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How Government Agencies Can Keep Their Communities Engaged in Creative Ways [VIDEO]

Social Media Strategies Summit

Government agencies can leverage social media to share (sometimes critically) important information with their communities. Led by Emily Allen Lucht , the Director of Communications for the State of Maryland, this panel answered some of the most common questions we hear from social media marketers in government.

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The Easiest Way To Upload YouTube Shorts (Desktop + Mobile)

Hootsuite

If you want to use hashtags, and we recommend you do , add them under Description. Share to other platforms via Hootsuite If you want to cross-post your Short to your other social channels, click Share via Hootsuite. Just add the rest of your caption, choose your platforms, and hit Post now or Schedule for later.

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Instagram Reels 101: Everything Your Brand Needs to Know to Get Started

Social Media Strategies Summit

Instagram is the world’s fifth-largest social media site. What’s more, its parent company also owns three of the other four platforms to appear in the top five, including Facebook, WhatsApp, and Facebook Messenger. Add a video caption and include relevant hashtags. Because social platforms are typically informal spaces.

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Why Transmedia Is The New Viral Gold For Influencer Marketing

The Realtime Report

Simply, transmedia means to trans port a story or message into a customer’s everyday life, through the use of multiple media platforms. Tastemakers [influencers] + Community Remixing + the Unexpected = Viral Gold. Community remixing refers to fans on various media outlets that remix influencer content.

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AskBuffer: Where do you start when creating new social channels for your business?

Buffer Social

How and where do you start when creating a brand new social media channel for your business? It’s a given that social media can drive online awareness for your business, but with the various sites out there, you may be wondering how to efficiently get started when leveraging a social channel for your brand.

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12 Foolproof Instagram Growth Strategies for 2022

Hootsuite

The best ways to achieve Instagram growth have changed a lot in the last year as the platform has pivoted hard towards video – especially Reels. Choose the right hashtags. Hashtags are an easy way to expand your reach, which is a key component of achieving Instagram follower growth. What are your competitors using?

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How the TikTok Algorithm Works in 2020 (And How to Work With It)

Hootsuite

So, for instance, if users often search for a particular hashtag or enjoy content with a specific sound bite, they’re more likely to see videos with the same hashtag and sound. One thing is for sure though – you need to be compelling despite having a 150-character limit (including any hashtags you add). Use the correct hashtags.

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