Convince & Convert

MAY 12, 2010

It's a realm to be gamed (SEO, comment spam, email spam, Groupon/group shopping spam… you invent-it-we-spam-it-with-marketing-spam-spam). And if the digitari (ie. affiliate marketers) have anything to do wit it that's the way it will stay. And that phenomenon doesn't help either. How can I help you?

Consultant 121

Consultant Social CRM MySpace Social Media 121

Convince & Convert

JUNE 29, 2010

The book includes several compelling examples of groups creating and maintaining impressive online collaborations, without a profit motive in sight. His chronicle of an online study group at Ryerson University is a perfect example of the ramifications of widespread interconnectivity that society will be wrestling with into the future.

RSS 118

RSS Collaboration Social CRM Consultant 118

Convince & Convert

AUGUST 2, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

Facebook 122

Facebook Social CRM Consultant MySpace 122

Convince & Convert

FEBRUARY 19, 2010

Plus, event invites, and photos in which you’re tagged. And More… Although I’m not using it presently, you can also configure your NutshellMail to include Linkedin and MySpace content, as well as updates from the Ning groups of which you are a member. How can I help you?

Social Media 115

Social Media Social CRM MySpace TweetBeep 115

Convince & Convert

JULY 5, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

Community building 116

Community building Social CRM Consultant Posterous 116

Convince & Convert

AUGUST 24, 2010

And for you and anyone else reading the comments who feels similarly, I’d be delighted to donate on your behalf with or without your vote. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

Social CRM 111

Social CRM Consultant MySpace Social Media 111

Convince & Convert

SEPTEMBER 21, 2010

Unbelievable turnout (more than 260) for a first-time event, and tremendous kudos to Fred Von Graf , who organized it practically solo. Myspace also. includes slides & worksheet) [link to post] (RT @jaybaer) #smaz – Posted using Chat Catcher [link] Park Howell Sorry I missed you at today’s event. They always do.

Social Media 167

Social Media Strategy Consultant Conference 167

Convince & Convert

JUNE 17, 2010

There is no real benefit to having more Twitter followers per se, just a potentially bigger group of people with whom you can interact in pursuit of a more definable goal. The Followers Per Tweet Equation Certainly, you can generate a ton of Twitter followers using any number of schemes, tricks, and other false economies. How can I help you?

Twitter 126

Twitter Metrics Social CRM Consultant 126

Convince & Convert

SEPTEMBER 7, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

Review 115

Review Social Media Social CRM Consultant 115

Convince & Convert

JULY 27, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

Social CRM 117

Social CRM Consultant Blogger MySpace 117

Convince & Convert

FEBRUARY 15, 2010

link] Maddie Grant Social Media and Email – More Alike than Different [link] [link] {events by canvas} RT @maddiegrant: Social Media and Email – More Alike than Different [link] [link] Gustavo Arruda RT @jaybaer: Social Media & Email…More Alike Than Different? (a You are becoming one of my favourite bloggers! How can I help you?

Social Media 114

Social Media Strategy Social CRM Newsletter 114

Convince & Convert

SEPTEMBER 14, 2010

Group them into personas related to the tagged characteristics. However — and this came up frequently at the recent Social Media AZ event — in B2B applications, they haven’t been as useful because people still often use a different e-mail address for personal and business use. What behaviors are we talking about?

Social Media 123

Social Media Social CRM Strategy Consultant 123

Convince & Convert

FEBRUARY 24, 2010

Power, Risk & Accountability Today, I gave a presentation to LEAD San Diego, a group of Southern California business leaders. link] Rituparn 6 Req Competencies for Social Organizations | Conferences and Events | Social Media Consulting – Convince & Convert [link] ericboggs Interesting content, Jay. How can I help you?

