Convince & Convert

AUGUST 18, 2010

But there are still plenty of PR firms (and companies, for that matter) looking at social media purely as a distribution vehicle. I'd like to see PRSA take an even more aggressive role in educating the public about PR. I'd like to see PRSA take an even more aggressive role in educating the public about PR.

Questions 160

Questions Social Media Consultant Education 160

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JUNE 7, 2010

The details of his somewhat haphazard education at Harvard, and his kismet kissed co-founding of LinkExchange (ultimately sold to Microsoft for $265 million) are downright fascinating. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews.

Social Media 119

Social Media Strategy Review Consultant 119

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MARCH 3, 2010

Think Different Here’s 6 ways to differentiate agency social media services: 1. Social is an Ingredient, not an Entree Help clients find ways to add social components to existing marketing (print, outdoor, broadcast, direct mail, email, search, live events) – rather than viewing social media as a freestanding silo.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

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JUNE 22, 2010

Never Heard Of It This is of course a situation that is most acute in B2B, where White Horse found that 60% of companies either have low executive interest in social media, or have modest interest but a lack of education. If anything, social media is MORE important for B2B companies than it is for B2C companies.

Social Media 130

Social Media B2B Company Consultant 130

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SEPTEMBER 20, 2010

And while substantially smaller than the Facebook brigade, the Twitter crew is tuned in to brands like nowhere else on the social Web. 49% of monthly Twitter users follow brands or companies, compared to just 16% of social network users overall. Tom agrees, and included that concept in the Executive Summary. How can I help you?

Social Media 159

Social Media Statistics Strategy Research 159

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MAY 26, 2010

link] Make It Happen Event RT @juliehood: 14 Things I Think I Think About Social Media via @jaybaer [link] (Do these resonate with you? Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. I agree with tools vs. strategy.)

Social Media 134

Social Media Consultant Video Strategy 134

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MARCH 22, 2010

I believe this will be the most comprehensive, useful collection of Webinars (education in your jammies rules) ever compiled about social media. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

Price 108

Price Social CRM Social Media Consultant 108

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SEPTEMBER 20, 2010

I’ve asserted that B2B social media tactics vary from B2C, in that they are typically rooted in consumer education and thought leadership, and thus require deeper layers of interaction. Big List: 13 B2B Social Media Prediction Blog Posts For 2010 =-. Thanks for sharing good support information for B2B social media.

Social Media 147

Social Media B2B Strategy Consultant 147

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AUGUST 31, 2010

I’m going to get a little education geeky and jargon filled. Is a few back and forth interactions at a cocktail party or local event considered conversation? Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. I’d think so.

Conversation 116

Conversation Social Media Social CRM Consultant 116

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JULY 8, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. A driving force behind the company’s SUBSCRIBERS RULE! philosophy, Jeff is also co-author of the ExactTarget/CoTweet SUBSCRIBERS, FANS & FOLLOWERS Research Series. Why is this? Why is this?

RSS 128

RSS Research B2B Consultant 128

Convince & Convert

SEPTEMBER 21, 2010

I get put in the position of having to educate them of the need and value. I see social media as first a way to build and strengthen customer relations and secondly a PR/marketing vehicle. I get put in the position of having to educate them of the need and value. How can I help you?

Social Media 149

Social Media Strategy Consultant Web 2.0 149

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MAY 19, 2010

After all, you could make me money, save me time, protect me and educate me with this article. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. But Wait… We Also Want D.I.S. How can I help you?

Social Media 137

Social Media Strategy Consultant Social CRM 137

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SEPTEMBER 1, 2010

I do realize that failure in social is a little scary because it is so damn public. But that doesn’t make it any less educational, or required. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. But it’s not very likely.

Social Media 120

Social Media Consultant Social CRM eBook 120

Convince & Convert

APRIL 22, 2010

Social PR & Influencer Outreach Using social connectivity to introduce your company or products to influencers. In either event, your job in this circumstance is to create conversation. Social CRM The new telephone. “Social media&# will change customer service more acutely than it will change marketing.

Social Media 128

Social Media Social CRM Loyalty Web 2.0 128

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APRIL 8, 2010

Befor… [link] [link] Alyssa G I agree with your perspective on the iPad being the ultimate content consumption tool – and for that reason, I think it will be a great device for education, particularly for college students. I find Kindle to be easier and better as a book device. I should have written a textbook long ago!

iPad 136

iPad Content iPhone Wireless 136

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SEPTEMBER 15, 2010

If we want prospects to read about us and our products, we need to offer true value in a piece that either educates or entertains. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. Case studies offer the perfect mix of both.

Social Media 165

Social Media Strategy Social CRM Consultant 165

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JULY 13, 2010

Educate everyone. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. link] #socialmedia [link] Incept From Jay Baer's Blog: Why the Digital Divide is Death to Your PR Firm – [link] [link] Matt Kinshella Couldnt agree more.

Social Media 138

Social Media Strategy Consultant SEO 138

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MARCH 16, 2010

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. People like me – NOT teens, educated, professional – are the ones I follow on twitter & vice-versa. I love Twitter. It enriches my life every day.

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Convince & Convert

FEBRUARY 9, 2010

Read more at [link] kilgannonsays@wordpress.com @kilgannonsays [link] Jacqueline Teo STUDY: The Social Impact of Friendships and Lies — [link] chuckfranks First I don't trust the survey. Less that 5K participants, all college educated, high income, and getting news from 3 media sources a day. How can I help you?

Social Media 119

Social Media Strategy Survey Social CRM 119

Convince & Convert

AUGUST 4, 2010

Listening to online rants and raves has not only helped me to better educate consumers looking for help, but it has also given me countless ideas for blog posts and thought leadership pieces. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews.

Social Media 130

Social Media Strategy Comments Course 130

Convince & Convert

SEPTEMBER 20, 2010

Finally, I see Twitter being a terrific communication tool for brands to use to update their audience on events. For small businesses, I think the benefits come in great chunks (with little benefit other than education in between). You certainly covered some great reasons to that point. link] jaybaer Thanks for the comment Jon.

Social CRM 145

Social CRM Twitter B2B CoTweet 145

Convince & Convert

MARCH 2, 2010

It will also enable companies to move faster, and with more messaging consistency in the event of a social media-fueled crisis. Metrics Integration Due to its online nature, social media is inherently measurable. I always preach the use of smart, selective, contextual email for clients and friends. How can I help you?

CoTweet 116

CoTweet CoTweet Analysis Consultant 116

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SEPTEMBER 2, 2010

I am incredibly fortunate to have readers and supporters that expose my work to a wider audience than most social media consultants enjoy. Your faith creates for me an opportunity to educate more and more marketers and the companies for which they work. Why do you love social media? Social media is just that, social.

Social Media 153

Social Media Strategy Consultant Social CRM 153

Convince & Convert

SEPTEMBER 21, 2010

The Conference Isn’t That Good Whether it was their fourth time or first, every person I spoke to within my social media bubble (and I asked about 50) said the same thing – “I was surprised by how bad some of the sessions were.&# More so than any other event I attend, SXSW is conference roulette.

Social Media 126

Social Media Strategy Conference Eventful 126

Convince & Convert

JUNE 16, 2010

Example: An educational supply company that discovered customers using their lite diffraction “rainbow glasses&# (grade school science teachers) also used them as wedding party favors (when the lights went out, glasses go on and psychedelic experiences begin w/ the DJ’s light systems). How can I help you?

Social Media 119

Social Media Strategy Mobile Consultant 119