Social Media Strategies Summit

OCTOBER 24, 2018

According to a 2018 industry report by Social Media Examiner , 87% of all marketers indicated that their social media efforts generated more exposure for their businesses and 78% reported increased traffic to sites. Below you will find 9 components that are critical to a successful social media strategy.

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Social Media Strategy Guidelines Template 113

Sprout Social

JANUARY 4, 2021

Every new year brings opportunities for marketers to try new things, improve upon their old strategies and pitch ideas that have never been brought to the table before. Using social data to prepare your pitch. Inspiration for your social media marketing pitch. But it’s one thing to come up with a creative idea.

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Campaign Social Media Marketing Metrics 126

Sprout Social

AUGUST 28, 2023

Not only is it fundamentally shifting how we work but AI marketing tools are also reshaping marketing now and in the future. Whether you’re looking for marketing automation or to write email copy, there’s an AI marketing tool that meets your needs. And social data is at the center of many marketing transformations.

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Team Tools Marketing Hubspot 88

Writtent Blog

DECEMBER 21, 2023

As Doug Kessler of Velocity Partners spectates , “the rush to content marketing in every industry will make it harder and harder for your brand to rise above the noise.” If you’ve got room to infuse humor or unusual concepts into your marketing, run with it. Actually, about 170,000 marketers and the number is growing daily.

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B2B Strategy Tips Content 93

Sprout Social

NOVEMBER 11, 2021

Marketing teams depend on an ecosystem of tools everyday. The social media market is saturated with different integrations, which is why Sprout is thoughtful about our approach. We heard many of our customers’ challenges around integrating with social media management tools and took notes.

Social Media Management 121

Social Media Management Social Media Platform Review 121

Oktopost

JANUARY 11, 2024

From email marketing to social media and sales outreach, there are various ways in which you can continuously generate demand for your product. Therefore, it may not be surprising that 39% of businesses are looking at marketing automation to drive their demand-generation efforts. What is a Demand Generation Tool?

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Tools B2B Hubspot Analytics 62

Socially Sorted

DECEMBER 30, 2016

Want to use easy Infographic Template Tools to create stunning infographics… but don’t know where to start? . In this post I s hare 4 Infographic Template Tools for creating infographics easily and quickly… even if you are not a designer. . Or this one for Razor Social. Or this one on my blog. 1 Canva.

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Template Templates Tools Hubspot 102

Buffer Social

MAY 9, 2017

Writing a great social media manager job description is not an easy task. The job description is one of the first few things potential applicants read and a well-written job description can increase the chances of you hiring the best social media manager for your company. Examples of Social Media Manager Job Descriptions.

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Social Media Management Social Media How To Applications 101

Hootsuite

APRIL 12, 2021

Clear ROI: We’re committed to helping all of our customers measure the success of their social media initiatives. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. We also launched new message templates to help enrich your communications. Inbox updates.

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HootSuite Insurance Hubspot Sharepoint 96

Sprout Social

OCTOBER 25, 2022

Our research shows that the most effective purchase drivers on social media are recommendations from friends, comments and product reviews and familiarity with a brand. Akeeme Hogg Social Media and Email Marketing Lead, ServiceMaster Brands. 12 proven strategies to increase brand awareness with social media.

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Strategy Brands Hubspot Survey 131

Social Media Strategies Summit

OCTOBER 7, 2022

Social media marketing is tough. Indeed, one in eight social media marketers at small businesses say they struggle to post content consistently, while one in nine find it hard to create the content they need. HootSuite’s Social Media Content Calendar. HubSpot’s Social Media Content Calendar.

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Template Templates Content Small Business 223

Rebekah Radice

APRIL 3, 2017

If you use social media to market your business, writing great content is a must. So how do you write social media content your audience actually wants to share… And do it consistently? How To Write Social Media Content People Actually Share. This is known as persona marketing.

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Social Media Content How To Buy 141

Sprout Social

APRIL 6, 2023

Calendars can also help streamline collaboration and track marketing performance. Let’s dig into the purpose of a content calendar, the role it plays in content marketing and how to create an effective content calendar. A content calendar is a framework used to effectively manage your content marketing program.

