Solving the Content Management System Standoff: Drupal, Joomla or WordPress?
AUGUST 10, 2014
Similarly, the same approach should be taken when it comes to choosing the best open-source content management system (CMS). Whether youll be running a company blog or a site thats jam-packed with graphics and video, making the right choice depends on your content. Drupal is built to provide a stable performance with a great deal of content versatility.
Review of Content Marketing Measurement Platform Squeeze
OCTOBER 11, 2012
Squeeze is a Sequentia product and the way they describe it is as: A new content marketing measurement platform designed to help marketers make better decisions, optimize their budgets, and deliver greater results. Another marketing measurement platform? wouldn’t call it a measurement platform, from a dollars and cents/ROI perspective. And love it I do. Oh brother.
12 of the Best WordPress Guides, Hacks and Plugins of 2010
FEBRUARY 10, 2011
WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. An outstanding list of useful WordPress plugins from Andy Beal, author of Radically Transparent: Monitoring and Managing Reputations Online and the brain behind the Trackur social media monitoring tool. Themes by Blogfreakz.
Check out the New Ghost Blogging Platform Kickstarter: Funded in under 12 Hours!
APRIL 30, 2013
In the article John dreamed of a new blogging platform – Ghost. In the article John spoke about the changes in WordPress over the year that have seen it evolve from a humble and relatively simple blogging platform into something a lot bigger and more complex – a content management system. Profits will be reinvested back into making the platform better.
Discover Marketing Technology Used by Leading Companies
AUGUST 30, 2016
Have you ever wondered what technology the most innovative and successful companies are using to power their platforms, foster collaboration among their employees, or market their products and services? Current ranking is… WordPress – website content management. Mailchimp – email marketing system. Intercom – customer communication platform.
Five Ways to Become a PR Technologist
JUNE 27, 2012
It means you understand how to use a content management system. Social media monitoring and measurement tools; Analytics and measurement; Social media influence tools; Collaborative social media platforms; Content management systems; and. Social media news release platforms and distribution. ” I mean, come on. Test new technology.
11 Qualities of the Ideal Social Media Strategist
SEPTEMBER 26, 2016
While some strategists often have a favorite network, top social media strategists can handle all pillars of a social strategy for any platform. social media strategist’s toolkit could include a range of productivity apps, a social media management tool like Sprout and they might even need familiarity with content management systems. 2. Audience Multidisciplinary.
The Intersection of Online Communities and Learning Management Systems
MAY 6, 2015
We’re seeing some interesting things going on in the association industry at the intersection of online communities and learning management systems (LMS). YourMembership.com, an AMS with a built-in social community platform Acquires Digital Ignite , the most socialicious LMS on the market. (We wrote about this acquisition here.). ————-. Here’s our take.
Measuring Results at the Enterprise Level
DECEMBER 8, 2011
So he challenged me to the following question: What are the top five ENTERPRISE class measuring platforms for social engagement–the ones big enough for Ford, Microsoft, ESPN, Time, CNN, etc.? That’s right! It’s that time again. Facebook question of the week time (clap, clap, clap)! In the case, does size matter? The problem with this one company? And it will be beautiful.
WordPress vs Drupal: Which CMS is Right for Your Site?
DECEMBER 7, 2015
Most websites these days have massive amounts of content that must be managed for the smooth functioning of the site. The role of this falls to content management systems, or CMSes. WordPress was primarily developed as a blogging platform and was the first CMS to catch a major amount of popularity. So where do these two systems stack up in comparison?
Taxonomy in Content Curation
AUGUST 31, 2011
First I have to admit that they have done a very good job of building a comprehensive taxonomy (classification) system to organize all the content they serve. But the site also proves my point that CMS systems are not the right solution for managing curated content for the following reasons. The only other solution is to rely on many people tagging the content.
Six Tips for a Blog Redesign
AUGUST 3, 2015
And, as my agency got deeper and deeper into content marketing and SEO, the evidence became irrefutable. Yet, as our profession as a whole shifts full throttle into content marketing, it turns out we’re in an ideal position to harmonize words and visuals. In the early stages of shaping the design specification of the publishing platform, set your sights on utopia. Looks Count!
How WordPress Can Make Your Website More Manageable
SEPTEMBER 24, 2010
For many online marketers, there’s no web development platform that’s as user-friendly, valuable, and adaptable as WordPress. The standard content management system for millions of websites, WordPress is one of the most praised and appreciated online development platforms out there. Few content management systems load as quickly as WordPress.
101 Marketing Tools and Technology Tips for 2017
JANUARY 26, 2017
Use a social media management tool. Social media management tools can help you streamline all your day to day activity on social media. Ideally, you’ll find a tool that allows you to manage all your social accounts from a single dashboard. Optimize your website content for sharing on social media. Automate sharing of evergreen content. Implement content upgrades.
How Many Ways Can You Design A Website?
