Later

AUGUST 25, 2021

An effective offline-to-online marketing strategy can help you reach an almost infinite customer base — without having to sacrifice any of your brand values. What is Offline-to-online Marketing? . With this in mind, here five tactics you can use to successfully transition customers from offline to online: Host a Virtual Event .

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Hashtag Marketing Apparel Hosting 68

Sprout Social

OCTOBER 5, 2020

What the NBA gets right that so many other leagues fail to understand is they know how powerful player-generated content is in sustaining fan interest. Smith talks about the hotel food on his Instagram Live or when Mo Bamba posts a video of Tacko Fall golfing. People are going to pay attention when J.R. Giving fans what they want now.

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Content UGC Sports YouTube 106

yMarketingMatters

OCTOBER 26, 2018

Sheraton Mahwah Hotel. We are focusing on growing your business in a DIGITAL WORLD , and will cover all aspects of Digital Marketing. If you are a business owner, entrepreneur, marketer, your investment in your business and knowledge will be remarkable. Stand out in your crowded market and achieve your career and business goals!

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Conference Hotels LinkedIn Consultant 130

Pixlee

OCTOBER 21, 2019

Whether you’re looking to increase conversion rates, expand brand awareness or pretty much anything else, a well-crafted User Generated Content (UGC) campaign is an invaluable asset. That’s a lot of powerful content. Kimpton Hotels. The hotel industry is an overly saturated market. Their smartest move?

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Campaign UGC Hotels Content 45

Convince & Convert

OCTOBER 22, 2021

By tapping into a daily habit that already exists, you can create social advocacy and amplify your marketing efforts. Collect and share testimonials from sales representatives who have seen an increase in revenue by sharing curated content. Welcome employee social advocacy! She asked them who who from their teams would be a good fit.

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Survey How To Education Hotels 126

Sprout Social

NOVEMBER 16, 2020

The infamous hotel industry disruptor was now facing a devastating disruption of its own. The first was #FrontlineStays , in which they partnered with hosts to extend free housing for 100,000 doctors, nurses, and other frontline responders. Their content is driven by data. They act fast.

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Travel Hosting Committee Hotels 118

yMarketingMatters

OCTOBER 26, 2018

Sheraton Hotel , Mahwah, NJ. We are focusing on growing your business in a DIGITAL WORLD , and will cover all aspects of Digital Marketing. If you are a business owner, entrepreneur, marketer your investment in your business and knowledge will be remarkable. Join me at the Biggest Business. Conference in New Jersey .

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Conference Hotels LinkedIn Consultant 100

Later

SEPTEMBER 15, 2020

This year has seen a shift with brands publicly taking accountability for a lack of diversity in influencer marketing. From the beauty to travel industry, Black content creators have spoken out about tokenization, unfair pay, and microaggressions when collaborating with brands. Want to create a more inclusive marketing strategy?

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Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . Generating an affordable marketing stream.

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UGC Content Instagram Hashtag 60

agora pulse

APRIL 30, 2020

For a few months, we members of Agorapulse’s Marketing team had a week in April circled on our calendars for our in-person work retreat. Where else would a Paris-based company go but a famous, glittery Paris-themed hotel, after all?). So, Social Media, for example, or Product Marketing or SEO.

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Marketing How To Survey Team 114

Audiense

MAY 10, 2016

Airbnb was recently awarded as the Most Meaningful Brand by The Drum and Havas Media Group in The Drum’s Marketing Awards. In the past few years, Airbnb has become a force to be reckoned with, especially in their marketing campaigns. Holly Clarke , EMEA Marketing Manager, Airbnb. Rainforest. Volcano. 'Nuff 'Nuff said.

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Brands Hosting Hotels Campaign 103

Convince & Convert

AUGUST 5, 2012

Other examples include KLM’s Surprise program (we’ll be running a whole blog post about KLM’s social programs this week), and recently, DoubleTree Hotels’ birthday f or A.J. Does Social Media Stunt Marketing Hurt Brands? million people who won’t find a boogie board in their hotel room ?

