Remove Conversation Remove Social Networking Remove Survey Remove White Paper
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Social-Led Brands Are the Future—Here’s Why

Hootsuite

Start by shifting your brand’s voice, tone, and style for social in general and then to each individual different social network. So how do you adapt your brand voice for social? Be conversational—whether that’s the energy of a serious convo or a group chat with your BFFs. That’s social-first in a nutshell.

Brands 115
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What is Earned, Owned and Paid Media? Here are the Differences and How to Use Them

Pam Moore

The glory days of massive organic reach on Facebook without a solid content, social and conversion plan are dead and gone. Social media and Influencer Marketing Launch Strategies (episode 35). 8 Steps to Develop a Social Business Plan (white paper). Remember the days of simple media and mass communication?

Nielsen 165
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Social Media Budget Ratio in B2B Marketing

Buzz Marketing for Technology

They recently put out a 2010 Budget and Allocations trends document which surveyed the membership to gave you the chart above. If you blow up the chart you can see that Social Media as a percentage of your overall interactive spend has grown from 13 percent of budget to 14 percent of budget for B2B Technology Marketers. Tweet This!

B2B 198
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9 Ways to Increase Your Brand Visibility

Oktopost

That means lower ad costs, a higher conversion rate, and better long-term relationships. ? Engagement: The amount of people who engage with your brand across social networks. Focus instead on adding real value to the conversation. That will be far more effective than spamming your solution into random conversations. ?

Brands 75
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Six degrees of separation in instant messaging | Emerging Technology Trends | ZDNet.com

Buzz Marketing for Technology

White Papers. terabytes, composed from 1 billion conversations per day (150 gigabytes) over one month of logging,&# according to the researchers. The dataset which was collected in June 2006 contains summaries of 30 billion conversations among 240 million people. Networking. Social Networks.

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Intranet Blog :: E-mail fatigue

Buzz Marketing for Technology

Increasingly, co-workers seem to figure theres no point in walking 10 feet to a colleagues desk and having a brief conversation when a 300-word e-mail mini-essay will do. If managed properly, the use of social media tools such as blogs and wikis can reduce e-mail volumes by as much as 30%. Intranet (Finding ROI) White Paper.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Visual.ly ).