Buzz Marketing for Technology

NOVEMBER 9, 2011

Social media definitely pays off, but you’ve got to focus on the approach not the tools. Social media definitely pays off, but you’ve got to focus on the approach not the tools. When you do that the results reported in a recent Jive report of over 2000 customers are outstanding. Never is that more true than at budget time.

Social Media 198

Social Media Jive ROI Press Release 198

Waxing UnLyrical

JANUARY 28, 2013

Now, definitions aside, I think community building (and, therefore, the management thereof) is one of the biggest differences between “old” and “new” PR. ” (on the difference between social media managers and community managers) ~ Ryan Rutan , Jive Software.

Communities 250

Communities Jive Tips eBook 250

Direct Marketing Observations

JANUARY 18, 2011

That’s kind of jive isn’t it? The second, I will refer to this definition from Wikipedia. What if the content sucks? Yet because you and I are friends and we read and promote each others stuff we’ll retweet and share content sometimes sight unseen. Yet it’s effective. But it works.

Influencer 221

Influencer Jive Wikipedia Engineering 221

Small Business Mavericks

SEPTEMBER 24, 2014

Keywords need to be relevant and the content has to jive. You don’t need to worry about keywords being an exact match because the algorithms are looking at more than keywords, but you do need to have words that communicate what your content is about — a good working definition of keywords. Who Are You Optimizing For?

Jive 107

Jive SEO Study Small Business 107

Bill Hartzer

MAY 26, 2010

Buzzlogic’s contextual insight boosting tools and meters are a definite added bonus to an already robust repertoire. From gathered data targeted to a specific demographic group, clients can then maximize their marketing performance from various social media sources.

Cymfony 152

Cymfony Social Media Tools SM2 152

Sprout Social

OCTOBER 24, 2022

If the candidate shows a strong working knowledge of project management principles—and a history of using these types of tools effectively—you can definitely give them a pass on this question. But keep in mind that most popular project management tools function fairly similarly. How do you handle your schedule being interrupted?

Social Media Management 88

Social Media Management Questions Social Media Skills 88

Techipedia: Tamar Weinberg

AUGUST 25, 2010

There’s definitely more to connecting via social media than creating an account and spamming others with irrelevant messages. I don’t really do it — it doesn’t jive with me and the messages don’t really resonate with my community — but the options are out there.

Social Media 272

Social Media Engagement Forums Policies 272