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11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Facebook Advertising – will continue to improve and unfortunately get more expensive. So people are looking for an alternative and that’s Facebook Advertising. I even wrote a book this year on just this topic called Facebook Advertising for Dummies (Wiley). NFO is the new SEO – that’s News Feed Optimization on Facebook.

B2B 279
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Will India See a Rise in Digital PR?

Waxing UnLyrical

For example, Kasturi and Sons Ltd, publisher of The Hindu , has recently launched iPad and mobile apps for its general and financial newspapers. Here are a couple of interesting statistics from the Internet and Mobile Association of India (IAMAI): The size of the digital advertising market in the current fiscal year is estimated at Rs.2,260

comScore 199
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BYOG - Bring Your Own Gear

Twist Image

I've always said that locking employees out of Facebook won't make them more productive, they'll just find something else to waste their time with (like smoking or talking on the phone). Laptops and smart phones are the personal devices most commonly used today, the IT managers said, but tablet computers are on the rise.

iPad 98
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Second Screen TV - Research

Diva Marketing Blog

On goes the TV set, you flip open your tablet and smart phone ready to watch. The results, which they shared with the industry, TV Viewing and the “Second Screen” – What Audiences are Doing with Mobile, Tablet Devices, is a report based on the CivicScience data collection and research platform. Diva Marketing : Thanks Joel!

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Second Screen TV - Research

Diva Marketing Blog

On goes the TV set, you flip open your tablet and smart phone ready to watch. The results, which they shared with the industry, TV Viewing and the “Second Screen” – What Audiences are Doing with Mobile, Tablet Devices, is a report based on the CivicScience data collection and research platform. Diva Marketing : Thanks Joel!

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Diigo: A PR Tool for Social Media Releases

Proactive Report

As your bookmarks are stored in the cloud they can be accessed via any mobile platform that Diigo supports. With Diigo Powernote for Android smart phones or the Diigo Offline Reader for the iPhone you can read your bookmarks or the pages you marked Read Later while standing in line, on a train or a bus, or waiting for a meeting.

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Citizen Journalism: Who is a Journalist Today?

Proactive Report

Almost half of all Americans (47%) now get some form of local news on a mobile device. Apple released the first iPad in April of 2010 and sold 3 million within 80 days. With apps for different film techniques, and edit software available on phones as well as tablets, the world of media has changed forever. What does that mean?

Journal 99