Janet Fouts
JULY 13, 2020
As responsible and conscious marketers we are taking a closer look at how marketing is handing issues of culture, diversity and inclusion, especially on social media (this is mindful social after all!). Aleya Harris is the founder and owner of Flourish Marketing. linkedin.com/company/flourish-marketing-co/.
Janet Fouts
OCTOBER 2, 2013
And Content Marketing is not Advertising. It’s a hard thing to beat into a marketer’s head sometimes. Many brand marketers believe their goal in life is to write tasty copy that extolls the virtues of their products and nothing more. Most bloggers intimately know their market. Here’s the thing.
Janet Fouts
OCTOBER 15, 2012
Yesterday was a momentous event in advertising history. The event was broadcast live over 40 networks in 50 countries and according to the Telegraph , “more than 3 million tweets were sent about the jump including those from people encouraged by Red Bull to send their questions for Baumgartner’s post-jump press conference.”
Janet Fouts
MARCH 16, 2014
Content marketing is the new buzzword on the lips of every marketer these days, but what does it mean for your newly social business? That last one is a trick by the way, you need to know that content marketing is a long-term strategy. Go with the flow the same way you would at a huge networking event. Respond naturally.
Janet Fouts
AUGUST 3, 2015
If you are marketing an app be sure to look under the tools menu to manage your app promotion, learn more about the App card ads to target your ads for better conversions. The events tab is little used right now but still it’s interesting to see what events people are posting.
Janet Fouts
JULY 28, 2013
The Inbound Marketing Summit starts in San Francisco on Tuesday and the line-up of speakers looks fantastic. Keep an eye on Twitter too, the @SFAMA will be live-tweeting the event with the tag #IMS13. What attendees want are dynamic panels and forward thinking keynotes full of material they can take home and put to use.
Janet Fouts
AUGUST 3, 2011
I suggest you pick one of these options, drop in a hashtag for an upcoming event and see if it works for you. When someone organizes a tweet chat they choose a hashtag related to the event and a time to hold the chat. It is not OK (in most cases) to use a tweet chat stream to market your own product or services.
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