Tue.Nov 15, 2011

Trending Sources

The Future of Google+: Social Network or Search Enhancer?

Spin Sucks

I’ve been thinking a lot about Google+ since they launched their business pages last week. You see, it was announced at the same time that Joe Thornley , Martin Waxman , and I were recording Inside PR. So we all happened to be on the page watching it happen in real-time. Google+ announced at 1 p.m. CT and, by 1:11 (yes, just 11 minutes later), Toyota already had more than 3,000 followers.

How To Remove the Yahoo! News, Washington Post or Spotify Notifications From Your Facebook Ticker

SocMed Sean

I’ve been asked this question more than a few times, so I thought I’d pass it along here. If you hate that apps like Yahoo! News, Spotify, and the Washington Post are pushing articles into your Facebook timeline, there is a quick way to get rid of them. News, the Post or Spotify. News application page go to https://www.facebook.com/apps/application.php?id=90376669494 Hope that helps!

Raising Cain: Why Herman Cain Is a PR Case Study

Waxing UnLyrical

Guest post by Daniel J. Cohen. Politics was my first love, but she broke my heart. As a student of American University from 2002 to 2006, I found politics a bit too vicious for my liking. Attack ads are a cornerstone of political campaigns because dragging your opponent through the mud is a fast way to gallop toward an ever-so-special seat in a fancy delegation or council. Daniel J.

Is Your Business Ready for a Google+ Page?

PWB Marketing Blog

When Google+ Pages for businesses was launched last week, I began to reason through and consider if it was a good or bad thing. After all it has the equal potential to spin-out into the next big thing in social media, or the potential to tank into the depths of past failed attempts – think Google Buzz. They look really great. Lingering questions plague my thoughts: Is it really all that?

Social Media Automation 101

More Trending

Is PowerPoint Making Us Stupid?

Twist Image

How many mindless presentations have you sat through in business and life? How many numbing slides have you had to endure of pie-charts or ones littered with hundreds of words? How many times have you sat through a presentation where the speaker was, literally, reading aloud the content on the slides that are right in front of you? How many times have you sat there while someone read (poorly) a speech while stammering behind a podium. The amount of content (both in traditional media and online) about death by PowerPoint is staggering. Why do we - as a society - put up with up? It isn't. prezi.

How to Create a Google Plus Page for Your Business

Bill Hartzer

As many may already know, Google Plus is now allowing people to create their very own Google Plus business page. Although Google Plus pages are not limited to just business use, businesses from all around who are already using Google Plus are now taking advantage of being able to create a Google Plus page. You can also choose with whom you wish to share your page.

URL 46

McDonald’s Celebrates 30 Years in Spain With a New YouTube Video


Tweet McDonald’s is known for creating amazing campaigns that do not “sell” anything on the face, but instead remind the consumers about the brand and make them feel the connected to it. These campaigns mostly catch the eyes of advertising and marketing enthusiasts and I for one happen to fall in this category! To show that it is a recap, the video plays backwards! Yes, of course!

Is It Hip to Be Square?

Geoff Livingston

The great debate is upon us thanks to the launch of Google+ for Business. From Jim Long’s social media survey to Debra Askanese’s well debated post on Google+’s benefits and detriments , voices across the web are debating whether it’s hip to be Square (Corporate brands are denoted by squares on Google+). The last thing you want is someone else owning your brand on Google+!

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Sign up for Small Business Success Summit Before Friday

Stay N' Alive

Just a quick note - I'll be speaking at Social Media Examiner's Small Biz Success Summit on February 6. Currently, if you sign up before Friday you can get 50% off the price of admission. In full disclosure, if you use my links here I get a commission on ticket sales from your registrations so if you register through me please go through these links. Here's the link to register.

Quick SEO Tips For Google+ On Social Media

Social Media Network Marketing

With Google bringing out the Google+ Business Pages it is clearly understood by many that you will have a heads up on the Google Search aspect. While there is no such certainty what perhaps you need to do is take care of your SEO when you are working on your Google+ Brand / Business Pages. What you need to look at and pay extra attention to is: When you Post on Google+ make it a point to have the Public Visibility on. This option will be visible to you in your Conversation / Post section when you type your Post. Your Circles in Google+ also hold a very huge cue on your Post being indexed.

Social Media Marketing POV: To Blog or Not to Blog?


Blogging should be the meat and potatoes of any social media marketing (and/or SEO strategy). The benefits of blogging outweigh the costs. Seriously. So, why are you looking at us with blank stares and mouth agape? Whether you have no idea what a blog is or the idea of writing intimidates you into a frozen face of fear, you are not alone in your hesitation to blog.

What Should Be The Outcome of Brand Conversations in Social?

