yMarketingMatters

JUNE 24, 2017

Based on the workshop topics underpinning the Conference, these should be the key components of your social media and online strategy: Content Creation. Mobile Responsiveness for EVERYTHING! With Google Search and mobile usage growing exponentially, people are searching for information 24/7, mostly on mobile. Advertising.

Conference 177

Conference Social Media Tips Findability 177

yMarketingMatters

NOVEMBER 8, 2013

The problem usually starts before you begin publishing content online. As an added benefit, not only will information streams keep your content fuelled, they’ll keep you more engaged in what others are saying and doing online, which helps your content even more. What am I going to say?

Aggregator 251

Aggregator Yahoo Hashtag Syndication 251

yMarketingMatters

JANUARY 23, 2013

When you create your email content, you can use HTML tags to display images within the email body. Personalization and Relevant Content: In a business email, one size does not fit all. So the user has opened your email and read the content. Mobile, Tablet or PC: How are people reading my email? . But where’s the sale?

Tips 216

Tips Smart Phone Marketing Mobile 216

yMarketingMatters

JUNE 4, 2013

Responsive web design provides an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices from desktop computers and tablets to mobile smart phones. Mobile Has Arrived. Mobile users are primed to outpace desktop users by 2014.

Trends 100

Trends Smart Phone Marketing Mobile 100

yMarketingMatters

NOVEMBER 11, 2013

The problem starts before you begin publishing content online. As an added benefit, not only will information streams keep your content fueled, they’ll keep you more engaged in what others are saying and doing online, which helps your content even more. Bonus Tip: Before deciding on an aggregator, check out its mobile app.

Aggregator 215

Aggregator Yahoo Hashtag RSS 215

yMarketingMatters

JANUARY 23, 2013

When you create your email content, you can use HTML tags to display images within the email body. Personalization and Relevant Content: In a business e-mail, one size does not fit all. So the user has opened your email and read the content. Mobile, Tablet or PC: How are people reading my email? . But where’s the sale?

Tips 178

Tips Smart Phone Marketing Mobile 178

yMarketingMatters

OCTOBER 18, 2015

Why the explosion of video content? It’s the progress of mobile technology and the ease with which people can shoot footage on their phones and then upload it to the Internet is incredible. Remember, as companies engage through social media, content has to be relevant, not spammy, providing current and potential clients with value.

Video 100

Video Vimeo Marketing YouTube 100

yMarketingMatters

OCTOBER 18, 2015

Why the explosion of video content? It’s the progress of mobile technology and the ease with which people can shoot footage on their phones and then upload it to the Internet is incredible. Remember, as companies engage through social media, content has to be relevant, not spammy, providing current and potential clients with value.

Video 133

Video Marketing Vimeo YouTube 133

yMarketingMatters

MARCH 9, 2015

Easy to do – don’t hesitate – do it now… Ads Manager App for Mobile: This new app allows you to create new ads, monitor current ads and manage them from mobile devices. Mobile Video. Targeting allows Facebook to deliver the most relevant products to your audience. Relevance Score.

News 100

News Social Media Mobile Notification 100

yMarketingMatters

OCTOBER 9, 2015

Facebook Pages: Facebook Pages have become more mobile friendly to help businesses build bigger mobile audiences and better communicate with their customers. With Canva you can produce fabulous image-rich content for your social media profiles in minutes: Facebook and Twitter timeline covers. Facebook Ads and Banner Ads.

Social Media 100

Social Media Instagram Retail Buy 100

yMarketingMatters

OCTOBER 9, 2015

Facebook Pages: Facebook Pages have become more mobile friendly to help businesses build bigger mobile audiences and better communicate with their customers. With Canva you can produce fabulous image-rich content for your social media profiles in minutes: Facebook and Twitter timeline covers. Facebook Ads. Much more….

Social Media 100

Social Media Instagram Retail Buy 100

yMarketingMatters

SEPTEMBER 23, 2016

Insights on Instagram give businesses actionable information about who their followers are and which posts resonate better than others—all from within the mobile app. By learning more about the behavior and demographics of your audience, you can create more relevant and timely content. More than one-third of mobile phone users (89.4

Instagram 100

Instagram Mobile Social Networking Hashtag 100

yMarketingMatters

JUNE 4, 2016

Its live video streaming tool instantly delivers an outlet for important content distribution – perfect for small business and marketers all over the world (provided you have a good connection). The app suncs with your WhatsApp mobile device account. Facebook Live! Test your custom images in a variety of sizes in Twitter.

Social Media 100

Social Media URL Badge Small Business 100

yMarketingMatters

FEBRUARY 8, 2016

This new feature makes it easier to increase your contact base and fill your feed with useful content from people who matter. With Facebook Local Awareness ads, you can: Reach people on mobile who are nearby. What’s your URL? They’re always [link] — so for example, my URL is www.snapchat.com/add/yasminbendror.

