Social Bookmarking and PR: Making Friends and Influencing People
SEPTEMBER 6, 2012
If you belong, like me, to a generation that considers it normal to actually have met most of your friends in the flesh you may be a little wary of all things techie; especially techie things which involve the word “social.”. That doesn’t mean all things social should be overlooked for any business and, as we all know, if you’ve no web presence these days, you don’t exist.
7 Steps to Successful Content Marketing [Infographic]
NOVEMBER 30, 2013
Content marketing is a way of communicating with your customers and prospects without pitching your products or services. . Also known as inbound marketing , content marketing is non-interruptive. Ultimately they reward you by purchasing your products, recommending them to friends via social media channels and word-of-mouth, and acting as brand ambassadors. The result? Create.
How to Get Found Where Your Buyers are Looking: Web Presence Optimization
JUNE 11, 2013
To expand your online footprint within your market, think about three types of sites where you want a presence: Social media sites: these include social networks (Facebook, Twitter, LinkedIn), social content sharing sites (YouTube, Flickr, SlideShare) and social bookmarking sites (Reddit, StumbleUpon, Diigo). Provides referral visits to your website.
Content Marketing: What Content People Share And Why They Do It
MAY 22, 2011
Why do people share content? However, in trying to answering it, one can find a lot of value for his business and “target groups” in this social media and multi-channel marketing age where content plays an increasing role and content marketing is a hot topic. Content is an enormously broad concept that we use every day without really defining it. We talk about how it should be: how important relevant and share-worthy content, how crucial it is in lead nurturing, how it makes or breaks our email marketing programs and even how it has become a currency.
How PR and Social Media Can Work Together
DECEMBER 6, 2010
Social media and PR would seem to be natural allies. So why do corporate PR and social media efforts so often appear disconnected and out of sync? To be sure, some agencies and companies get it, and do an effective job integrating social media and PR efforts. For SEO and traffic purposes, the press release and social media release link back to the company’s website/blog.
Nine Notable Uses for Social Bookmarking
Buzz Marketing for Technology
JULY 24, 2008
Webupon > Social Bookmarking. Nine Notable Uses for Social Bookmarking. Bookmarking doesnt need to be limited to tracking websites for yourself. Social bookmarking sites excel at maintaining an online grouping of websites for many purposes (e.g. Electronic bookmarking functions have been used by academics and other professionals for years as a means of sharing information and collaborating on projects. However, have you ever thought more deeply about how you can use social bookmarking? Use bookmarks as your own â??peopleâ??
Web Presence Optimization, Reloaded
JULY 25, 2011
Social media, online PR and user-generated content sites open up a new world of places to be “found.. From there, make sure that your presence is search-optimized on the “big four social media platforms: Facebook, Twitter, LinkedIn and YouTube. So I figured it was time to update my inaugural post on this blog, What is Webbiquity?
Content Sharing: the What and Why
Social Marketing Forum
NOVEMBER 22, 2010
Why do people share content? However, in trying to answering it, one can find a lot of value for his business and “target groups” in this integrated social media and cross-channel marketing age. Content is an enormously broad concept that we use every day without really defining it. We talk about how it should be: how important relevant and share-worthy content, how crucial it is in lead nurturing, how it makes or breaks our email marketing programs and even how it has become a currency. The focus on content relevance is normal. Thus context.
How Social Media Helped Get Top Search Engine Rankings with 2 Hours
AUGUST 31, 2011
Today, I performed a really simple test to see if Likes from social media type websites could contribute to a top search engine ranking in the search engines. Granted, there are a lot of various factors here to take into account–but after analyzing the results, it appears that social media “likes contribute a lot when it comes to search engine rankings. The results?
Content Curation: Why Is The Content Curator The Key Emerging Online Editorial Role Of The Future?
OCTOBER 5, 2010
Print this article | Read this article in: | IT | Content Curation: Why Is The Content Curator The Key Emerging Online Editorial Role Of The Future? What is content curation and why is it so important for the future of web content publishers? The content curator is the next emerging disruptive role in the content creation and distribution chain.
10 Thought Leaders Share Thoughts on Curating Content
SEPTEMBER 22, 2010
Some companies choose a pure creation strategy and find it to be a formidable undertaking, especially creating unique and valuable content over a long period of time. Within the field of content marketing, curation is becoming a popular topic of discussion. Curating content can provide the best of both. That becomes a really big issue with content curation. Why bother?
