Techipedia: Tamar Weinberg

JANUARY 26, 2011

Today, the online space and affordability of web hosting and domain names has helped create billions of conversations about your brand, your industry, and critical key players in your space. When the Cluetrain Manifesto was published in 1999, it signaled a paradigm shift: markets are conversations.

Findability 201

Findability Domain Name Policies Social CRM 201

Twist Image

JANUARY 6, 2011

Is it filled with industry jargon that only your competitors will understand? If you don't have profiles in some of the more popular online social networks, you should get started on populating your content there as well (it bodes well for making your business more findable). Are you findable? Is your content up-to-date?

Hitwise 111

Hitwise Findability Domain Name Wikipedia 111

Webbiquity SMM

DECEMBER 13, 2011

Social media makes it easy to expand your network globally—or at least well beyond the confines of those who either live nearby or travel to major industry events.

Social Networking 190

Social Networking B2B Plaxo Marketing 190

Hootsuite

SEPTEMBER 16, 2021

So, how do you make yourself “findable”? It’s also not a bad idea to check out similar creators and brands in your industry. TikTok is a big asset for the music industry and is wheeling and dealing with record labels to push certain songs in the app. And better yet, “followable”? Spoiler alert: it’s not so straightforward.

Tips 138

Tips Hashtag How To Instagram 138

Twist Image

MARCH 29, 2011

The concept of listening to what consumers are saying about your brands, products, services and the industry you serve is nothing new. The content that is now available (the stuff about your brand, your competitor's brands and the industry you serve) may well be the best information you could ever have access to.

Radian6 102

Radian6 Findability RSS Sentiment 102

Twist Image

FEBRUARY 16, 2012

This is why I Blog, Podcast, write books, speak at events, pen columns for newspapers and magazines, join industry associations and do a lot of community work/outreach. I'd much prefer that Twist Image makes itself as findable and as shareable as possible. industry association. I don't want to cold call companies. It's not easy.

Marketing 97

Marketing Findability LinkedIn Advertising 97

Pam Moore

JUNE 21, 2019

Findable – If your target audience can't find it, it's all for nothin'! Audience focused – Content must be focused on the reader more so than your own self promotion. Know your audience. Know what they want, need, desire. Get in their head and connect with them via content that helps them in business and/or life.

Content 113

Content Marketing Loyalty Findability 113

Twist Image

APRIL 9, 2014

Is our content the type of work that the industry influencers would pay attention to and share or is it closer to a de-jargonated press release? Is our content both findable and shareable to everyone that it needs to be? Are the people we are speaking to more interested in fresh research and data or editorial-like content?

Questions 102

Questions Content Press Release Findability 102

Twist Image

JANUARY 1, 2015

Startups like Skiplagged are leveraging data to not just disrupt traditional models, but to make an industry that much more efficient. Rules of industry are being rewritten in this age of efficiency. Technology pushes on, but the legislation of industry moves at a different (some might argue, opposite) pace. travel industry.

Airlines 40

Airlines Data Wikipedia Brands 40

Webbiquity SMM

FEBRUARY 16, 2011

How can you optimize your profile to be “findable&# for the right phrases within LinkedIn? industry news, important announcements) and providing thoughtful, helpful answers to questions in your area of subject matter expertise. So how can you get the most out of this business-oriented social network?

LinkedIn 189

LinkedIn Tips B2B Findability 189

Twist Image

MARCH 17, 2011

To better understand the many changes that have come into our industry because of the Internet, mobile and now, touch. It's about critical thinking and gaining a better understanding of what it means to make your thoughts shareable and findable. For many they're being forced to do so while others continue to "stay the course."

Findability 110

Findability Analytics Mobile Google 110

ProBlogger

JANUARY 1, 2013

Select keywords by identifying low-competition and high-search terms for your industry from Google’s Keyword tool. Connect your site for optimum findability. Select a primary keyword within this general theme for each page of the site. You can read more about keyword research in this ProBlogger article. Keyword Discovery. Keyword Spy.

WordPress 45

WordPress Findability SEO Digg 45

The Way of the Web

OCTOBER 9, 2011

And there seems to have been an increase in tools and services which attempt to help curation, whether it’s the more established universal shopping and fashion industries, or newer ideas. But none of them have got mass traction yet – if one does, how will that change things.

Curation 49

Curation Flickr Storify Findability 49

Hootsuite

FEBRUARY 27, 2023

LinkedIn SEO (search engine optimization) is the process of optimizing your LinkedIn page and posts to make them easily findable through LinkedIn search. Instead, use keywords that are relevant to your company — or your industry — in your headline. Keep it short and to the point. Make sure you do this naturally!

