as host of the long-running All Things Video podcast , he’s an influencer himself. The Best Influencer Marketing Platforms for B2B and B2C.

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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

Brands also need influence in order to directly affect the behavior of their customers and make them more likely to identify with, relate to, or define themselves by the brand. The more influencing power a brand has, the easier it will be for it to guide its audience on how they shop, interact, and behave.

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So, What’s the Deal with “Clubhouse”?

Likeable

Clubhouse is a new audio-based social media platform. Here’s what it looks like, and how it works: When a user joins the app (still currently invite-only) they are prompted to select interests, topics, and influencers to follow, and their feed is quickly populated with live, in-progress rooms they can hop into/out of as they wish.

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45 of the Best Social Media Analytics Tools

agora pulse

Although all social media platforms provide native data, their analytical and reporting capabilities tend to be limited. The best social media analytics tools source data directly from each social platform and compile the information into easy-to-understand reports. Pricing: Starts at $99 per month. Social media channels. Instagram.

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Snapchat – Proof That Simplicity & Authenticity Wins

Mindjumpers

Since the mid-90s, SMS has been seen the same way, with mostly the UI advancing. Another reason engagement is so high on the platform is that there are no worries about content existing forever. Many celebrities are also helping the app’s growth by nailing the platform and making use of the unique features it offers.

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Snapchat – Proof That Simplicity & Authenticity Wins

Mindjumpers

Since the mid-90s, SMS has been seen the same way, with mostly the UI advancing. Another reason engagement is so high on the platform is that there are no worries about content existing forever. Many celebrities are also helping the app’s growth by nailing the platform and making use of the unique features it offers.

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How to Integrate Email Marketing and Social Media for Stronger Campaigns

agora pulse

Over 90% of emails land in customers’ inboxes and some email platforms offer deliverability rates as high as 99%. Yet when subscribers opt into your messages, they can also allow your brand to target them on other channels, such as SMS or social media. First, export your subscriber list from your email platform.

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