Wed.Mar 01, 2017

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Creative Ways to Use Instagram Albums for Your Business

Jenn's Trends

There are some updates on Instagram that I get more excited about than others. And when I heard that Instagram was introducing albums (or carousels, or galleries… they haven’t really gotten an official name), I about lost my mind! If you want to find out more specifically about how albums work, check out the announcement […]. The post Creative Ways to Use Instagram Albums for Your Business appeared first on Jenn's Trends.

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Why Snapchat Content and the Longevity of Social Media Content are so Similar

Direct Marketing Observations

Follow me here. The principal concept of Snapchat is that pictures and messages are only available for a short time before they become inaccessible. They become obsolete if you will. When a brand pushes out a “piece” of social media content, they’re hoping that content will move the needle in the form of a standard KPI, i.e. mentions, likes, favorites or followers.

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4 Facebook Live Mistakes You Want to Avoid

agora pulse

Live video – especially Facebook Live – is among the top trends that marketing experts are suggesting to businesses to get ahead on social media in 2017. In fact, when I asked 33 marketing experts for advice on the one social media marketing trend small businesses should pay attention to in 2017, half of them mentioned livestreaming video content. Before you jump on the livestream bandwagon, there are some things you want to keep in mind.

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Your PR SEO Super Powers

Meltwater

While search engine optimization (SEO) and PR have been buddies for a while now, never… Read More.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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5 Key Actions For Surviving The Business Storm Cycle

The Realtime Report

5 Key Actions For Surviving The Business Storm Cycle By Dave Hopson. Every business goes through cycles. They get started. They expand, sometimes rapidly. They decline. They consolidate. But if they’re not careful navigating the storms that the market and fate throw at them, they could cycle right out of existence. In fact, about half of all new businesses don’t make it to their fifth birthday, according to the Small Business Administration (SBA).

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8 Reasons Your Instagram Followers Aren’t Buying

Sprout Social

Are you investing time, money and resources into Instagram, and only getting a handful of Likes and followers in return? While comments, Likes and new followers are great, they don’t always equate to new customers. Although Instagram is mostly known as a great tool for branding and engagement , it can also be a direct source of new customers. The challenge is figuring out how to turn casual followers into leads and buyers.

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More Trending

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#149: Your 90-Day Pre-Launch Blueprint

Amy Porterfield

Here’s the truth: Planning your pre-launch is JUST as important as preparing your actual launch strategy. And the right pre-launch ramp-up will help you set the stage for a successful launch. While there are many ways to execute a pre-launch strategy, sometimes it’s nice when you can cut through all of the noise and follow […]. The post #149: Your 90-Day Pre-Launch Blueprint appeared first on Amy Porterfield | Online Marketing Expert.

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Content Marketing As A Profit Center

Twist Image

Content marketing. be careful what you wish for. The water is getting very murky out in the marketing world, these days. There used to be a clear division (a church and state, if you will) between advertising and editorial content. Those lines were never crossed. There was journalistic integrity at stake. The quality of the content did not want to be soiled or manipulated by which brands were flowing advertising dollars into the publisher's pockets.

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#SproutChat Calendar: Upcoming Topics for March 2017

Sprout Social

The first quarter of the year is coming to a close and here at #SproutChat, we’re just getting started. As we gear up for Q2, we can’t help reflect and ask: What have you learned so far this year? How many connections have you made? This month, we’re trying to answer the questions that directly impact our team’s marketing strategy.

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6 Highly Effective Ways to Collect Leads Via Your Blog

ProBlogger

This is a guest contribution from Larry Alton. In the early days of blogging, there were lots of small niche blogs that resembled online journals or diaries. They were nothing more than virtual spaces for storing thoughts, beliefs, and memories. However, as the internet evolved, so did blogging. Hobby bloggers disappeared for the most part and a new wave of bloggers began to shape what has now become a billion-dollar industry.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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How to Identify and Engage with Influencers Using GroupHigh

Razor Social

Would you pay more attention to an influential person in your field that you trust and respect, or to an ad from a brand that you may or may not have bought a product from? I bet it’s not the ad! Consumers tend to trust an influencer more than an advertisement. Companies are increasingly realizing the importance of influencer marketing and are using it to extend their brand reach and bring in more customers.

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Entrepreneurs: On Pricing and Discounts

Jon Loomer

[NOTE: This post continues a series exploring the topic of entrepreneurship. While my focus has and will continue to be on Facebook ads, I have plenty to share about what I’ve learned while building my business.]. Looking back on the past 5 1/2 years, possibly the most difficult and important decisions centered around pricing. How should you price your product?

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