Direct Marketing Observations

Do big brands actually have conversations with the people/customers/prospects that friend, follow and fan them? Before we answer that, let’s talk about the dynamics of what we the consumer “feel” if a brand does talk to us. Happiness? sense of belonging or inclusiveness? What should happen after the like? What does a consumer want? Do they want content? Do they want to share what the brand says? Do they want something? Do consumers really want the following conversations? Tom: “Maybe I should buy Famous shoe brand x shoes and walk to work, it would be quicker!”

A World Gone Social

Learn how companies must adapt to survive.

Fight U.S. Government Internet Censorship

Ari Herzog

The video above discusses the U.S. Senate version of the PROTECT IP Act , but the House bill, the Stop Online Piracy Act , is worse. If passed by Congress, the government will receive new powers to block Americans’ access to websites that corporations don’t like. Think about the number of videos you record and upload to Facebook and Youtube. Join me and fight government censorship.


Myrland Marketing

About a year ago, Twitterville author Shel Israel wrote a blog post titled “My Predictions for 2011″ on his blog Global Neighbourhoods. One of his predictions that resonated with me at the time was Number 9. Shel wrote: “The Chinese government will accelerate its suppression of free speech on the Internet. Simultaneously, more Chinese people will bypass the government [.].

Our Dangerous Addiction to Social Media Case Studies

Convince & Convert

The two most important words in social media should be “so what?” ” As Tom Webster eloquently put it in his recent Blogworld keynote , when research wears the cloak of content marketing, it’s a recipe for the incurious to pull a fast one on the masses, disguising pointless data as gospel. The Recalcitrant Social Media Cheerleader. Point Less. Or maybe even a limp noodle.

6 Laws Every Blogger Needs to Obey so they Don’t Get Sued


This guest post is by Neil Patel of KISSmetrics. If you’re a blogger, do you know how to stay on the right side of the law? Do you know what you need to do to keep the FTC from knocking on your door or to keep from getting a dreaded cease and desist letter? Fortunately you don’t have to be a lawyer or law scholar to understand the laws that govern blogging, particularly in the U.S. In fact, you really only have to understand six basic laws. Let me explain…. note: I’m not a lawyer, so do consult one if you are unsure about any blogging-related laws. How open and honest do you have to be? links.

Social Media Marketing GPS

Jeff Jarvis launches Public Parts in Ottawa | Sherrilynne Starkie

Sherrilynne Starkie


Why Social Media Helps My Reality

Engaging Brand

I was lucky as a youngster  - Dad loved to choose a topic then debate it. If I had one viewpoint, irrelevant of his own thoughts he would argue the opposite. He believed that to come to a true decision you needed to full understand both sides then draw your OWN conclusion. 24 hours of news means a flow of stories, flow of interviews, a flow of reality construction. Question for you.

News 21

Smartphone Sales in India Q3 2011

The Marketing Blog

Monday’s Economic Times brings an interesting piece of statistic in its news story Nokia Bets on Lumia Regain Market Share. The graphic in the story talks about the market share of different players in the Indian smartphone landscape and how things have changed from Q3 of 2010 to Q3 of 2011. Since the data is latest and from a credible source, I thought of sharing the info with you all.

Are you achieving escape velocity?


Here’s a nice deck by Jeremiah Owyang. The danger with these, of course, is that everyone says “oh yeah well that’s great for big brands and corporations, but we don’t have the budgets or the staff or the time or the resources” Well, maybe, but you can at least start thinking about it. And we know lots of organizations doing some pretty awesome things. Presentations

How to Be Social: A Social Media Manifesto

Four Tips for Bloggers Who Want to Work with the Travel Industry


This guest post is by Matt Long of LandLopers.com. People are attracted to travel blogging for a lot of reasons. For some, they are doing a year-long trip and simply want an easy way to keep in touch with friends and family. Still others are attracted to the niche travel blogoshpere for the sheer love of travel, and any partnerships with the travel industry are a bonus. Image is author's own. While it is possible for a successful travel blogger to participate in media trips, the way we interact with the travel industry is key to our long-term success. Don’t take advantage. She has power!

Smartphone Sales in India Q3 2011

The Marketing Blog

Monday’s Economic Times brings an interesting piece of statistic in its news story Nokia Bets on Lumia Regain Market Share. The graphic in the story talks about the market share of different players in the Indian smartphone landscape and how things have changed from Q3 of 2010 to Q3 of 2011. Certainly worth a look with the fortunes of likes of Nokia, Samsung and RIM swinging in opposite directions. Since the data is latest and from a credible source, I thought of sharing the info with you all. Filed under: News Tagged: nokia , rim , samsung , Smartphones.

Cartoon of the day

Jeff Esposito

Cartoon of the Day Cookie Jar Cookie Monster Garfield Jim Davis