Social Bookmarking For Enterprise Knowledge Management | Intelligent Agent
Buzz Marketing for Technology
JULY 22, 2008
Social Bookmarking For Enterprise Knowledge Management. Filed under: blinklist , bluedot , cogenz , connectbeam , delicious , diigo , furl , knowledge_management , magnolia , shadows , simpy , social_bookmarking — Robert Berkman @ 3:05 pm. Social Bookmarking as a Knowledge Management Strategyâ?? 3. On April 15th, one month from today, as an experiment on this blog, I will share that full article, which also contains a detailed feature comparison chart of both fee-based and free social bookmarking vendors and sites here on Intelligent Agent.
120 Marketing Tactics for Blogs
OCTOBER 5, 2013
Part of a good content marketing strategy, blogging helps you position yourself as an expert in your area. . Content marketing consists of producing and publishing information that builds trust and authority among your ideal customers. It The key to successful blogging is creating content that your target audience wants to read. steps for creating a successful blog.
Content Curation for Twitter: How To Be a "Thought Leader DJ"
SEPTEMBER 25, 2010
For great social media discussions, follow the conversations on #smchat every Wednesday at 1 pm on Twitter, join the #smchat Ning community , and get the transcripts. Content Curator is a DJ. Ultimately, you hope your followers will enlist their followers to follow you because of your great content. As a Content Curator, you should be entertaining. Whom do you know?
How to Promote Blog Posts: 200+ Ideas from Eight Experts
FEBRUARY 17, 2014
But creating and maintaining a successful blog takes more than just producing helpful and original content; as social media expert Heidi Cohen recently wrote , “The most epic content will FAIL without content distribution. If no one sees your content, what good is it?” Which content promotion tools are most useful?
Analytics for Content Marketers and Bloggers: What Do You Need to Track?
NOVEMBER 9, 2014
The term “content marketing” refers to strategic marketing techniques where you create valuable and relevant content to attract a clearly defined audience. You’ll use this content to market a product and/or service in an attempt to generate profit through your blog or business. Increase social buzz through shares and/or likes? Desired Results. Production. Bitly.com.
Mopsos - Social bookmarking as a core knowledge sharing approach for companies
Buzz Marketing for Technology
JUNE 27, 2008
You are here: Home > November 2007 > Friday 30 > Social bookmarking as a core knowledge sharing approach for companies. Social bookmarking as a core knowledge sharing approach for companies. Yesterday, together with my colleague Ricardo Sueiras of PwC UK, we had a demo of Connectbeam the entreprise social bookmarking appliance. Connectbeam is an enterprise social networking tool using shared bookmarks and tags as a way to connect people. Integration of external bookmarks. Why would my social bookmarks belong to my company?
Your Ultimate Guide to Creating Amazing Content that Draws Readers Into Your Blog
AUGUST 26, 2013
What you need is pillar content. Also known as “cornerstone content” and “evergreen content”.) And just in case you’re not convinced … Michael Hyatt agrees, and even Daily Blog Tips no longer publishes content daily.). Have you ever unsubscribed from a blog that provided amazingly valuable content … just because they didn’t post every day? haven’t.
Maximize Your Online Visibility: The Web Presence Optimization (WPO) Framework
OCTOBER 29, 2012
Of course that means it’s imperative to produce relevant, compelling, optimized content for your company’s website and blog, but online visibility goes beyond that. Optimizing online visibility then requires the coordination of public relations (PR), content development, social networking, SEO, digital advertising and marketing communications efforts.
5 Reasons You Should Become Part of the SERPd Community
OCTOBER 4, 2010
For those of you that haven’t heard, there is a new SEO, social media voting site called SERPd. In this new community, you can submit your quality content related to SEO, social media, and blogging, as well as discuss and vote on other quality content. It’s currently the only “social voting” site on the web that caters to the SEO, social media, and blogging industry.
The Future Of Content Curation
SEPTEMBER 22, 2010
Anyway, they've kindly let me reproduce it here, so here it is : One of the most remarkable quotes of the last couple of weeks came from Christopher Bailey, CCO of Burberry, who said: "We are now as much a media-content company as we are a design company, because it's all part of the overall experience." The real value in social curation is relevance.
