article thumbnail

9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

Instead of only posting promotional videos and memes, this beauty brand enriches its content strategy with educational videos. Don’t Forget UGC Finally, as you explore ways to up your e-commerce social media marketing game in 2024, remember to prioritize authenticity when producing posts to distribute on social platforms.

article thumbnail

7 Surefire TikTok Marketing Strategies That Get Results 

Ignite Social Media

The For You feed is what makes TikTok so addictive. You can use images to create helpful tips, show off your products, or even just share a funny meme. However, if you’re starting out on your TikTok Marketing Strategy, we have listed down here our top 7 strategies that are sure to give you results.

Strategy 175
article thumbnail

7 Brands With a Killer Social Media Campaign

Later

As a result, Knix was able to execute an awesome campaign, powered by their community, with user-generated content (UGC). UGC is a great way to humanize your brand. Want to easily find and curate user-generated content for your feed? You don’t need skills in design or meme-making to start a challenge. Smash & Tess.

article thumbnail

Instagram Hashtag Guide- How To Find & Use Instagram Hashtags

Keyhole.co

Sprout Social also lets you add hashtags to monitor within social media feeds to assess their usage. Branded hashtags for Instagram campaigns will encourage UGC and spread brand awareness. It encourages further engagement and hashtag-specific UGC submissions. It refers to using irrelevant, inappropriate, or too many hashtags.

Hashtag 52
article thumbnail

9 tips for designing TikTok marketing campaigns (and examples to show them in action)

Sprout Social

“While other social platforms require adaptability in order to share the latest information from your company, TikTok also requires you to stay up to date on the latest memes and trends so you can incorporate them into your content,” McNitt notes. Amplify user-generated content (UGC). And UGC converts five times more than non-UGC.

Examples 142
article thumbnail

How to Make Short-Form Videos That Stand Out

Hootsuite

Short videos are intended to be quick, easily digestible content for viewers scrolling through social media feeds or other outlets. On platforms like Instagram, TikTok, and Snapchat, users are used to scrolling through vertical feeds and will be more likely to watch your content if it’s in the same format. scrubdaddy Is it a problem?

Video 112
article thumbnail

Top 10 Brands Killing It on Instagram

Social Media Strategies Summit

In April, the platform saw changes to its API that resulted in the death of Instagram bots, apps that help brands analyze their followers and limitations on the ability to repost UGC. It also drives engagement, posts with UGC have a 4.5% higher conversion rate than non-UGC posts. 5 Glossier.

Instagram 139