Unmetric

AUGUST 28, 2019

Social media monitoring is the process of gathering information on your brand’s mentions, share of voice, sentiment, and more. On the other hand, social media listening is the process of analyzing the gathered information, looking for hidden patterns in the sentiment, comments, and so on. Pricing: Free. G2Crowd Rating: 4.2.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Oktopost

DECEMBER 5, 2022

According to HubSpot , around 16% of an average website’s traffic comes from social media. Social media is the ultimate authority metric — unlike on your site, you can’t control what people say about your brand on social media. It also takes up more valuable real-estate on the front page of Google. Social media traffic.

SEO 115

SEO Social Media Reputation Real Estate 115

Keyhole.co

SEPTEMBER 20, 2023

Instead, they research how their fellow netizens perceive your brand before making a purchase. Deep dive into the sentiment of every online conversation around your brand. It’s an all-in-one social media analytics platform with features like social listening, sentiment analysis, and competitor benchmarking.

Reputation 59

Reputation Brands Construction How To 59

Convince & Convert

MAY 29, 2013

Instead, brands are left with impressive amplification metrics, but no real ROI. Are they in the Research stage and looking for information? While I’ll write off some metrics, the important ones and their subsets will always be tracked, measured, and acted upon to improve future outreach and campaigns.

Influencer 146

Influencer Marketing ROI Hubspot 146

Sprout Social

FEBRUARY 21, 2024

For example, marketing business intelligence helps organizations contextualize marketing data and connect marketing metrics like social media engagements and follower growth to broader business goals. HubSpot HubSpot simplifies business intelligence, providing a comprehensive platform for all your customers’ needs.

Report 104

Report Data Hubspot Metrics 104

Oktopost

FEBRUARY 1, 2024

Oktopost integrates with Hubspot, Salesforce, SugarCRM, and other popular sales platforms to help you maximize the impact of your social media efforts. It also integrates with the popular CRM platforms Hubspot, Marketo, and Pardot (now Marketing Cloud Account Engagement).

Brands 62

Brands Hubspot Marketing B2B 62

Sprout Social

DECEMBER 20, 2023

And whether you want an option with different pricing, more specialized or just want to try something new, we’re here to help you do your research. Here are some key areas to look for when researching a new tools for your team. Source: HubSpot) 7. Hootsuite is a major player in the social media marketing platform space.

HootSuite 112

HootSuite Brands Price Collaboration 112

Hootsuite

AUGUST 17, 2023

So we’re here to salute this brave commitment to research — and to give you our full support on your education journey. A built-in analytics feature monitors all the usual metrics (likes, shares, etc.) Managing your social interactions with customers across all the different platforms is the main benefit of Hubspot.

Comparison 76

Comparison HootSuite Hubspot Social Media Management 76

Hootsuite

JULY 17, 2023

Brandwatch Brandwatch is a tool for conducting market research and measuring brand sentiment. The enterprise-level solution helps marketers gather industry data, dive into consumer insights, and track brand performance metrics all in one place. Pricing: Brandwatch offers three pricing plans.

Social Media 70

Social Media Tools HootSuite Price 70

Sprout Social

APRIL 28, 2022

Recent research from Teamwork notes that people are up to 25% more productive when they have quick access to deliverables, requirements and other critical project information. This includes AI tools such as call sentiment analysis, automated notes to address sales objections and automatic call transcriptions.

Team 92

Team Tools Hubspot Collaboration 92

Oktopost

JULY 13, 2023

Recent research has shown that consumers find brands with an active social media – either posting multiple times a day or a couple of posts a week – more trustworthy than brands who do not stay active. But, in all cases, they’ll stick with that social posting model like glue.

Social Media Management 62

Social Media Management Social Media Tools ROI 62

Hootsuite

AUGUST 14, 2023

There are so many different tools out there, ready to help you schedule social content , monitor brand sentiment , share insightful analytics , or collaborate with your team. The analytics dashboard is a popular feature: find in-depth metrics and reporting on various aspects of Instagram and Facebook performance.

HootSuite 67

HootSuite Social Media Management Price Hashtag 67

Keyhole.co

JUNE 6, 2023

For instance, check out this LinkedIn post by a HubSpot recruiter: Pretty neat, huh? It gives people a behind-the-scenes look at HubSpot culture. It even analyses the sentiment so you give a relevant reply to your audience. B2B buyers are a discerning group, meticulous in their research before making purchasing decisions.

B2B 52

B2B Strategy Brands Content 52

Sprout Social

JULY 30, 2018

While these surface-level metrics can be valuable, they don’t tell the full story of your social presence. And so if you want to accurately measure your brand via social, you need to measure yourself against metrics that makes sense. Sentiment Analysis. How much do you research your competitors via social?

Brands 78

Brands Analysis Sentiment Metrics 78

Webbiquity SMM

FEBRUARY 7, 2011

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Greg Ferenstein cites a range of examples and research to show that banning access to social media sites—whether in schools, companies or done by national governments—is ineffective and ofter counterproductive.

Social Media 198

Social Media Tools Tips ROI 198

Later

APRIL 5, 2019

In fact, according to HubSpot , almost one-third of all Instagram channels are micro-influencers with fewer than 100k followers. Finding the right influencers for your marketing campaign can be a bit of a challenge, so it’s important to research and set clear goals for your campaign. Check the content they post. Check their reach.

Influencer 66

Influencer Instagram Marketing Authentication 66

Techipedia: Tamar Weinberg

JANUARY 5, 2012

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports.

Marketing 264

Marketing SEO Case Study Small Business 264

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Creating Your Social Media Plan (Outspoken Media): This good primer talks about securing your brand, setting metrics, knowing who you are, setting a presence, engaging, and assessing success. Social Media Metrics: What We Need to Track Sales (Samir Balwani): Samir Balwani writes a great post on some of the ways you get ROI from social media.

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

FEBRUARY 13, 2017

Several also provide features like competitive benchmarking, follower demographics, key influencer identification, sentiment analysis, campaign impact, and reporting. Sample review: “If you want to do general research on Facebook Stats use Socialbakers.” These tools can help you find out. 1) Socialbakers. 2) Netvibes.

Tools 207

Tools Social Media Netvibes Sample 207

Buffer Social

MARCH 15, 2018

Union Metrics. Once you’ve researched all your options and if you think Buffer Reply might suit your needs, we would love for you to check out our webinar on engaging with your customers using Buffer Reply. Union Metrics. Here’s an overview of all the tools in this blog post: Buffer Reply. Sprout Social. Agorapulse.

Social Media 110

Social Media Tools Tweetdeck Price 110

Webbiquity SMM

MARCH 27, 2017

The tools here can help marketers and social media managers monitor brand mentions, schedule posts across multiple social networks, manage multiple social media accounts, redirect posts for customer service followup, track performance metrics, and more. Now, on to the results of my research. 17) HubSpot Social Inbox.

Social Media Management 0

Social Media Management Tools Social Media Radian6 0