22 Exceptional Business Blogging Guides, Tips & Tactics
MARCH 31, 2015
A well-written and consistently updates business blog is a vital core element of a successful content marketing program. How can you increase your content marketing footprint through guest blogging? 75 Content Starters for Any Industry by Moz. This Is One Of The Best Sources of Blogging/Social Media Information by Joshua Wilner. Image credit: i-SCOOP. No Time to Blog?
The Creative Plateau and Content Curation
OCTOBER 12, 2010
Sign up | Log in Home Post on this site FAQ Help About Us & Contact Jobs The Creative Plateau and Content Curation Tags: content creation Social Networks October 11, 2010 by Scott Gould 0 So why is the amount of newly generated content beginning to bottom out? People don’t see the point of producing new content when they can find it ready-made elsewhere on the net.
What Content People Share And Why They Do It
DECEMBER 3, 2010
Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. Why do people share content? However, in trying to answering it, one can find a lot of value for his business and “target groups” in this integrated social media and cross-channel marketing age.
Which Social Media Channels Should I Use For My Business?
OCTOBER 4, 2013
In order to help you decide, I have compiled a list of the most popular and effective social media channels at your disposal today. I will be following up with an in-depth detailed blog about each social media channel in the coming weeks. Social media may be free, but think about the value of your time! Many people lose their business focus while becoming social.
Social Media & Learning: Pt 1 Social bookmarking, networking and file sharing
DECEMBER 8, 2008
SOCIAL MEDIA & LEARNING. SOCIAL LEARNING. Social Media and Learning. Part 1: Social bookmarking, social file-sharing and social networking. Jane Hart is a Social. understand how new social media tools can be used for learning and. Here she looks at how new social media tools can. was all about content publishing by ?experts?, phase of the Web (aka Web 2.0) is defined by social media tools, which. support social interactions and connections with people, as well as. Social bookmarking.
How I Use Delicious | Justin Levy
JULY 28, 2009
Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking How I Use Delicious Written on July 28, 2009 by Justin Levy in delicious , social bookmarking , social media 9 Comments - Leave a comment! think that the “social part of bookmarking is still a small realm, or maybe I just have not found my community yet.
How to Make Social Media Less of a Time Suck
SEPTEMBER 12, 2012
Because of the fast pace of social media, we are constantly bombarded with distractions from one social network or another. You have to participate and engage consistently, Facebook seems to change something on a weekly basis, Google has all of these animal-named announcements, new social networks pop up all the time…it’s exhausting to keep up with everything! Social Mention.
Why Social Media Is So Important for Your Business in 2014
FEBRUARY 10, 2014
Social media networks were a novelty 5 years ago, but today their importance is no longer debated. Yes, businesses have definitely realized the power of social media and accepted that social media marketing has to be part of their marketing and PR mix. 89% of marketers stated that increased exposure was the number one benefit of social media marketing. Generated leads.
30 Awesome Blogging Guides, Tips and Resources
MAY 14, 2013
Despite the occasional “death of blogging” pronouncements (often made, ironically, in blog posts), blogs remain the core of a robust social media strategy. And more than half of all social media-driven blog traffic comes from Facebook (28%) and Twitter (26%) combined. Tips to Becoming a Top Blog in Your Industry by Social Media Examiner. Why Blog. Did you hear that?
SEO Mega-Checklist: 75 steps to increased visibility for your site (infographic)
JUNE 20, 2016
Semantic markup helps you to tell search engine robots what your content is all about, thereby making it easier for them to index it, which results in improved search engine ranking. Heading Tags or h tags, help search engine robots to establish the relevancy of your content by providing basic description of the content, thereby maximizing your content’s visibility on search engines.
A Pinteresting Story
JANUARY 31, 2012
With rumors swirling of Facebook 's pending IPO (and the billions at play that go along with it), it does seem like the most opportune time for the online social networking behemoth to go public. In fact, if Facebook's growth and interest continues to propagate, we can expect that more and more platforms will simply offer social networking solutions that can live and play alongside and within Facebook (much like Twitter does). Think about software that was developed for the Windows platform, and this will be a similar strategy for many of the newer social media startups.
Be Careful When Choosing an SEO for Google Panda or Penguin Recovery
JULY 31, 2013
Subject: Google Panda Recovery Services Using Top 10 Rankings By Content Marketing ! Get the chance to start fresh with a new content, and to build around your website relevant and good quality links. All our links are submitted by our SEO experts in relevant niches with local listing, social bookmarking, document sharing, article directories, press releases, etc.