SEO 110

SEO LinkedIn Tips URL 110

Diva Marketing Blog

APRIL 9, 2009

Baby Boomers who have been in business are familiar with the Japanese word “kaizen”, which when used in the context of Western manufacturing and other industrial and business processes is usually translated as “continuous improvement”: Tony Robbins re-badged “kaizen” as CANI – “Continuous And Never-ending Improvement.

WordFrame 45

WordFrame Social Media Web 2.0 Lurker 45

Webbiquity SMM

OCTOBER 29, 2012

Recent research makes clear that, for high-value consumer purchases as well as b2b procurement, being as “findable” as possible online is critical to winning the business. Industry Presence (trade association articles, association membership lists or directories, trade show exhibitor lists, industry analyst coverage, etc.).

Findability 197

Findability Directory Social Bookmarking B2B 197

Sprout Social

OCTOBER 21, 2021

Some important foundational elements are creating high quality and useful content that fulfills your audience’s needs.Try to align with the search intent and interests of your marketing personas to create findable and share-worthy content for your audience. 5 Tips for a successful earned media strategy.

Strategy 137

Strategy Tips Review Findability 137

Twist Image

JULY 18, 2013

" It seems like the greater goal of what digital can deliver gets lost in the mix as the brands and traditional agencies fall back on the dogma of the mass media industrial complex. They are publishing and content channels that enable the content to be as shareable and findable as possible (when done well). They simply are.

Advertising 109

Advertising Tumblr Brands Yahoo 109

Writtent Blog

JANUARY 28, 2015

It takes time, money, and experience to build a findable business blog that people want to read and follow, not to mention passion and determination. Most niches and industries are saturated. Leaving comments on other blogs in your industry can drive a ton of targeted web traffic – among other things. New blogs pop up every day.

Strategy 40

Strategy Findability Blogosphere Posterous 40

Webbiquity SMM

JANUARY 3, 2012

Buyers are better informed (and expect sales reps to be better informed about their industry and likely challenges as well), and often need only a few key questions answered (most critically, price) by the time they contact a sales person. ” Among her ideas is increasing your company’s “findability.”

B2B 190

B2B Strategy Marketing Buy 190

Webbiquity SMM

JUNE 14, 2011

It’s not enough just to produce great content, it has to be made “findable.&#. Think about visitors in terms of company size and industry, then optimize forms and offers for each. • 92% of b2b buying cycles start with search. They lose half of all visitors at each additional click. • Kim Albee , Genoo.

B2B 164

B2B Sentiment SEO Klout 164

Webbiquity SMM

AUGUST 28, 2012

Tom Treanor shares 14 “secrets” to building relationships with industry influencers, though he acknowledges the simple truth that “Networking is 98% about being a nice person and having good manners.” .” 14 Ways to Build Strategic Relationships With the Who’s Who of Social Media by Copyblogger.

Social Media 207

Social Media Tips Tumblr Wikipedia 207

ProBlogger

MARCH 15, 2015

Make Your Blog Findable – By People and Search Engines Alike. Attending workshops related to your field exposes you to experts who can help you through both information and contacts from their industry networks. Take up speaking opportunities at local events in your field to widen your audience and raise your reputation in your niche.

Findability 20

Findability SEO Analysis Tumblr 20

Webbiquity SMM

JUNE 30, 2015

” It combines a fresh stream of compelling content with interactivity to promote engagement and SEO to make your site more “findable” when prospects are looking for what you offer. This infographic from Akken Cloud was developed for the staffing industry, but most of its findings apply much more broadly across industries.

Findability 100

Findability Marketing SEO Statistics 100

Buzz Marketing for Technology

JULY 22, 2008

Business and Industry Blogs. Ambient Findability : What We Find Changes Who We Become. January 2007. December 2006. November 2006. October 2006. September 2006. August 2006. April 2006. March 2006. February 2006. A Business Research Blog. Blogspotting. Charlene Li’s Blog. Fast Company Now. Jupiter Research Analyst Weblogs.

Social Bookmarking 113

Social Bookmarking Sharepoint Groups Groups 113

agora pulse

JUNE 17, 2020

The only reason I wouldn’t accept as an answer is: “Because everyone else in my industry is on YouTube.” This will be publicly visible and findable through the platform.) Or you simply want to host your videos somewhere to embed them on your landing page. All of those are perfectly legit reasons. It never ends well.

YouTube 157

YouTube How To Findability Adsense 157

Techipedia: Tamar Weinberg

JANUARY 5, 2011

I’m sure you’ll have a year (or more) of reading to do, but I know it’s worth it to empower you with all this great content that has been written by our industry peers. How to Improve Your LinkedIn ROI by Tweaking Your Profile (Sharisax): Make yourself findable by optimizing your profile. Lower CPCs? More traffic?

Marketing 279

Marketing Affiliate marketing Small Business SEO 279