Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic.

Social Media 149

Social Media Strategy Influencer Social CRM 149

Justin Levy

JULY 14, 2009

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking 10 Ways to Support Charity Through Social Media Written on July 14, 2009 by Justin Levy in charity , mashable , social media 3 Comments - Leave a comment!

Social Media 100

Social Media MySpace Widget Flickr 100

Little Web Giants

NOVEMBER 4, 2014

Recently I won the Biggest Social Geek competition generously hosted by Marin Software , the largest third-party aggregator of paid search spend globally. As a result, I am winning a trip to the SMX Social Media Marketing Conference. Facebook is a social network for individuals and businesses.

Social Media 28

Social Media Facebook Marketing CPM 28

Small Business Mavericks

MAY 10, 2011

Twitter is still a good marketing tool, but spammers have exploited it to a large degree and it has only made managing Twitter more difficult for Twitter employees and for Twitter users. Now that Google is indexing Quora in its real-time search product , marketers have a strong incentive to hit Quora with link spam.

Small Business 156

Small Business Twitter Case Study Press Release 156

Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Twist Image

JANUARY 17, 2012

While it still seems like nothing can stop the Facebook juggernaut when it comes to connecting all of us in a more social way, there's no denying that Google+ is making some interesting moves and inroads. There were two major events in the past little while that make Google+ an interesting opportunity for businesses. digital marketing.

Picasa 102

Picasa Google Facebook Social Graph 102

Bare Feet Studios

OCTOBER 10, 2008

The social web creates a LOT of noise – it’s one of the things that keeps people from participating in it. On the contrary, finding the signals within the noise is not easy, not obvious, and when it comes to businesses developing social media campaigns, I do support the likes of, “Don’t try this yourself.

Social Media 40

Social Media Construction Consultant Upcoming 40

Twist Image

JUNE 22, 2013

It re-imagines the British trying to catch Revere using only his social graph. The things themselves are bad enough, but what''s shocked me is the reactions and commentary around these events. Basically, they charge what the market will bear. media hacks. social media. This was my favorite piece.

Apple 87

Apple Metadata Social Graph YouTube 87

Convince & Convert

AUGUST 10, 2010

Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison.

Social CRM 134

Social CRM Influencer Klout Social Media 134

Convince & Convert

JUNE 15, 2010

A major component of answering those questions effectively is understanding in which social outposts your customers are concentrated. Here are 4 ways to find out where your customers are in social media: 1. Hire a Spy Flowtown and Rapleaf are two of the leaders in the emerging field of social anthropology. What do I do?”

Social Media 155

Social Media ScoutLabs Company Consultant 155

Bare Feet Studios

JUNE 9, 2010

I don’t think “everyone&# is the only valuable market proposition. This is why Twitter is a tool, not a marketing plan and some day, there will be a different tool. That changes the character of the social graph and who’s listening for everyone. It is an incredible business platform in many ways IMO.

Upcoming 57

Upcoming Conference Social Graph Flickr 57

Convince & Convert

FEBRUARY 5, 2015

Working with Insightpool, a social sales and marketing platform, they set a goal to get the word out to Atlanta influencers that the Hawks would be throwing a “Swipe Right Night” event which encourages fans to connect with each other using the dating/hookup app, Tinder. potentially creating lasting relationships.

Marketing 60

Marketing Social Graph Influencer Eventful 60

Direct Marketing Observations

DECEMBER 3, 2010

So it starts with this resource: 100+ Upcoming Social Media & Tech Events. 2) Turn what people post in social media into compelling stories with Storify. 4) A ridiculously long Directory of Social Media Monitoring and Analysis Tools. Gaming the System: How Marketers Rig the Social Media Machine.

Sites 235

Sites Social Media Tools Storify 235

Convince & Convert

SEPTEMBER 8, 2010

Approximately 10 years after having 67% of the search market, Yahoo! Nearly all the once mighty, now defunct social network or community sites unfurled and died after being purchased. The tools of social media always change. And that’s why your social media strategy must be tools-agnostic.

MySpace 137

MySpace Facebook Social CRM Consultant 137

Proactive Report

NOVEMBER 10, 2012

Although the majority of businesses are using social media in one form or another a report from the Society of Human Resource Managemen t (SHRM) says 72 percent of businesses don’t have a clear strategy or goals for their social media activities. A social audit.) Social Audit. Risk Assessment.

Mobile 111

Mobile Reputation Social Graph Skills 111

Techipedia: Tamar Weinberg

MARCH 10, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Social Media , Websites > SXSW: Mark Zuckerberg Keynote (the edited liveblogged version) SXSW: Mark Zuckerberg Keynote (the edited liveblogged version) by Tamar Weinberg on March 10, 2008 Share Greetings all from SXSW!

Web 2.0 104

Web 2.0 MySpace Applications Microsoft 104

Webbiquity SMM

APRIL 8, 2014

marketers have a love-hate relationship with Facebook. On one hand, not only is it an easy-to-use, low-cost platform with more than a billion members, but 77% of B2C companies and 43% of B2B vendors have acquired customers from Facebook, and the world’s largest social network drives 20% of all internet page views. Many (most?)

Facebook 226

Facebook Marketing B2B Advertising 226

Webbiquity SMM

APRIL 9, 2012

Manage all of your social media accounts from a single login on your iPhone? Make more productive use of your time on social networking sites? Find tools to do all of the above and much more in this collection of helpful business, online and social media tools, apps and reviews. Cool Social Media Tools.

Review 201

Review Tools Social Media Klout 201

Convince & Convert

APRIL 7, 2010

There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. Recently, I had the good fortune of hosting the weekly #socialmedia chat (Tuesdays 9am Pacific) where social media types congregate on Twitter and answer three questions posed by the host.

Foursquare 152

Foursquare Analysis Consultant Mobile 152

The Way of the Web

AUGUST 12, 2010

But the men’s market trumps that with FHM down 18.1%, Nuts down 22%,Zoo down 27.9%, and Loaded down 26.3%. But two of those only grew by 1% or under (and Bauer Media is planning a new glossy men’s mag ?)… That market fall is only matched by the decline in TV mags. magazine, which dropped 20.2% Add in laptops and tablets.

iPad 29

iPad Yahoo Flipboard Social Graph 29

Buffer Social

DECEMBER 6, 2023

Anyone trying to grow a personal brand online eventually has to choose which social media platforms to focus on and why.   Since then, I’ve been posting, engaging, commenting, sharing, messaging, and interacting on a near-daily basis — slowly but steadily attracting my tribe of B2B marketers. 

Analysis 88

Analysis Twitter Meme Hashtag 88

Laurel Papworth

AUGUST 1, 2010

Called Facebook “Credit&# it includes a real world component named, rather fetchingly, “App2User&# , which aims to encourage merchants and loyalty programs like Qantas Frequent Flyer points and Flybuys and whatnot to use the Facebook points social media system. Social Networks and Online Communities – maybe Twitter?

Facebook 105

Facebook Virtual World Foursquare Banking 105