Sprout Social

MAY 8, 2023

Navigating social media copyright can be like sailing in uncharted waters. With every new wave of social trends come unanticipated legal consequences. Risks like trending sounds, user-generated content (UGC) and creator partnerships can rock even the most responsible, well-meaning brands.

Social Media 106

Social Media UGC Policies Guidelines 106

Ignite Social Media

FEBRUARY 6, 2019

Just like sports teams and fast food chains , sparkling and flavored water brands have been using social media channels to bring the popular drink to their thirsty customers. From La Croix and hint to Bubly, here are a few of the top flavored water brands on social media. LaCroix: Can you say UGC?! Give us a call!

Social Media 128

Social Media Brands UGC Sports 128

Keyhole.co

JANUARY 22, 2024

No matter how you interact with brands on social media, you must have noticed one similarity — their consistency over every channel they use. So, how do top brands ensure cohesiveness across their social media presence? By following an on-brand and strategic social media style guide diligently.

Social Media 52

Social Media Guidelines How To Hashtag 52

Social Media Strategies Summit

APRIL 6, 2023

Influencer marketing shows no sign of losing its appeal, with four-fifths of marketers believing it to be an effective channel. Are you planning your first higher ed influencer marketing campaign or looking to optimize your existing strategy? Read our top insights on how higher ed institutions can find and work with influencers.

Education 181

Education Influencer UGC Apparel 181

agora pulse

MARCH 10, 2020

This Instagram 101 guide can help newbie social media managers and experienced ones just needing a quick refresh. Instagram is one of the most popular social media sites for brands and users alike. Are you getting the most out of your Instagram marketing? Are you getting the most out of your Instagram marketing? .

Social Media Management 159

Social Media Management Instagram Social Media Hashtag 159

Pixlee

AUGUST 10, 2020

TikTok marketing is one of the top new tactics for video-obsessed marketers to try in 2020. Even if you’re a little late to the social media party and just learning how to use TikTok for marketing, understanding this channel isn’t difficult. . User-generated content (UGC) goes a long way on TikTok.

Video 98

Video Marketing UGC Hashtag 98

Ignite Social Media

NOVEMBER 15, 2019

But when it comes to social media, organic reach is all about the influence content has without paying to boost it. Also, most social media platforms are vigilant about clearing out fake/spammy profiles. Learn a little more about copyright info for social media here.). So why not just pay for it?

Cost 144

Cost Social Media Hashtag UGC 144

Pixlee

MAY 3, 2021

The coveted ‘blue check’ or verified symbol can play an integral role in a brand’s social media marketing strategy. When your social media account is verified, it serves as immediate credibility. Although popular, TikTok and Reddit do not have verification processes like the other social media platforms, yet.

Social Media 98

Social Media UGC Reddit YouTube 98

Ignite Social Media

APRIL 24, 2017

Don’t get me wrong, it’s a definite weight off the shoulders when clients provide you with assets to optimize for their social media channels, but after creating the same kind of visuals, you start to lose that drive to be innovative. UGC is there for a reason. What is UGC exactly? Don’t be afraid to experiment.

Social Media 112

Social Media UGC Content Fashion 112

Pixlee

MAY 21, 2019

Maybe conversions have gone stale, or perhaps your audience isn’t engaging on social media. Using UGC helps you create an original and authentic connection with your audience. – Mary Grace Seamans, Marketing Manager. Or worse, news outlets are picking up on your stagnation. No Mission Transparency.

UGC 71

UGC Apparel Compete Communities 71

Pixlee

SEPTEMBER 22, 2021

More business owners are using social media as a platform to generate awareness and promote their products. This is important to campaign success, but so is knowing what metrics to focus on and learn from in the social sphere. Social media data, if used the right way, can help your business succeed. Let’s dive in.

Data 52

Data Social Media UGC Sentiment 52

Pixlee

SEPTEMBER 22, 2021

More business owners are using social media as a platform to generate awareness and promote their products. This is important to campaign success, but so is knowing what metrics to focus on and learn from in the social sphere. Social media data, if used the right way, can help your business succeed. Let’s dive in.