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Content Collaboration Project Template 82

Pixlee

JULY 9, 2019

However, mapping out your UGC assets to your marketing processes, and operationalizing it into your team’s workflows will ensure that you are able to get the most out of your customers’ content. He works with clients on SEO, analytics, lead generation, sales enablement, customer success, and inbound marketing strategy. Content Format.

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UGC Strategy Marketing How To 59

Sprout Social

JULY 1, 2021

Content SEO : B2B content marketing for SEO is the practice of using research on user needs and search intent to create content. In a blog post about small business customer acquisition, Affirm links the phrase “find your CAC” to a HubSpot article on what a CAC is. Make it a template so you can easily fill it in for each persona.

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B2B SEO Travel Hubspot 125

Pam Moore

MARCH 14, 2019

Too many digital and social technology companies promise more than they can deliver. 5 Digital and Social Marketing Platforms to Streamline Your Business in 2019. And it’s critical for marketing your business and generating leads. It’s brilliantly simple. It’s the first time we’ve ever done that.

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Platform Marketing Training Hubspot 60

Pam Moore

MARCH 14, 2019

Too many digital and social technology companies promise more than they can deliver. 5 Digital and Social Marketing Platforms to Streamline Your Business in 2019. And it’s critical for marketing your business and generating leads. It’s brilliantly simple. It’s the first time we’ve ever done that.

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Platform Marketing Training Hubspot 60

Buffer Social

FEBRUARY 21, 2018

With the shift in social media usage in the recent years, closed communities such as Facebook Groups and LinkedIn Groups might be the next best way to engage your audience. First, social media as we know it is changing. There’s a significant shift from simply broadcasting marketing messages to engaging fans.

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Groups Groups LinkedIn Template 109

Writtent Blog

APRIL 2, 2014

Despite the fact that 86% of brands have adopted content marketing practices, 82% of marketers say they’re not receiving training. Content Marketing Made Easy. From Eloqua to Dive Rite, Content Marketing Institute offers four diverse and thorough case studies of how content improved brand’s marketing metrics.

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Resources Content Case Study eBook 99

Rebekah Radice

APRIL 3, 2017

If you use social media to market your business, writing great content is a must. So how do you write social media content your audience actually wants to share… And do it consistently? How To Write Social Media Content People Actually Share. This is known as persona marketing.

Social Media 60

Social Media Content How To Buy 60

Kikolani

MAY 28, 2013

Popup opt-in forms are no longer just for internet marketers and the make money online niche. We’re talking blogs and people that make the Technorati Top 100, Adage Power 150, Forbes Social Influencers, and other prestigious lists in the marketing world. Social Media Examiner. Duct Tape Marketing.

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Case Study WordPress Study FeedBurner 168

Buzz Marketing for Technology

JUNE 17, 2015

This week I had the pleasure of reading a new report from Smart Insights on the State of Digital Marketing 2015 and decided to dig in a bit further with an interview. 1) What do you think the biggest change to Digital Marketing for B2B firms will be in the next year?

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B2B Adwords ROI Hubspot 100

Social Media Strategies Summit

NOVEMBER 18, 2022

It’s hard to remember when we weren’t all glued to social media. Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. Identify ways to leverage influencers and thought leaders on social media effectively.

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Social Media Strategy Influencer LinkedIn 240

Writtent Blog

JULY 4, 2013

It is an essential part of inbound marketing as well as permission marketing in that it actively strives to convert a user into a lead and later into a customer. social media. anywhere else you publish or market online. That’s why calls-to-action can be used in more places than just your website. email blasts.

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Examples Hubspot eBook Template 104

Postcron

JANUARY 10, 2020

Further, customer reviews offer marketers valuable insight into what customers think about their brand. Emails have always been an effective marketing tool for businesses. A Clutch survey of 1,000 online shoppers revealed that nearly one-quarter of online product reviews are prompted by email marketing.

