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How to Cut Costs with Your Own Support Community

Techipedia: Tamar Weinberg

Autodesk WikiHelp : Another software behemoth, Autodesk’s engineering niche introduces a decidedly heavier technical element than previous examples. To wipe startup costs, check out a free open source solution like phpBB. vBulletin is another powerful option with a small upfront cost. Like this post?

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Search Engine Optimization: Why a Blog is Important

Bill Hartzer

When talking to business owners about marketing their businesses on the internet, I often get asked about why I always recommend that their online marketing strategy, their search engine optimization efforts, include a blog. And the search engines will notice, as well. – You can publicize the RSS feed of your blog.

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How Social Media, Content Transform Marketing from Expense to Investment

Webbiquity SMM

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., The major search engines also seem to give blogs more respect over time. Photo credit: DIY Marketers.

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How Social Media, Content Transform Marketing from Expense to Investment

Webbiquity SMM

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., The major search engines also seem to give blogs more respect over time. Photo credit: DIY Marketers.

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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

Cost per click (CPC). Cost per click (CPC) is a metric for how much each click costs in a pay-per-click advertising campaign. Cost-per-click and pay-per-click are sometimes used interchangeably, but they’re actually two sides of the same coin. Pay-per-click is the type of ad model, and cost-per-click is the fee per click.

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Fetching Friday – Resources Mashup & Guest Blogging Hangout

Kikolani

Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. Are Spammers on Your Mailing List Costing You Money – Don’t pay more than you should for your mailing list by removing the spam! Search Engines / SEO. The Resources Mashup. Blogging / Content.

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Feature Friday: How to Increase Web Traffic

Ari Herzog

Use search engines. You can either buy ads from search engines, which might be costly, or go for traditional search engine traffic generation. While thinking about generating traffic through search engines, you have to think about using keywords or must learn how they work first. Hide Facebook Profile from Search Engines.

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