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Social Media Hotels Loyalty Curation 136

Convince & Convert

NOVEMBER 14, 2013

The only difference from the rural vista is that a cluster of people in a city suddenly stopping to snap a photo tends to turn more heads and generate attention quickly – much like the ripple effect marketers try to achieve when generating social media content, or launching a new campaign.

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Later

DECEMBER 8, 2019

Influencer marketing is set to become an $8 billion dollar industry in 2020 — so it’s the perfect time to release The State of Instagram Influencer Marketing Report ! . Sign up now to download the complete State of Instagram Influencer Marketing report and we’ll send it straight your inbox! .

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Influencer Report Instagram Marketing 67

Convince & Convert

JANUARY 17, 2014

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. To celebrate, we brought back our former co-host Eric Boggs together with half a dozen of our esteemed past guests into a Google Hangout and then asked you to join. Episode 11: Vanessa Sain-Dieguez, Hilton Hotels.

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Questions Aggregator Banking Hosting 137

Ignite Social Media

MAY 23, 2016

These features could be a benchmark for future content, trends, and social communication. If you’re looking to step up your brand’s content game in a big way, consider 360 video. With 360 video, you’re allowing the users to customize their content and drive what they see. Hosting an exclusive event, contest, or giveaway.

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Features Social Media Brands Retail 112

Later

JANUARY 26, 2021

Diversity in marketing is important to both millennials and Gen Z. As you plan your Black History Month content, think about how it fits in your brand’s overall marketing strategy and how you can continue the conversation in the months to follow. . A post shared by Refinery29 Canada (@refinery29canada). Amplify Black Voices .

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Social Media How To Instagram Education 80

Pam Moore

MARCH 23, 2016

On Wednesday, March 23rd, starting at 3pm pt / 4pm mt / 5pm ct / 6pm et we will be hosting #GetRealChat live from the Venetian hotel and event center in Las Vegas. ” It is time marketers get real on the importance of customer experience. The future of marketing is brand experience. Customer experience is your brand.

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Conversation Brands Hotels Eventful 110

Convince & Convert

APRIL 21, 2013

It was a repeat episode from months ago, with Christoph Waltz as host. Marketing is Harder Than Ever. Marketing is Harder Than Ever. Brands have the resources and wherewithal to provide this assistance, to create marketing that’s actually WANTED by consumers, instead marketing that’s NEEDED by companies.

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Airlines Hosting Hotels Banking 134

Convince & Convert

OCTOBER 30, 2013

In this bandwidth-challenged-from-a-hotel edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about Twitter’s new move to enable direct messages to be sent and received even if both parties are not following one another. Jay is the founder of [link] and host of the Social Pros podcast.

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Twitter Brands Adwords Hotels 131

Convince & Convert

OCTOBER 23, 2015

Inspired by the belief that a “better vacation deserves a better out of office message,” Westin Hotels & Resorts tapped humorists to help travelers step up their boring out of office replies. Hosted on a dedicated microsite, creating a clever out of office is five easy steps away. Enter the Westin OOO Generator.

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Travel Hotels Campaign How To 60

Convince & Convert

APRIL 13, 2013

Hotel managers have told me that they are seeing more Trip Advisor reviews than front desk complaints. Jay Baer is a hype-free social media and content strategist & speaker, and co-author of The NOW Revolution. Jay is the founder of [link] and host of the Social Pros podcast. Psychologically, it all adds up.

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Later

SEPTEMBER 1, 2019

Leveraging user-generated content (UGC) on Instagram can be the key to curating a beautiful Instagram feed. . The tricky part is sourcing, collecting and reposting the right UGC — so that you’re always sharing top-quality content that’s aligned with your overall aesthetic. . How to Use User-Generated Content on Instagram .

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Convince & Convert

MAY 26, 2013

This week, 3500 people descended on the town of Nashville (well, actually on the Opryland Hotel, a city unto itself) for the IBM Smarter Commerce Summit. Our own Jay Baer was the host of this 3-day event, during which many exciting case studies and announcements where shared by companies leading the charge for smarter marketing.

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Engagement Health Care Insurance Hotels 133

Sprout Social

NOVEMBER 1, 2016

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. 33% switched hotels. Because the travel industry relies so heavily on word-of-mouth marketing, this is one trend you can’t ignore. — Marriott Hotels (@Marriott) December 19, 2014.

