Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

They’re tasked with contacting bloggers about different initiatives, sending out story ideas and “press releases&# (hopefully with a social component, since those are preferred by many bloggers). Yet I get from 2 to 10 press releases per week and several PR inquiries per month. I think we do largely agree.

Blogger 177

Blogger Press Release Advertising Review 177

Techipedia: Tamar Weinberg

MAY 28, 2010

I’ve seen press releases, non-English releases, and everything else in between. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Three years ago, I wrote that owning your community requires understanding of who they are.

Social Media 278

Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Marketing Tactics (SEOmoz): Jane Copand, the Web 2.0 guru, shows how to leverage Web 2.0 25 Headline Formulas that Have Plagued and Blessed Web 2.0 PR Disasters Lurk in Web 2.0 Bookmarklets for the Web 2.0 sites to market your brand and control your message.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Social Media Strategery

APRIL 2, 2010

Read the Twenty Theses for Government 2.0 – if you’re interested in this world, read these basic tenets of how social media and the government works You’re not going to learn this stuff via books and blogs alone – you’re going to have to get your hands dirty and actually use these tools to interact with the people you’re trying to reach.

Gov 2.0 138

Gov 2.0 Social Media Policies Privacy 138

Techipedia: Tamar Weinberg

JANUARY 5, 2010

How to Write Effective Press Releases in the Age of Twitter (OPEN Forum): It’s not really just the “age of Twitter&# – it’s the “age of social.&# Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca That said, where’s your multimedia?

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

People don’t actively return to those press release sections of a website because they’re written in corporate jargon. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca The viability of the medium really depends on humanizing the company.

Blogosphere 278

Blogosphere Blogger Comments Tips 278

Techipedia: Tamar Weinberg

MARCH 24, 2010

Don’t make me read a press release to figure out what’s special about whatever you’re trying to highlight. I’ve read so many bad email press releases. Expectations to get “coverage&# in major media are still high, but the old “press release&# tactic is so woefully outdated.

Influencer 278

Influencer How To Press Release Blogger 278

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

And maybe then you submit a press release about it. December 24, 2008 at 3:29 pm Rules Beget Rules = Social Media Principle #5 « An Bui, spelled An With 1 n December 27, 2008 at 1:23 am Living Under a Bridge - Final Wrap Up | SEMpdx Blog December 28, 2008 at 12:54 am » Netiquette 2.0: di “Quid Tum?

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279

Techipedia: Tamar Weinberg

DECEMBER 15, 2008

One of the best ways to achieve this goal is through blogger outreach, which typically includes more than just sending out your press release: give the blogger the opportunity to try your product. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Send them your book.

Blogger 103

Blogger Yahoo Buy Twitter 103