Webbiquity SMM

MAY 10, 2011

When you come out with a new white paper, summarize one of the main findings in a blog post with a link to the page to download the full document. Grow your social network by including links to your Twitter account, Facebook page, YouTube channel and other social media points of presence. Generate webinar registrations.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Social Media Strategery

JANUARY 23, 2012

Despite the newsletter articles, blog posts, press releases, and conference presentations, many "communities" are nothing more than a new version of the same old Intranet, only with shinier tools. So, if you're deploying social tools internally, what kind of community is your organization creating?

Communities 121

Communities Wiki Microblogging Press Release 121

ProBlogger

OCTOBER 15, 2011

Then submit your PDFs to document sharing sites like Scribd and DocStoc. Use social networking sites like Twitter and Facebook to let people know about the contest. Use your blog’s name as your username on forums, social networking sites, and other places like YahooAnswers. Register with Visible.me

Directory 55

Directory Press Release RSS URL 55

Convince & Convert

NOVEMBER 1, 2011

Brian: I’ve studied this actually, the idea of social network fatigue. Jay: My favorite is the one to one campaign that is actually a broadcast campaign, where you send out 5,000 press releases to theoretical influencers at the click of a button. Is that a sign of the times? Brian: Yeah. Jay: Absolutely.

Klout 122

Klout Social Capital Influencer Social Graph 122

Buzz Marketing for Technology

DECEMBER 1, 2010

Most of the time when I am talking with other B2B marketers they seem to be taking classic approach to social media and treating it like just another media channel posting press releases, sharing events, posting videos and expecting to see instant results like they get with other online media like banners, text links and search.

ROI 258

ROI B2B Social Media Press Release 258

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. What are the most popular sites in these age groups?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Social Media Strategery

APRIL 2, 2010

Read the Twenty Theses for Government 2.0 – if you’re interested in this world, read these basic tenets of how social media and the government works You’re not going to learn this stuff via books and blogs alone – you’re going to have to get your hands dirty and actually use these tools to interact with the people you’re trying to reach.

Gov 2.0 138

Gov 2.0 Social Media Policies Privacy 138

Webbiquity SMM

APRIL 12, 2016

However, companies with a documented content marketing strategy are three times as likely to say their efforts are “very” or “extremely” effective as those without one. Just as no single social media marketing strategy works for every type of B2B company, no single model is best in all cases for developing a strategy.

Report 100

Report Strategy Content Marketing 100

Sprout Social

FEBRUARY 18, 2020

If you already have a grammar handbook for your website or blog, you could carry over a lot of the same rules to your social media style guide. Social, however, is a great place to loosen the proverbial necktie a bit. Get your social style in order. Visual guidelines.

Social Media 144

Social Media How To Hashtag Guidelines 144

Techipedia: Tamar Weinberg

DECEMBER 15, 2008

One of the best ways to achieve this goal is through blogger outreach, which typically includes more than just sending out your press release: give the blogger the opportunity to try your product. I know we can build so many wonderful moments together with the items in this package and document those memories with the wonderful camera!

Blogger 103

Blogger Yahoo Buy Twitter 103