Data 52

Data Social Media UGC Sentiment 52

Convince & Convert

MARCH 21, 2017

If I refer to social media as a lead generation tool, what comes to mind first? Maybe because the scars are still healing from a past failed social media campaign. Maybe it’s from reading one too many faux-advice columns on optimal social media posting times. Run a Photo Contest.

Social Media 146

Social Media UGC Organization Strategy 146

agora pulse

MARCH 24, 2020

Brush up on your social media terminology, and even learn some new lingo via our helpful social media glossary. New to the world of social media? This glossary can help you better understand all the different social media terms. In social media, an algorithm varies by platform.

Social Media 94

Social Media Social Media Management Meme Hashtag 94

Hootsuite

APRIL 14, 2021

It often takes something special to stand out as a brand on social media. However, as marketers, we tend to cling to the safe, the tried and the market-tested. Meticulously curated flatlays, uninspired user-generated content (UGC) campaigns, and branded hashtags that sound like they were spooned out of a corporate soup.

Social Media Management 133

Social Media Management Social Media HootSuite Template 133

Sprout Social

FEBRUARY 3, 2022

Trouble coming up with marketing campaign ideas? This is especially true if your recent marketing push fell flat or your engagement rate is low. Too many businesses are caught in a trap of ad-hoc marketing. Too many businesses are caught in a trap of ad-hoc marketing. What is a marketing campaign, exactly?

Campaign 133

Campaign Engagement Marketing Hashtag 133

Pixlee

JULY 28, 2021

Marketing content mixes are more diverse than ever before. In fact, most of today’s sophisticated brands are beginning to integrate customers’ ideas and demands into marketing content by collecting and sharing user-generated content (UGC) from real customers. Pros and Cons of Agency Content.

UGC 98

UGC Brands Content Authentication 98

Buffer Social

NOVEMBER 12, 2019

Do you have your social media marketing ready? We’ve researched some of the trendiest marketing ideas for Black Friday + Cyber Monday, including flash sales, messenger marketing, and UGC. Inspiring examples of Black Friday / Cyber Monday marketing. Conduct hourly flash sales. That’s right.

Social Media 67

Social Media SMS UGC Marketing 67

Pixlee

APRIL 28, 2021

There is intense competition in digital marketing. In other words, to stand out, you need to create campaigns that highlight real people’s experiences using your product, a way of social proof marketing. This is where user-generated content (UGC) campaigns come in. So, how do you stand out? Source: MADE.com.

Campaign 97

Campaign UGC Content Sports 97

Hootsuite

JANUARY 13, 2021

Real talk: With all the social media acronyms being used right now, it can be hard to understand what’s going on. But if your brand is using social media for business , properly using social media acronyms and social media abbreviations might be part of an effective social strategy.

Social Media 145

Social Media List HootSuite Content management systems 145

Hootsuite

MAY 3, 2022

AI-powered content creation: You’ve definitely heard about it, but should you use it? Whether you’re a one-person shop or you have a full marketing team, keeping up with your brand’s content creation needs is always a challenge. From social content to emails to blog posts to sales pages, digital marketing just requires So.

Social Media Management 97

Social Media Management Tools Social Media Content 97

Buffer Social

AUGUST 30, 2023

Both creators and marketers alike are tapping into the power of fostering communities — and with good reason. On social media, fostering community means getting the people who are connected to you connecting to each other. Creating an engaged social media community is a lot like cultivating a group of brand advocates.

Communities 78

Communities Social Media Community building Groups 78

agora pulse

FEBRUARY 14, 2017

Sometimes, instead of grasping at straws, your best bet is to repurpose your best performing social media content. Knowing the best ways to repurpose your best social media content is key to getting consistently good results. Each time you share the content to social media, use a different quote as your tagline.

Social Media 118

Social Media Content UGC How To 118

Pixlee

JULY 21, 2021

A great way to start identifying the background, demographics, and demeanor of your customers is by analyzing the user-generated content (UGC) they produce. Practice social listening by monitoring what your customers already post about your brand and get to know your most passionate fans. . Check out this example from Old Navy.

Engagement 98

Engagement UGC Content Insurance 98

Buzz Marketing for Technology

AUGUST 5, 2014

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Transforming Events into Meaningful Experiences: Lessons in Real-Time Marketing. Amber set the stage with a discussion of Real-Time Marketing (RTM) and some examples of companies doing it right.

