Convince & Convert

AUGUST 25, 2011

The social media events season is again upon us. It’s going to be an exciting Fall for me, as I hit the road to talk about The NOW Revolution and other aspects of social media and content marketing. I’m often asked what social media events I recommend. The people you meet.

Eventful 127

Eventful Social Media B2B Conference 127

Ignite Social Media

MAY 23, 2016

Implementing new features on social media can be an intimidating task to take on. The moment you see that buzzworthy headline about a new feature on social media during your morning coffee, you’re likely asking yourself the following questions. Showcasing a feature in your store, hotel, property, or of your product.

Features 112

Features Social Media Brands Retail 112

Mindjumpers

JULY 23, 2010

It is no surprise that the competitive power of a hotel lies within its service. It is from the level of service that a hotel derives customer loyalty and traditional word-of-mouth marketing spread. By engaging in social media and the possibilities that are available through Web 2.0, And that goes for hotels as well.

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Hotels Engagement Social Media Web 2.0 196

Later

JANUARY 26, 2021

In this blog post, we’re sharing 5 ways brands can celebrate Black History Month on social media: Why Brands Should Celebrate Black History Month on Social Media. A fun, interactive idea could be hosting a virtual Q&A event ( Instagram Live , Facebook and Instagram Rooms , Zoom, etc.)

Social Media 80

Social Media How To Instagram Education 80

Convince & Convert

APRIL 12, 2012

This is Episode 11 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Vanessa Sain-Dieguez who is the Social Media Director at Hilton Worldwide. Our friend, Vanessa Sain-Dieguez from Hilton Hotels is going to join us in a little bit. The RSS feed is: [link].

Hotels 118

Hotels Instagram Authentication Social Media 118

Sprout Social

OCTOBER 5, 2020

What the NBA gets right that so many other leagues fail to understand is they know how powerful player-generated content is in sustaining fan interest. Smith talks about the hotel food on his Instagram Live or when Mo Bamba posts a video of Tacko Fall golfing. NBA teams have millions of followers on social media.

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Content UGC Sports YouTube 112

Unmetric

JULY 29, 2019

For those of you scratching your heads and wondering why images of bananas are taking over social media feeds in India, here’s what happened: A video tweeted by Indian actor Rahul Bose explaining the exorbitant amount he was charged for two bananas at a luxury hotel took the internet by storm—5,700 retweets and counting so far.

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Brands Hotels Trends Meme 121

Sprout Social

MARCH 21, 2022

Guides can help you provide new valuable content and gain more likes, comments and shares long after you initially create your post. In 2020, Instagram introduced Guides as “…a way to more easily discover recommendations, tips and other content from your favorite creators, public figures, organizations and publishers on Instagram.”.

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Examples Instagram How To Curation 102

Social Media Strategies Summit

SEPTEMBER 25, 2019

The bot uses an engaging quiz to understand what type of content will be best suited to each customer. Which is why it’s flexible and respectful to those leads that are ‘just looking’ and empathizes with leads that mention a new child, new job, divorce, and other life-changing events.” WSJ Chatbot.

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Examples Real Estate Hotels Marketing 185

Visually SM

SEPTEMBER 10, 2015

In the universe of content marketing, few events rival Content Marketing World currently happening Sept. The event is expected to host more than 3,500 attendees and to feature more than 120 hours of presentations, networking and entertainment. Scott Abel, The Content Wrangler. Jordana Borensztajn, Social Needia.

NewsCred 140

NewsCred Content Curata Twitter 140

agora pulse

MAY 4, 2016

If you are looking to incorporate social media into your event , you’ll need to consider including a branded hashtag in your event strategy. I’ve been involved in digital conferences like SEJ Summit and Social Tools Summit — and monitoring hashtag activity during and after the events was crucial.

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Hashtag Tools Tourism Hotels 156

Oktopost

MARCH 5, 2019

What about Oreo’s social media team capturing the moment when the lights went out during the 2013 Super Bowl? It was only a small part of a social media RTM strategy that Oreo had decided to implement. The social media discourse could have swayed against ASOS quickly.