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Travel Class Social Media Hotels 40

Pixlee

APRIL 11, 2017

projected to reach $523 billion within the next five years, digital marketing has become a focus point of all forward-thinking brands. But cultivating long-term success in a rapidly changing digital world requires a focus on branding as well as marketing. Marketing is convincing the consumer to buy a product or service.

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Brands Hotels Travel Airlines 42

Convince & Convert

DECEMBER 6, 2013

This week: From ExactTarget , a free set of case studies called The Power of Digital Marketing. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. Create content and share it. Starting last month, Loews Hotels are accepting tweets to reserve rooms at 16 of its 19 properties.

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How To Apple Hotels Case Study 123

ProBlogger

MARCH 21, 2017

After only three blog posts and 100 Instagram followers, we received our first perk: an upgrade to the best suite in a 4-star hotel. What matters isn’t the size of your blog’s audience, but what value you bring to the PR or marketing professional you would like to work with. So here is my secret I hope I don’t regret sharing.

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Travel Hotels Brands How To 45

Pam Moore

APRIL 16, 2019

The Midwest Digital Marketing Conference (MDMC) can teach us a lot about running and event. I was a keynote speaker at the Midwest Digital Marketing Conference in 2018 and I must say it was one of the best events I have spoke at for many reasons. I’ll also be hosting a 2.5 What makes an event or industry conference amazing?

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Pixlee

APRIL 11, 2017

projected to reach $523 billion within the next five years, digital marketing has become a focus point of all forward-thinking brands. But cultivating long-term success in a rapidly changing digital world requires a focus on branding as well as marketing. Marketing is convincing the consumer to buy a product or service.

Brands 40

Brands Hotels Travel Airlines 40

Razor Social

JUNE 22, 2020

Content and Menu. The Hotel wants to run events so needs functionality for people to be able to register and get automatic notifications of any events. If not, you will need to decide whether you want your chosen agency to take photographs and create videos for you and write clear expectations for the visual content.

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How To Proposal Hosting Project 87

Convince & Convert

JULY 23, 2012

According to April 2012’s ComScore rankings, SBNation.com ranked #10 in unique visitors… one spot above their San Francisco-based competitor BleacherReport.com (that has some of the best hyper-targeted email marketing practices on the planet and was reportedly acquired by Turner for over $200 million in June 2012).

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Akamai Marketing

FEBRUARY 11, 2009

After all, sponsoring and hosting events is an industry too, and it employs a lot of people. Here’s a simple suggestion for all those organizations who would like to host incentive opportunities: have them around an industry tradeshow which you sponsor. As a tax payer, I can’t help but be outraged. You understand what I am saying here?

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Klout Eventful Policies Hosting 100

Convince & Convert

NOVEMBER 17, 2016

By tapping into a daily habit that already exists, you can create advocates and amplify your existing marketing efforts. Collect and share testimonials from sales representatives who have seen an increase in revenue since sharing curated content and positioning themselves as thought leaders within the marketspace.

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Survey Education How To Hotels 60

Bill Hartzer

MAY 7, 2009

Well, if you’re going to be in the Dallas, Texas area this month (on May 13, 2009), then you might want to check out the online reputation management seminar being held by the Dallas Search Engine Marketing Association, the local search engine marketing association that I founded a few years ago. As President of the Dallas/Ft.

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Reputation Hotels Airlines Wikipedia 100

Pixlee

OCTOBER 20, 2016

Yet it is using its highly engaged follower base to create innovative and visually stunning content with interactive, successful social media marketing campaigns such as Wanderlust. It’s a powerful example of how the organization has perfected engagement strategies that lead to effective user generated content campaigns.

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Campaign Engagement Social Media Travel 40

Kikolani

NOVEMBER 7, 2011

All I ended up doing was sleeping there, but it definitely the best three nights of sleep I’ve had in a hotel in a while. I cannot even express how honored I am to be mentioned in her list of fellow professionals in the online marketing world. Create products from content you already have. Tidbits from #BlogChat #BWELA.

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