Eventful 100

Eventful UGC Marketing B2B 100

Direct Marketing Observations

AUGUST 9, 2019

The short definition of a content strategist, is essentially the person who is charged with keeping the company interesting. Of course the longer definition has to do with content calendars and working with agencies and teams and departments and writers and designers. Or that more than 250 billion photos have been uploaded to Facebook?

Content 122

Content UGC Metrics Compete 122

Keyhole.co

DECEMBER 29, 2022

While marketing strategies can vary from industry to industry, there’s one thing they all have in common – social media marketing is always a good idea. Do you want your social media campaigns make a splash in style? DKNY State of Mind Campaign : A fashion social media campaign with all the works.

Fashion 52

Fashion Campaign Social Media Hashtag 52

Waxing UnLyrical

JULY 11, 2019

These guidelines should be shared with everyone in your company, as well as any business you partner with for PR or content marketing. Mix internal images with UGC. No, definitely not. Rodney Laws has more than a decade of experience providing marketing advice to online entrepreneurs and businesses.

Company 210

Company Brands UGC How To 210

Sprout Social

SEPTEMBER 21, 2023

For brands, combing through influencer media kits can be stressful. Sure, the influencer marketing boom means there’s no shortage of creators to partner with. Many creators will link directly to their media kits on their social landing page(s). Think of an influencer media kit as a content creator’s digital resume.

Influencer 89

Influencer UGC Metrics Case Study 89

agora pulse

JUNE 16, 2020

Don’t overlook social media and its power in recruitment. Here’s a look at social media for universities. Related: YouTube 101: What Every Smart Social Media Manager Needs to Know. Want to recruit the best and brightest for a university or college? Showcase What Life Is Like at School.

Social Media 91

Social Media Hashtag Applications Social Media Management 91

Pixlee

NOVEMBER 12, 2020

Social media marketing has matured and changed since the early days of Facebook. Creating a social media presence has arguably more nuance now than it ever has before. Enter Social Media Coaches. . Natali Chanany: I’ve been working in social media for over nine years.

Social Media 98

Social Media Authentication Social Media Management Trends 98

Ignite Social Media

NOVEMBER 20, 2019

Have you started planning your 2020 social media strategy? 2019 has brought plenty of changes to the social media landscape, and we anticipate similar growth in 2020! Here’s the top new social networks or features you should be considering as you finalize your 2020 strategy. Instagram Stories. Going Private.

Social Networking 110

Social Networking Features UGC Instagram 110

Social Media Strategies Summit

JANUARY 26, 2023

A great example is “ Become a Social Media Manager – With Rachel Pedersen. You’re a social media manager. You’re just becoming a social media manager. Use our boilerplate script as inspiration for email messages and posts: Hi (Name), Thanks for (following us on social media/subscribing to our email list).

Groups 237

Groups Groups Communities Engagement 237

Keyhole.co

NOVEMBER 19, 2020

This Social Media Monitoring Tools List has been updated as of November 2020. Social media monitoring is the act of paying attention to what is being said on social media. And this is where social media monitoring tools come into place. Social Mention 16. Jump Links : 1. BrandWatch 3.

Tools 98

Tools Social Media Sentiment Price 98

Pixlee

OCTOBER 25, 2021

One of the most overlooked practices that can exponentially grow your social media audience (while improving ecommerce metrics) is implementing User-Generated Content (UGC). Not only does UGC create a considerable amount of reach on social media, but it also facilitates a space for audience engagement.

UGC 52

UGC Content Widget Influencer 52

The Realtime Report

SEPTEMBER 21, 2020

Upload Videos to Social Media Easily: The Best Way to Compress Edit 4k/Long Videos. With progressively being used to engage with the broader audience, Instagram has emerged as one of the most common social networking sites. It is useful for a variety of social media sites, as they all have various upload requirements.

Video 91

Video Social Media iPhone Instagram 91

Sprout Social

NOVEMBER 29, 2023

Automation is a close friend of any social media marketing strategy—Instagram included. Instagram automation can alleviate some of the repetitive tasks while allowing your social mean more time to develop creative campaigns. Automating likes and comments is a recipe for a potential social media crisis.

Instagram 112

Instagram Tools Strategy Hashtag 112