Remove Facebook Remove Marketing Remove Tumblr Remove Yahoo
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What’s Next for Tumblr?

Direct Marketing Observations

Yahoo’s recent announcement of it’s intent to purchase Tumblr has brought out the virtual fangs. Tumblr users are passionate and are worried about what will happen to their platform. Is that passion enough to keep their pages safe from being “Yahoo’ed?” Is that what lies ahead for Tumblr?

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Tumblr’s Revenue Per Visit Jumps 340% Year-Over-Year

The Realtime Report

Revenue per visit Q4 2013 [Adobe report] Visits from Facebook still provide the highest return, but Tumblr just rose to the #2 slot in terms of revenue per visit, with a 340% increase from last year. While last year Tumblr was at the bottom of the heap, now visits from Tumblr are worth more than referrals from Twitter and Pinterest.

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How Facebook Could Become Irrelevant

Waxing UnLyrical

After surpassing 1 billion users this past month, Facebook has become an institution that appears to have some staying power. But there is a lingering issue that threatens Facebook’s dominance even more than advertising revenue and stockholder discontent. I’m a grown-up and I’m on Facebook. And so is my mom.

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Do You Need A Degree In Digital Marketing And Social Media?

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How important is a formal education for a career in marketing? What about digital marketing and social media? Universities and colleges now offer courses in the area of digital media, online strategy, social media, web analytics, search engine marketing and more. I get asked this question a lot. I am certifiable.

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The Best Job in Social Media

Convince & Convert

Charlie Kautz , Content Marketer at TaylorMade Golf , joins the Social Pros Podcast this week to discuss delivering fresh story-telling content across several platforms every week, following the PGA Tour around the country, and what it’s like having the best job in social media. Charlie Kautz, TaylorMade Golf @charlietour.

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Are You Working In Digital Marketing? You Have To Be Drunk Not To Pay Attention To This.

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Galloway has a think tank called L2 and is also a marketing professor at NYU Stern. At the DLD conference this year, Galloway presented a fifteen minute blast of data titled, The Four Horsemen - Amazon, Apple, Facebook and Google. Instagram was an amazing acquisition for Facebook. Tumblr is a disaster for Yahoo.

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Welcome To The One Screen World

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Not too long ago, I was asked to give a presentation on the state of digital media and how well brands are intersecting the worlds of marketing and technology. In the Newsweek article, Instagram Will Take Facebook Into the Mobile Age (April 16th, 2012), journalist Dan Lyons so appropriately wrote: "The Internet was all about websites.

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