Strategy 125

Strategy B2B Marketing Conference 125

Pixlee

OCTOBER 21, 2019

Whether you’re looking to increase conversion rates, expand brand awareness or pretty much anything else, a well-crafted User Generated Content (UGC) campaign is an invaluable asset. Out of these treks the spectacular annual event, Fjallraven Polar, was born. That’s a lot of powerful content. Kimpton Hotels.

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Campaign UGC Hotels Content 45

Convince & Convert

NOVEMBER 3, 2013

I first found Taxi Mike and his content marketing prowess 3+ years ago, and he was the original inspiration for my best-selling book, Youtility. What makes Taxi Mike a special content marketer? Short Form Content Can Tell Big Stories. A blogger + iPhone + 15-second video = content marketing success.

Examples 149

Examples Content Travel Marketing 149

yMarketingMatters

OCTOBER 26, 2018

Sheraton Mahwah Hotel. After two years of organizing New Jersey’s premier social media event, ​we’re giving it a whole new spin! Conference in New Jersey. on Tuesday, Oct 30 at the beautiful. To those of you in New Jersey, New York, Connecticut, Philadelphia: Do.Not.Miss.This.Conference. PLEASE JOIN ME THERE!

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Conference Hotels LinkedIn Consultant 130

Twist Image

JANUARY 6, 2017

You have to know who your content resonates with. This is why content marketing will continue to struggle for brands. Brands believe that the more content they produce, the more people that it will connect with. Back then, it was all about "who" not "how many" people your content was connecting with. Why Groove?

Brands 80

Brands Content Hubspot Marketing 80

Sprout Social

MAY 8, 2023

Keep an eye out for emerging trends or subcultures on the platform and test your own content. Learn how to identify your best times to post globally on TikTok with a free trial of Sprout Social and test our ViralPost® feature. Industry is just one factor that plays into the success of your social posts. Tuesdays from 5 to 9 a.m.,

Tourism 107

Tourism Travel Education Engagement 107

Sprout Social

JANUARY 12, 2023

A number of geopolitical, social, economic and health events have triggered a distinct rise in consumer activism. With a documented brand strategy that incorporates a set of core values, companies are better positioned to engage with their audience on a regular basis as well as respond to unexpected events when they inevitably occur.

Brands 128

Brands How To Authentication Exercises 128

Sprout Social

NOVEMBER 1, 2016

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. From inspiration to reminiscing, travelers turn to social media throughout every step of their journey. Social media has a huge influence on travel-related purchases.

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Travel Class Social Media Hotels 40

Sherrilynne Starkie

NOVEMBER 4, 2012

His topic, the year the Internet fought back, focused on how a genuine grassroots movement, fuelled by social media, impacted the Canadian Federal government’s digital copyright law. to an audience of almost 200 public relations professionals at a downtown Ottawa hotel. “A Using social media for research.

Committee 312

Committee Mashup Policies Wikipedia 312

Visually SM

SEPTEMBER 10, 2015

In the universe of content marketing, few events rival Content Marketing World currently happening Sept. The event is expected to host more than 3,500 attendees and to feature more than 120 hours of presentations, networking and entertainment. Scott Abel, The Content Wrangler. Jordana Borensztajn, Social Needia.

NewsCred 100

NewsCred Content Curata Twitter 100

Convince & Convert

JULY 23, 2012

Sports have been played, enjoyed by spectators and covered by the media since well before the advent of smartphones and social media. But it’s no question that the development of social platforms has changed how we play, enjoy and cover sports. New Media Entities are Born. Twitter is the new sports ticker.

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Sports Social Media comScore Tweetdeck 133

Hootsuite

JANUARY 16, 2023

Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Deliver content to your audience one-to-one. As mentioned above, Facebook Messenger marketing is a great way to deliver content to your audience one-to-one. Connect and engage during a Facebook Live event.

Strategy 118

Strategy Facebook Marketing FAQ 118

Buffer Social

JUNE 30, 2017

Do you remember your first social media profile? Or, how about your first social media post? Social media has changed and evolved so much since the early days, it’s almost hard to believe how far we’ve come. How people use social media has changed as well. Let’s dive in!

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Social Media MySpace Hashtag News 111

Convince & Convert

NOVEMBER 14, 2013

The only difference from the rural vista is that a cluster of people in a city suddenly stopping to snap a photo tends to turn more heads and generate attention quickly – much like the ripple effect marketers try to achieve when generating social media content, or launching a new campaign.