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Review Apparel Reputation Survey 123

Later

NOVEMBER 28, 2018

And if you’re marketing to millennials on Instagram, branding is key for attracting new followers and positioning your products (thank you, @glossier ). . But if you’re just getting started with establishing your brand on social media, or you’re hoping to revamp your current look, knowing where to start can be difficult.

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Instagram Template Templates Brands 62

Writtent Blog

JUNE 5, 2013

Building a small business content marketing strategy is hard work, but it’s probably about to get much harder. As Doug Kessler of Velocity Partners spectates , “the rush to content marketing in every industry will make it harder and harder for your brand to rise above the noise.” Image Credit: HubSpot/PoweredbySearch.

Small Business 100

Small Business B2B Strategy Content 100

Hootsuite

JANUARY 2, 2024

Social media growth reached a new high in 2023, with 4.88 billion total active social media user identities, representing 60.6% How do brands grow their own social presence to reach that ever-increasing audience base? We’ve got 10 strategic tips (and 3 tools) for optimum social growth in 2024.

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Social Media Strategy HootSuite Hubspot 105

Oktopost

FEBRUARY 1, 2024

64% of CMOs feel that brand marketing should be given higher importance, but CFOs aren’t entirely on the same page: only 26% agree with further investments in this area. But brand marketing does come at a cost – and one that, apparently, not every stakeholder may be willing to accept. What is a brand marketing solution?

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Brands Hubspot Marketing B2B 62

Razor Social

JULY 6, 2016

Email marketing is far from dead and, while we’re waiting around for a replacement, we need to take full advantage of it. Bonus : Download the 9 step pillar formula for building email marketing automation sequences. By the way, this was research done by eMarketer on marketing channels that provide good ROI. Yes, it is.

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Marketing Price Newsletter List 70

Writtent Blog

OCTOBER 7, 2013

Online content marketing may be a relatively new practice, but editorial calendars are virtually as old as the publishing industry. While few brands can afford to be 12 months behind the times in the era of real-time publishing, it’s critical to take a lesson from traditional media in planning and preparedness. SocialCast.

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SocialCast Tools Price Collaboration 111

Lucy Hall

JUNE 11, 2015

First check out these pretty powerful stats about blogging: According to Hubspot : B2B marketers that use blogs receive 67% more leads than those that do not. Marketers who have prioritised blogging are 13x more likely to enjoy positive ROI. Remember good content can be shared on social media again and again.

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Small Business Hubspot Proposal SEO 60

Hootsuite

JANUARY 10, 2024

And while some people are worried that the robots are here to take our jobs, we’re convinced they’re here to help us do our jobs better —especially when it comes to AI marketing tools. If you are a small team or solopreneur wanting to scale your reach and analytics capability, AI marketing tools can be a game-changer.

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Tools HootSuite Price Marketing 99

ProBlogger

JULY 7, 2015

Today it’s all about social media, and the role it plays in your blogging. I’ll also give you tips on how to navigate an editorial calendar for the platform you end up choosing, and I share what my calendar looks like for the ProBlogger social media accounts to help you along. Let’s get started.

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Social Media How To Hubspot Template 20

Writtent Blog

JANUARY 24, 2014

According to Hubspot , blogging for your business will increase your website traffic by at least 55%. Be sure to secure your name across any social media platforms you may plan using in the future, even if it isn’t an immediate necessity. Incorporate other social media networking tactics into your blogging.

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Hubspot Hosting Statistics Energy 95

Buffer Social

NOVEMBER 7, 2017

At Buffer, we’re big fans of using data and research to guide our social media strategy. So when it came to finding the best Instagram strategy, I turned to social media studies. I read through more than 20 studies on Instagram marketing from companies like Facebook, Simply Measured, and News Whip.

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Study Instagram Hashtag Research 111

Janet Fouts

SEPTEMBER 5, 2012

The Hubspot brand is well known for blog posts chock full of actionable information about marketing online. Whether it’s how to create a landing page that really converts, fine tune your email marketing , or how to make sure nobody misses your next webinar , Hubspot puts out great inbound content to learn from.

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Hubspot Bookmarklet Analytics Paid Search 123