Small Business Mavericks
JUNE 8, 2012
In fact, today there are so many different platforms to use for building websites that no two web developers will agree on the best one. Still others prefer to use a content management system. There are of course many content management systems. There are open source systems like Joomla, WordPress, and Drupal. And there are many premium systems that you can buy. There’s not just one way to design a website. Every website is different. Many website designers and developers still prefer to use HTML. Of course not.
Social Media Software + Silos=Trouble
JUNE 16, 2011
Whether it’s social media monitoring, social media management, social CRM, community platforms, social media measurement, the bottom line is that every company seemingly wants a piece of the social media pie. Avectra acquired NFi Studios , a white label online community platform. HighWire Press’s H2O platform incorporates social features. Think about it.
Eight Practices for Developing a PR Hybrid Professional
FEBRUARY 21, 2012
The internal collaboration generator starts with good internal communication to figure out what kinds of tools are needed or taps into the platforms already available. The PR technology tester works with content management systems and learns new technologies that allow everyone to be more efficient. 4. We’re trying something new with the Spin Sucks Pro webinars.
5 Ways to Build Online Authority Using Content Marketing - A Guest Post By Paul Chaney
Diva Marketing Blog
MAY 20, 2016
Ways to Build Online Authority Using Content Marketing. One of the best ways to establish your online authority is through the use of content marketing. Create Content in the Form of a Blog. And one of the best ways to create such content is through a blog. Most website content management systems incorporate a blog component. About Paul Chaney.
Marketing via Aggregation, Filtering and Curation – Tools and Resources
JANUARY 31, 2011
Great picture and post on the Information Overload Paradox : The post talks about the issue of overload: I can certainly consume more content than I could two decades ago, but no matter how much content is available, I can’t consume much more. And relative to the sheer volume of content available to me, I’m actually consuming a smaller percentage every day. Finding Content.
There Is No Salvation for the ‘Facebook Expert’
JANUARY 26, 2017
In the old days of search marketing, it was about tricking the dumb robots –buy links, cloak, spin content, or whatever trick you could pull. Choose your business objective, load up your content, connect your audiences –that’s it. But you’re still responsible for your goals, content and targeting. Sounds like a bunch of mumbo jumbo? Set it and forget it.
The 15 Most Life-Changing Editorial Calendar Tools
OCTOBER 7, 2013
Online content marketing may be a relatively new practice, but editorial calendars are virtually as old as the publishing industry. Creating a shared spreadsheet to track the types of content you’ll be creating, teammember assignments, publication dates and keywords can be accomplished in just minutes: . Content DJ. Content Marketing Google Docs. Kapost. SocialCast.
12 (of the) Best WordPress Guides and Plugin Reviews of 2011
JANUARY 30, 2012
WordPress is not only the most popular blogging platform , but is increasingly becoming a leading website content management system (CMS) as well. These add-ons make it easy to add an incredible variety of functionality to the platform, from contact forms and photo galleries to social sharing and ecommerce capabilities. WordPress Guides and Commentary.
Open Research: A Framework for Social Analytics
AUGUST 14, 2011
After interviewing nearly 40 experts and working with Charlene Li and a bit of help from myself, she’s found six distinct use cases (see compass below) on how companies are measuring using these new toolsets. Why are social analytics so important? This is a new medium, and proof over re allocation of investment is key. The more you share it, the easier it is for us to produce more. Wowza!
22 Social Media Marketing Management Software & Services Reviewed - Online Marketing Blog
OCTOBER 31, 2010
Over the past 6-9 months, I’ve been researching and reviewing a variety of social media management tools that help with everything from source network connections to campaign & social content management to monitoring & measurement. Includes multiple account and platform support, social CRM and ecommerce for Facebook, email marketing and mobile features.
5 Things You Can’t Blog Successfully Without
NOVEMBER 4, 2014
Open source content management systems like WordPress, Joomla, and Drupal are good options. Offering you can use either platform to create custom, visually stunning websites that are responsive and functional. High-Quality Content. You can’t blog successfully without quality content. They can link to and share your content. You just can’t.
9 Must-Have WordPress Plugins
OCTOBER 18, 2010
WordPress is the standard content management system for millions of websites, because there’s no web development platform that’s as user-friendly, valuable, and adaptable. If you haven’t heard of WordPress before, learn about how WordPress can make your website more manageable. No really, they do. Here’s a list of 9 must-have WordPress plugins. 1.
21 Content Marketing Tools to Use in 2014
MARCH 4, 2014
What if a marketer was only as good as their content marketing tools? The brands that succeed at content marketing are those that take an agile stance. While some of the content marketing tools trending in 2014 are familiar, many of the rest are brand-new and probably worth adding to your program. Image credit: content marketing experience. Here are the very best: 1.
27 Must Use SEO Tools for Incredible Content Marketing Results
MAY 28, 2014
Content marketing is about creating, optimizing, and distributing valuable content to grow your web presence and steer the actions of consumers. Some are free, others are paid, but they can all help you get incredible content marketing results. It also gives you valuable crawling, indexing, and content optimization insights that can affect your Google rankings. 3.