Compete 116

Compete Conference Organization Social CRM 116

Convince & Convert

FEBRUARY 11, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

Social Media 114

Social Media Strategy Apple iPhone 114

Convince & Convert

JUNE 24, 2010

is Crucial to your Content Marketing Strategy 6 Lessons Learned From the Demise of MySpace Driving Sales with Relevancy and Utility [link] Innovate AZ 3 Ways Infomercials Can Inspire Your Social Media: I know, I know. link] BJ-Global Group Thanks for explaining some benefits of using television advertising. Bob sells insurance.

Social Media 122

Social Media Strategy Social CRM MySpace 122

Convince & Convert

FEBRUARY 10, 2010

We've also found that event planners use Flowtown to can get a quick and accurate snapshot re: demographics for their sponsors. link] ethan Hi Jay, Thank you for the review. that you're pumped about Flowtown As you alluded, got some really wicked add-ons / features coming out soon, so stay tuned! How can I help you?

Social Media 128

Social Media Marketing Social CRM Consultant 128

Convince & Convert

FEBRUARY 5, 2010

Thanks for your help! Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

Disqus 109

Disqus Social CRM Patterns Consultant 109

Convince & Convert

JULY 26, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

SEO 115

SEO Social Media Consultant Social CRM 115

Convince & Convert

MARCH 25, 2010

Events & ROI The Swix team understands that to understand social media’s true impact, you must track over a lengthy period, while simultaneously accounting for external factors that could skew results disproportionately. You’ll be able to easier understand how these events drive social success using Swix. Trade show.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

MARCH 4, 2010

Blogging for Commerce Related to the first, but commerce-oriented blogs are more interested in conversion events than in traffic generation. This is especially misplaced with group written blogs, where the broad content focus and inconsistent tonality makes RSS subscription less likely. How can I help you?

Metrics 132

Metrics Strategy How To Tourism 132

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Mentioning – or even featuring – corporate involvement is an effective means to raise awareness and need, especially for lesser-known (but equally deserving) charities and causes.

CSR 138

CSR Social Media Strategy Consultant 138

Convince & Convert

MARCH 10, 2010

I’m looking forward to an all-new group of Twitter 20 interviews in the coming months, and hope you’ll be right there with me – tuning in, asking questions, and telling your friends. I crowdsourced the design using Crowd Spring, and selected Tzeyee and her design over dozens of other contenders. How can I help you?

Social Media 117

Social Media eBook Strategy Social CRM 117

Convince & Convert

MAY 5, 2010

jaybaer profiles @janenation: an online community w/Purpose and a Plan [link] [link] Stefan Pollack Profile of fellow #Worldcom PR Group partner's @janenation by @jaybaer Online Community With Purpose and a Plan [link] [link] Mixpo RT @jaybaer Is this the future of ad agencies? How can I help you?

Social Media 126

Social Media Case Study Strategy Study 126

Convince & Convert

JULY 15, 2010

Take a look at the Social Media Responsibilities Worksheet we use at the Flint Group. There are tons of free and paid tools out there that help you to monitor the conversations taking place. Hopefully it will help you figure out who is doing what. Social Media Responsibilities Worksheet What are your thoughts or comments? How can I help you?

Social Media 141

Social Media Consultant Strategy Organization 141

Convince & Convert

JULY 28, 2010

This is the strategy of creating a Social FAQ. Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. Thanks for the link back to the social FAQ – I'd lost the link during my busy summer. Have them document EVERY question they receive. Ask your customers directly.

Social Media 150

Social Media Strategy Consultant B2B 150

Convince & Convert

AUGUST 19, 2010

That content helps the company with SEO, and also builds a real-time, living FAQ of customer testimonials and insights. It turns advocates into volunteer marketers. Each story shared becomes new content for the blog. It makes sharing simple. As Brian Solis has written about a lot, social optimization needs to be simple. How can I help you?