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Social Media URL iPhone iPad 100

yMarketingMatters

DECEMBER 6, 2015

Interactive content is gaining popularity on Facebook, and these new slideshows are lightweight and accessible to people in most countries, even in high-growth markets. The new Google+ puts Collections and Communities in focus, making Google+ simpler and more mobile friendly. Sign up HERE to get my blogs directly to your inbox!

Social Media 100

Social Media Sentiment Study Advertising 100

yMarketingMatters

OCTOBER 4, 2013

With so many TARGETED potential customers, creating a business page is a must, but remember that it needs to be updated on a daily basis with not only promotional information, but engaging and interesting content as well. Businesses that produce quality visual content on Pinterest have a distinct advantage.

Social Media 275

Social Media Foursquare Social Bookmarking LinkedIn 275

yMarketingMatters

NOVEMBER 2, 2016

LinkedIn Launches Conversion Tracking : LinkedIn introduced conversion tracking, which offers a set of capabilities built directly into LinkedIn Campaign Manager that lets you easily measure how many leads, sign-ups, content downloads, purchases and other specific results you’re getting from your Sponsored Content and Text Ads campaigns.

Social Media 100

Social Media LinkedIn Instagram Campaign 100

yMarketingMatters

FEBRUARY 10, 2014

Facebook averages 945 million monthly active mobile users. This makes it clear that televised content is undergoing a decline, online consumption of video is on the incline. According to the Global Web Index study it is: Mobile – the number of people accessing the Internet via a mobile phone increased by 60.3%

Social Media 279

Social Media Mobile YouTube Social Networking 279

yMarketingMatters

AUGUST 7, 2016

Remember: the news feed algorithm regulates whether your fans see the content you post on your business page. One way to get your content higher-up in News Feed is to show people stories about things that are trending as soon as they occur. The best way to handle this, is by posting content your audience is likely to share immediately.

Social Media 100

Social Media Reddit Embedding News 100

yMarketingMatters

OCTOBER 26, 2018

Join me at the Biggest Business . Conference in New Jersey. on Tuesday, Oct 30 at the beautiful. Sheraton Mahwah Hotel. To those of you in New Jersey, New York, Connecticut, Philadelphia: Do.Not.Miss.This.Conference. Take the time to work ON your business, and not IN it. This will be the best day investment in your business!

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Conference Hotels LinkedIn Consultant 130

yMarketingMatters

JANUARY 15, 2017

By including a hashtag in your updates, you can get in front of MANY MORE potential clients who may not have seen your post otherwise and can create extra buzz and exposure for your business by sharing your content. Hashtags are the most popular means of categorizing content on social media. You cannot click hashtags on mobile.

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Hashtag Social Media How To Marketing 100

yMarketingMatters

FEBRUARY 28, 2016

Consumers Are Mobile. Consumers Are Social. Stats show that consumers are becoming increasingly visual and prefer images, videos and infographics to other types of content. Content with relevant images gets 94% more views than content without relevant images. Five “Must Have” Tactics for 2016.

Social Media 100

Social Media Marketing Mobile B2B 100

yMarketingMatters

OCTOBER 26, 2018

Join me at the Biggest Business. Conference in New Jersey . on Tuesday Oct. 30th, at the beautiful. Sheraton Hotel , Mahwah, NJ. To those of you in New Jersey, New York, Connecticut, Philadelphia: Do. Conference. M ake the time to work ON your business, and not IN it. This will be the best day investment in your business!

Conference 100

Conference Hotels LinkedIn Consultant 100

yMarketingMatters

AUGUST 9, 2015

New Twitter Ads Companion : Manage Twitter ads on the go with the new Twitter Ads Companion mobile tool. How to Use Facebook’s New “See First” Feature for Desktop and Mobile – check out this quick video on how to set this up – so useful! Find new Pages to connect to. Select which Pages or friends you wish to follow or unfollow.

Social Media 100

Social Media Notification Upcoming YouTube 100

yMarketingMatters

MARCH 30, 2014

These Updates are seen by your followers on your Company Page as well as on their newsfeed (across all devices including mobile). The two-column feed design highlights the most relevant content. You can manage content through 3rd party social media management dashboard like Hootsuite. You can Sponsor updates from the Page.

LinkedIn 223

LinkedIn Products Real Estate Repository 223

yMarketingMatters

MARCH 27, 2016

Consumers Are Mobile. Facebook Mobile App statistics are huge. 88% of Twitter users are on mobile. They saw that social and mobile was a powerful intersection of synergies. Best Tactic: Create COMPELLING, INTERESTING, ATTRACTIVE and USEFUL visual content. Consumers Are Mobile. Consumers Are Visual.

Social Media 100

Social Media Mobile Marketing YouTube 100

yMarketingMatters

JUNE 5, 2015

Facebook Carousel Ad Format Now Available for Mobile. Facebook introduced carousel format Facebook ads last year, and due to its success they have to extend the ad format to mobile ads as well. The social network has been quiet about it, but you can learn how to do it here. Facebook New Call Now Button for Local Ads.

Social Media 100

Social Media Mobile Analytics LinkedIn 100