Instant Sales Plus Higher Conversion With These Ecommerce Tips
The Realtime Report
NOVEMBER 10, 2016
Developing and managing an online store is both easy and difficult. The ecommerce platforms and the vast internet marketing instruments available allow you to quickly set up and promote your online store. Most ecommerce platforms and CMS (content management system) scripts use a checkout workflow that involves completing two or three steps to complete the purchase.
Don’t Kill Your SEO Chances Before Your Blog Has Even Begun
NOVEMBER 1, 2016
If you’ve got an exciting new blogging project, it’s very tempting to get the not particularly exciting stuff – hosting, blog platform selection – over and done with as quickly as possible in order to move on to truly bringing your idea to life. If your content will only ever be relevant to that country, consider using the country TLD for added trust from users. But wait!
Building a New Kind of Cruise Community
APRIL 15, 2015
Assumption 1: Create content. Instead of launching the site and hiring marketers to do content marketing, we brought on bloggers and writers who helped us create a rich foundation of smart, informative travel guides , cruise reviews, consumer how-to articles and Visual Lists , a new content format we’re pioneering. Assumption 2: Build a platform. Our roots are in Silicon Valley, so we knew we didn’t want to just create or license expert content. Guest Post by J.D. Lasica. Lots of case studies and lots of stories of success and failure. First, the back story.
The Blogger’s Essential WordPress Guide: 13 Top Tutorials
JUNE 12, 2012
know that many readers do use WordPress—either the free or paid version—and it’s the content management system of choice for many high-profile sites. I’ve been using it for years, and I’d have to say that it’s served me really well over that time. Later this week, we’ll be taking a look at some of the best alternatives to WordPress—so if you’re interested in finding out more about blog platforms, keep an eye on the site! Over the last couple of months, we’ve taken a close look at WordPress here on ProBlogger. Getting started.
Best Responsive Web Design To Boost Your Online Business
APRIL 28, 2016
Best responsive web design (BRWD) involves a collection of sophisticated techniques, which allows your website to adapt to any screen size by rendering the content in an easily readable and navigable form. Google doesn’t like content repetition. But with multiple versions of the same site, you are promoting content repetition. Importance of Best Responsive Web Design.
This Week in Social Media – 7/31/2013
Social Media Marketing
JULY 31, 2013
The secrets of success to building a digital newsroom, the secrets of bureaucracy-free content marketing, Sina Weibo was slow to evolve, Quebec loves Twitter, Pinterest and Google+ are gaining on Facebook, what to do with marketing data and more, it''s This Week in Social Media. New research shows that businesses are turning to Twitter more than Facebook for real-time social content.
How to Create a Backup and Disaster Recovery Plan for Your WordPress Blog
APRIL 20, 2016
When it comes to managing a website, the loss of such information causes more than just a headache for you. Any WordPress user knows that this site building and blogging platform has a number of quirks. WordPress site is nothing without the content you’ve created. Part 2: Creating a Layered Security System. This is a guest contribution from Larry Alton. Backup Tools.
Why Brands are Adopting the Digital Newsroom Approach
MARCH 31, 2014
Isn’t it enough to have your content posted on all your social accounts? When the media or the public find a piece of content in social media they’re likely to follow a link back to your site. If all your content is not available there, it’s unlikely they will go trolling social media for more content. The ability to post different content categories.
20 Rocking Tools for Successful Blogging
FEBRUARY 11, 2014
Described as «free and priceless at the same time», this platform is used by over 60 million people. It is surely one of the best and most popular publishing platforms today. 2. Who likes to be distracted while working on their next best piece of content? Stumbled upon a video, a news article, or any piece of content you’d like to come back to later on? WordPress.
Technology Challenges Facing Today’s Marketing Workforce
NOVEMBER 2, 2015
And, believe it or not, some hiring managers are finding frustration hiring and retaining junior staff to perform in less technical marketing roles, because new entrants are rushing to acquire technology cred to their resumes. This occurs on both sides of the hiring equation between a candidate and hiring managers. Here are his insightful answers. The big three U.S.
The Fifteen Classes of the Social Business Software Suite (Q4, 2010)
OCTOBER 3, 2010
Social Platforms: Social Networks (organic): There’s a large group of social networks all across the globe but Facebook continues to take dominance in adoption. Yet don’t discount other systems, as when you look closely, Google, Yahoo, MSN, AOL are also social networks, and will continue to innovate as well as aggregate. Social Media Management Systems.
The Lowdown on Making Your Site Mobile-Friendly
APRIL 26, 2012
For the most experienced developers, using CSS as a platform for a mobile deployment may be a good idea. It all is going to depend on the type of site you are running and what functions you want to keep within the mobile browsing version of your site. That notion has changed, however, with 2011 seeing a total of 20% of all web traffic coming through mobile phones. Using CSS. Using Plug-ins.