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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

It works by tracking mentions (both tagged and untagged) of your brand and your competitors online, along with relevant keywords and hashtags. You can monitor keywords, mentions, and hashtags across multiple social platforms. Key social data sources include their audience stats, engagement, and hashtag use.

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How to Schedule and Automatically Publish LinkedIn Posts with Later

Later

For example, you can quickly crop your images to the perfect aspect ratio for LinkedIn, and create “saved caption” templates to save your most commonly used hashtags. In fact, a 2020 Hubspot study found that traffic from LinkedIn resulted in a higher visitor-to-lead conversion rate than traffic from Twitter or Facebook.

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Instagram Automation Tools, Software, and Tips to Do It Right

Hootsuite

You see them on Twitter all the time: Tweets automatically posted from Instagram that reference a picture but don’t actually show the picture in the Tweet. In fact, it’s pretty easy to set up your Instagram accounts so that every post automatically to Twitter and Facebook. You get a push notification, go to check your DMs, and… ugh.

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New! Get Early Access to Later’s TikTok Scheduler

Later

But with Later , you can manage your TikTok alongside your other social channels (including Instagram, Pinterest, Twitter, and Facebook) all from one easy-to-use dashboard — so you can save time and get more eyes on your content! Step #4: Add a Caption and Hashtags. Not sure what hashtags you should be using on TikTok?

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Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

The feed is filled with videos showcasing the unique experiences Airbnb offers, like a sleepover in the hidden library of St. The vacation rental marketplace doubles down on UGC marketing through its Twitter handle. Besides the main profile, Airbnb Help is the brand’s dedicated Twitter page to offer customer assistance.

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Essential Sprout features to help your brand maintain connection in an uncertain time

Sprout Social

In this section, we will cover: Approval workflows and the Asset Library. Use Approval workflows and the Asset Library for messaging governance. Another way for your team to ensure quality, specifically in your responses, is to establish a message protocol and save approved responses to the Asset Library. .

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What’s the Right Social Media Scheduling Tool for Your Business?

Webbiquity SMM

For example, one of my biggest goals with social media marketing is to drive more traffic to my business blog and website, especially with Twitter. Additionally, you can also search for content yourself, with keywords, hashtags, or specific Facebook Pages that you know. Different goals mean different requirements.