Best Internet Marketing Posts of 2010
Techipedia: Tamar Weinberg
JANUARY 5, 2011
Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!), also gathering intelligence via their rankings on top social sites and by stumbling upon new items in my feed reader. Social Media (and Beyond): Small Business. Enjoy! Twitter.
Using Social Media And Charity For Indirect Marketing
Small Business Mavericks
NOVEMBER 14, 2011
If you troll the social media websites – Facebook, Twitter, LinkedIn, Google+, and various social bookmarking websites – you’ll find a lot of online marketers just posting links to their content. like the thinking that went into this social media campaign. But you don’t have to have a household name to be effective at using social media for community service projects. Social Media charity online marketingIt’s pretty bland. But what if these marketers took a different approach? Like John Deere. People like to share.
Use Pinterest Web Analytics to Jumpstart Your Social Media Marketing
APRIL 28, 2013
With more than 48 million users, Pinterest is one of the most popular social networks on the Web. As I noted in a previous post , Pinterest users spend more money, shop more frequently, and purchase items more often and in larger quantities than users on any other social network. You can reach millions of people if your pinned content — a picture or video — goes viral.
How Social Media Can Be Magic For Your Blog
FEBRUARY 22, 2016
Social media can be the magic that helps people find your blog articles. A few years ago, blogging and social media were separate. Social media was short-form, personal, and spontaneous. Some people predicted that social media would replace blogging because of declining attention spans. Blogging and social media not only amicably co-exist, they complement each other.
How to Show the World the True Rock Star You Are: 3 Social Media Bragging Techniques
Techipedia: Tamar Weinberg
OCTOBER 4, 2011
” Social media is an ideal platform to carve out a niche and own your territory. Showing your expertise—via advice in a Facebook post, a content-rich webinar or a helpful blog article—can foster the kind of sincere connections “telling” alone cannot. This chain reaction is social proof at its best. Social proof, in action! This is a guest post by Amy Porterfield.
Flickr Friday: The Content Grid
SEPTEMBER 10, 2010
Digitalia | Indianapolis Social Media Marketing « 5 Helpful Social Search Articles | Main | Twitter announces #NewTwitter » September 10, 2010 Flickr Friday: The Content Grid A content marketing framework that plots type and channel across two dimensions: who should create it (a single owner or the entire staff) and how it should be distributed for maximum impact on the sales funnel.
BrainDump: 101+ Things You MUST Know About Social Media For Business
FEBRUARY 3, 2013
I’ve been meaning to do this braindump for a while now. I get a lot of questions via Facebook , Twitter and my email contact form and many of the items listed below come straight from those questions, my experience in social media strategy, years of researching platforms and best practices and…well…tinkering with social media. Social media takes time and energy.
Some Social Tools You Should Know About
Direct Marketing Observations
JANUARY 12, 2012
Thanks to the folks at imediaconnection , I give you 15 social tools you should know about. NutshellMail users social network updates so they don’t have to login and check. MemoLane is a “virtual scrapbook” generated by a user’s social media history. It also allows users to search their social history across multiple networks. PinBoard is a really smart, user-centric, privacy-focused social bookmarking platform. Inside View gives users an aggregate view of the social presence and activity of a company. SEO/SEM
Content Update: Stories connect Us
OCTOBER 8, 2009
Digitalia | Indianapolis Social Media Marketing « Your Twitter Story: How did you start Tweeting, and how big of Twit have you become? Social media is here to stay. » October 09, 2009 Content Update: Stories connect Us David Hoppe on the value of content My friend David is a great human being. David and I hung out this week to talk content.
Has Search Replaced Bookmarking?
DECEMBER 18, 2010
Is there really a need for online social bookmarking services anymore? There's no denying that I'm a fan of Delicious - the online social bookmarking service (I Blogged about my love for Delicious back in 2007, right here: Why del.icio.us Is Becoming My Default Search Engine For Research ). I was really sad to hear that Yahoo (who bought the company in 2005) may be ditching the service (more that here: Leaked Slide Shows Yahoo Is Killing Delicious & Other Web Apps and here: Yahoo Claims It's Not Killing Delicious ), but not all that surprised. bookmark.