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Project Instagram Tourism Airlines 153

Akamai Marketing

MARCH 9, 2009

The cost of the campaign was approximately $350,000 with Marriott covering hotel expenses and partner Hawaiian airlines covering flights. Maybe travel and tourism will will be the next segment to utilize the power of event marketing. What’s your social currency? Marriott Hawaii bookings are up 40%.

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Eventful Tourism Klout Travel 100

Pam Moore

APRIL 16, 2019

? ?. There is no doubt that in person events can provide incredible value. However, attending, exhibiting or sponsoring an event requires investment such as time, energy and money. What makes an event or industry conference amazing? ease to get around conference sessions and special events. Is it the…. food and drink.

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Conference Eventful Organization Small Business 105

yMarketingMatters

OCTOBER 26, 2018

Sheraton Hotel , Mahwah, NJ. After two years of organizing New Jersey’s premier social media event, we’re giving it a whole new spin! Conference in New Jersey . on Tuesday Oct. 30th, at the beautiful. To those of you in New Jersey, New York, Connecticut, Philadelphia: Do. DON’T MISS IT.

Conference 100

Conference Hotels LinkedIn Consultant 100

Pam Moore

MARCH 23, 2016

I’m excited to announce that we have partnered with Adobe and the #GetRealChat Twitter chat is again officially part of the Adobe Summit 2016 event in Las Vegas. On Wednesday, March 23rd, starting at 3pm pt / 4pm mt / 5pm ct / 6pm et we will be hosting #GetRealChat live from the Venetian hotel and event center in Las Vegas.

Conversation 110

Conversation Brands Hotels Eventful 110

Bare Feet Studios

OCTOBER 26, 2012

We have small businesses who can now leverage their time and budgets using social media to reach out beyond the local paper – they are getting up to speed on this. It was a very inspiring event! Maui Locals as Social Media Catalysts #MauiCatalyst #SMCHI #Tourism #MauiSMUG via Liza Pierce @amauiblog.

Tourism 68

Tourism Social Media Hotels Foursquare 68

Razor Social

FEBRUARY 27, 2023

Help create content If you think that this tool is going to magically create great content for you without any intervention then you are setting your standards low and your content will be average at best. There will be many issues including the quality of content, lack of original thoughts and it not representing your voice.

Marketing 85

Marketing SEO Review Hotels 85

Pixlee

OCTOBER 20, 2016

Yet it is using its highly engaged follower base to create innovative and visually stunning content with interactive, successful social media marketing campaigns such as Wanderlust. It’s a powerful example of how the organization has perfected engagement strategies that lead to effective user generated content campaigns.

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Campaign Engagement Social Media Travel 40

Convince & Convert

JULY 28, 2010

Four high-rise hotels surround Starbucks like castle ramparts, each filled with caffeine-crazed travelers. At least 50% of all hotel rooms (hundreds) have windows that look out directly on the Starbucks roof logo. When you find a pattern, create content to address it. This is the strategy of creating a Social FAQ.

Social Media 148

Social Media Strategy Consultant B2B 148

Unmetric

MARCH 12, 2019

Paddy’s Day in the form of TV spots, offers, and social media campaigns. Here’s a list of social posts crafted by brands that engaged really well last year. Sheraton Athlone Hotel. All data has been compiled and analyzed from Unmetric Discover , the world’s most extensive catalog for branded content. Pedialyte US.

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Hotels Energy Analysis Analytics 72

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . Easy gathering and sharing of genuine reviews.

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UGC Content Instagram Hashtag 60

Sprout Social

JANUARY 20, 2017

Even in an industry overwhelmed with user-generated-content , there are challenges. Sprout All Star, Keri Jaehnig , has spent years working in the travel industry and has won several state tourism awards for her social media campaigns and marketing efforts. Create Content That Elicits Emotion. sproutchat. SproutSocial A1.

Travel 40

Travel Industry Geotagging Content 40

Almost Savvy

MARCH 25, 2010

The focus of each event is different, with the music and film events having been around longer than the interactive one. I’d guess that this unusual evolution has led to a tech event which is more like a festival than a pure conference. It’s just an event; it’s not the devil and it’s not Mecca.

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Hotels Conference Transportation Eventful 160