Webbiquity SMM

DECEMBER 10, 2013

'Content marketing has become ubiquitous, with 93% of B2B marketers now using it. And it continues to expand: 82% of marketers plan to increase their budgets for content marketing in 2014. Image Credit: Robert Rose. Nevertheless, challenges remain; many marketers struggle to produce engaging content, and though buyers have embraced content generally as a influence on vendor selection, they remain frustrated with content they see as blatantly promotional, too self-serving, and not well informed.

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Statistics B2B Content Marketing 207

Firebelly

DECEMBER 10, 2013

'We all love stories. Whether we remember nostalgic experiences from our childhood or love to read novels in our free time, stories give us an escape. They take us to places we may never go and make us experience feelings and emotions we so often try to conceal. A well written story can bring us joy, invoke tears or reveal vulnerability. Michael Husain is the owner of Good Vibes Media and an Emmy award winning producer.

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Authentication Study Examples Video 173

The Realtime Report

DECEMBER 10, 2013

'This is a guest post by Megan Totka, Chief Editor for ChamberofCommerce.com. Image via Shutterstock. In the wide world of social media, Snapchat remains somewhat of an enigma. The seemingly simple picture-sharing app is making headlines and has raised a number of questions amongst businesses and marketers alike, including but not limited to: How viable is Snapchat as a marketing tool for businesses?

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Questions Real Estate Small Business Tumblr 156

Janet Fouts

DECEMBER 10, 2013

'Waay back in the 1990s I co-founded a startup on-line community for the restaurant industry. Ontherail was smart, funny, beautifully illustrated and edgy, and we had a rabid subscriber base of restaurant folk. Blogs were in their infancy and we used bulletin boards and comment streams on posts to communicate with our user-base and we loved every second of it.

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Social Media Small Business Startup Communities 150

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Social Media Network Marketing

DECEMBER 10, 2013

'On Facebook we hope to bring the Brand closer to our customers. We know that the base of a good relationship with our Audience is by Posting Content that makes our Audience Like us and Interact with us. Step back! Think. What is the Content to consist so that it triggers action from our Audiences? In Psychology there are many reasons as to why people would Interact and Infact share your Content.

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Social Media Facebook How To Discount 116

Small Business Mavericks

DECEMBER 10, 2013

'Online marketers will argue over whether you should tweet your content multiple times or not. Some say you should and others no. The Search Engine Journal ran an article today in favor of multiple tweets. Here’s what they have to say about that. Multiple tweets have a greater chance of delivering more traffic to your website. If you tweet at different times of the day, you can reach multiple time zones.

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Content Journal Engineering Issues 98

Proactive Report

DECEMBER 10, 2013

'The disparity between what the media wants and what companies provide in their online newsroom is a little better this year than last. Only 15% of the PR practitioners polled by SNCR and PRESSfeed said they felt that their newsroom definitely met the needs of the media. That’s a sad state of affairs! Here some of the key findings of the 2013 survey: 83% of journalists regard images with news content as important. 38% of PR pros add images to news content. 39% of all companies

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Report Survey Overview News 49

Convince & Convert

DECEMBER 10, 2013

'Image via BigStockPhoto.com. In the age of personal brand marketing, it’s just not okay to let your LinkedIn profile sit collecting Internet dust until you’re ready to look for your next job. If your profile isn’t current, or if it communicates indifference, not only are you likely missing career-transforming opportunities , but you could also be giving people the wrong impression.

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ProBlogger

DECEMBER 10, 2013

'Over on the ProBlogger Facebook page I was asked a great question by Aman Tandon , who asked for some tips on ‘how to stay alive using white hat techniques?’ when competitors in his niche were being ‘foxy’ It’s a great question and one that I know many bloggers face in different ways. The reality is that when you’re developing blogs or websites, there are many temptations that face us as bloggers.

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How To Blogger Reputation Examples 50