Social Media 142

Social Media Strategy Tourism Social CRM 142

Convince & Convert

MAY 27, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

Consultant 123

Consultant Metrics Social Media Social CRM 123

Convince & Convert

APRIL 6, 2010

You may have some overlap (especially with Facebook and Twitter), but consumption of status updates and consumption of blog posts and email newsletters are meaningfully different activities, and attract different groups of fans. What do you think? Worth a try? How can I help you?

Brands 145

Brands Content Social Media Consultant 145

Convince & Convert

APRIL 20, 2010

That group used 3,126 different search terms to get here. Because of the specificity, it’s much easier to achieve a top 10 search engine ranking for long tail searches, and higher rankings = higher conversions. link] [link] SEM Does Your Blog Have a Long Tail? link] [link] SEM Does Your Blog Have a Long Tail? How can I help you?

Hitwise 117

Hitwise Content Blogger Consultant 117

Convince & Convert

FEBRUARY 23, 2010

On Twitter for example, if you’re tweeting about your company’s new product, you’re engaged in a customer gain event. But, if one of your followers tweets and asks you to solve a customer service problem, and you answer back, you’re engaged in a customer retention event. link] If you're not sure, Ask Marsh!

Social Media 118

Social Media Strategy Social CRM Company 118

Convince & Convert

JULY 21, 2010

How to avoid a social-media lawsuit [link] [link] Evans Media Group RT @jaybaer Protecting Yourself From Social Media Lawsuits [link] [link] Dea Surjadi Good points RT @Ad_Chickadee: How to avoid a social-media lawsuit [link] [link] Joseph Manna Not necessarily; fair use still applies. Ad Chickadee ? How can I help you?

Social Media 155

Social Media Policies Consultant Social CRM 155

Convince & Convert

MARCH 23, 2010

Include a photo of yourself on every page, and if it’s a group written blog, include photos of each author. If you have complementary resources like an Ebook, email newsletter, events or otherwise, make sure those are easy for first-time visitors to find as well. Make links to your bio easy to find. How can I help you?

Social Media 120

Social Media Strategy Consultant RSS 120

Convince & Convert

MAY 26, 2010

Create a social media steering group (cross-functional) for your company. jaybaer: Strategy vs. tools, content, passion: 14 Things I Think About Social Media [link] [link] Garrity Group RT Good thoughts! jaybaer: Strategy vs. tools, content, passion: 14 Things I Think About Social Media [link] [link] Garrity Group RT Good thoughts!

Social Media 135

Social Media Consultant Video Strategy 135

Convince & Convert

APRIL 15, 2010

is Crucial to your Content Marketing Strategy 4 Steps to Drive Sales with a Social FAQ Build Your Brand a Social Content Ladder in 5 Steps [link] Jeremy Victor Jay, Congrats – I completely understand your feeling of affirmation as that is exactly the way I felt about [link] making the Junta42 at #24. How can I help you?

Content 125

Content Marketing Consultant Social Media 125

Convince & Convert

MARCH 3, 2010

Social is an Ingredient, not an Entree Help clients find ways to add social components to existing marketing (print, outdoor, broadcast, direct mail, email, search, live events) – rather than viewing social media as a freestanding silo. Think Different Here’s 6 ways to differentiate agency social media services: 1.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Convince & Convert

JUNE 3, 2010

How coincidental that these two events are such perfect contrasts, and happened within days of each other… [link] Marcel Dezentjé 'What BP Can Learn from Umpire Jim Joyce' Over 'met de billen bloot gaan' – [link] [link] Mike Stenger Abso-freakin-lutely Jay! How can I help you?

Social Media 157

Social Media Strategy Consultant Social CRM 157

Convince & Convert

AUGUST 10, 2010

We’ve gone from MySpace and a era of anonymous accounts and comments attributed to “SexyBear1984″ to using our real names on Facebook, Twitter, and elsewhere as we build personal brands. My wife will attest to the fact that from the time I was 21 until I was 34, I attended a minimum of 3 networking events per week.

Social CRM 134

Social CRM Influencer Klout Social Media 134