Remove Communities Remove Document Remove Press Release Remove Social Networking
article thumbnail

Lance Armstrong and a tweeted Social Media Press Release

Laurel Papworth

Instead he used his blog as a social media press release site and then used Twitter as a distribution channel for that press release to amazing effect. See what I mean about a social media press release – online, accessible, TWEETABLE. Social Media Circulation vs Exposure/Reach.

article thumbnail

How to build a competitive analysis report with examples and tools

Sprout Social

A competitive analysis report is a strategic document that examines the position and performance of your competitors in your business. Outline it at the beginning of your document to clarify your goals and objectives. What is a competitive analysis report?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

What Kind of Online Community Do You Have Behind Your Firewall?

Social Media Strategery

Unfortunately, as many have already discovered and many more will continue to discover, successful communities are dependent on many variables, from the accessibility, speed, and reliability of the technology to your community managers. What group/community receives the most visits and/or posts on a particular day? 10% to 49%.

article thumbnail

Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign

Waxing UnLyrical

Since we didn’t need to focus on promoting the campaign in social networks per se, but were focused on blogger outreach, we did a ton of research. Do not send press releases. And it takes time to look at the data you have, even if it’s limited, to figure those out. So start doing this as soon as you can.

article thumbnail

Newspapers: Fear and Loathing in Social Media

Laurel Papworth

At Media140 I said mentioned that journalists (well some, anyway) weren’t really members of the social networks, just using them to lift stories, out of context, with no respect for the online community family. Newspapers: Fear and Loathing in Social Media is a post from: Laurel Papworth- Social Network Strategy.

article thumbnail

20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

When you come out with a new white paper, summarize one of the main findings in a blog post with a link to the page to download the full document. Grow your social network by including links to your Twitter account, Facebook page, YouTube channel and other social media points of presence. Generate webinar registrations.

ROI 191
article thumbnail

65 Ways to Drive Traffic to Your Blog

ProBlogger

Then submit your PDFs to document sharing sites like Scribd and DocStoc. Use social networking sites like Twitter and Facebook to let people know about the contest. Make flyers with a catchy title and a description of your blog, and post them on bulletin boards in the entrance to supermarkets and other community buildings.