Small Business Mavericks

MAY 29, 2012

In simple terms, you cannot blame the online world for taking away your business if you not also online competing with them. You can’t compete with the online world if you’re not online as well. They have effectively ceded any online sales to those businesses who have had the foresight to create an online presence.

Domain Name 101

Domain Name Compete Small Business Cost 101

Small Business Mavericks

JULY 5, 2012

If you run an off line retail shop and you’re wondering how you can compete with your online counterparts, well, don’t think you can’t. You might actually have an advantage. Online-only stores have no way to take cash payments. If a customer prefers to pay cash, that’s too bad.

Retail 161

Retail Compete Small Business System 161

Small Business Mavericks

DECEMBER 29, 2011

So, how do small businesses compete against the big guys? With a little practice you will be able to see which keywords are more effective for your products so that you can move through the pages and compete against the big guys. Some small businesses think there is too much competition on line for any effective marketing.

Small Business 107

Small Business Compete SEO Engineering 107

Small Business Mavericks

APRIL 18, 2011

If UberMedia actually does purchase Tweetdeck and competes directly against Twitter, will they incorporate Mixx into the fray as well? And any competing microblogging service is going to have an uphill battle against Twitter. That’s UberWild! There are some big variables there.

Small Business 156

Small Business Tweetdeck Twitter Case Study 156

Small Business Mavericks

APRIL 10, 2011

You’d be competing only with offers for 60 places. In New York City, you’d be competing with 770 offers. Anyone searching for offers in the Minneapolis area (if you’re in Minneapolis) could find you easily on their Android Latitude app. Or what if you were in Austin? That’s not bad.

Small Business 156

Small Business Case Study Press Release Marketing 156

Small Business Mavericks

JUNE 3, 2011

Amazon has recently offered its own daily deals site to compete with Groupon. If you think Groupon is a good deal and enjoy making daily deals, or taking advantage of the daily deals offered by other local businesses in your area, then you’ll likely fall in love with Amazon. That’s right, Amazon.com, the online retail giant.

Compete 173

Compete Retail Course Sites 173

Small Business Mavericks

MAY 28, 2011

The competition means that you have choices, and it also spells lower advertising rates as the companies compete for your dollars. And the second bit of information is that Facebook is in a very close third place in the online display ad race. All of this is really good news for advertisers.

Google 156

Google Yahoo Compete Advertising 156

Small Business Mavericks

NOVEMBER 22, 2013

Don’t choose products that compete with yours. Join affiliate programs that promote quality products where the website is easy to navigate and that pay high commissions. The key to selling affiliate products is to choose products that complement your own.

Products 98

Products Affiliate marketing Affiliate network Compete 98

Small Business Mavericks

DECEMBER 14, 2012

Now, Twitter can compete more aggressively with its sponsored tweets equivalent. Negative keywords are powerful targeting tools because you can limit the exposure of your paid advertising, saving yourself money and better targeting your ads to the people most likely to respond to them. And, guess what?

Twitter 101

Twitter Adwords Compete Price 101

Small Business Mavericks

DECEMBER 4, 2012

Actually, it’s Firefox that is helping Facebook compete with Google Chrome, and it effectively makes Firefox a round-the-clock social network. An example is the relationship the social network has with Google competitor Bing in the search market. Now, Facebook is moving in on the browser market. This is a big move.

Social Media 98

Social Media Marketing Compete Social Networking 98

Small Business Mavericks

MAY 21, 2014

Visualize the before and after scenarios of a problem solved and the caring competency your business provides with the solution. If you are selling that which can solve a problem people are dealing with, focus on how they need your business offerings to solve their problems successfully.

Small Business 87

Small Business Compete Training Meeting 87

Small Business Mavericks

FEBRUARY 9, 2015

There is always competition in business and being responsive ensures your business will compete successfully. Whether or not Google gets knocked off the top of the search engine power list, whoever replaces it will also be interested in mobile-friendly websites.

Wireless 70

Wireless Google Mobile Compete 70

Small Business Mavericks

MARCH 16, 2015

That difference is barely mentioned in Loren Baker’s How To Compete In Localized Google Results on Search Engine Journal. Do you have the difference between Google Local/Google My Business listings and Google Localization straight in your mind? But the difference between the two reminds me of how easy it is to miss something important.

Analysis 70

Analysis Journal Compete Analytics 70

Small Business Mavericks

JULY 3, 2012

By keeping your blog posts focused on your core competence and mission, and because you promote your message through the various social media outlets, every time you present yourself in some corner of the Internet you build your reputation. Build your customers one conversational piece at a time.

Reputation 96

Reputation Compete Engineering Conversation 96

Small Business Mavericks

MAY 1, 2012

You are competing against thousands of pages – can you really afford to give your competitors any edges at all? Getting social media ‘likes’, ‘tweets’ and ‘+1′s’ will help to improve you pages rankings in search results. Do these issues really matter? Most definitely!

SEO 93

SEO Compete Policies Google 93

Small Business Mavericks

MARCH 20, 2012

When competing for keywords, some business owners, especially those new to paid search marketing, head straight for the cheapest keywords. What makes matters worse is that many of these businesses do see a remarkable increase in traffic to their websites, they just don’t see the same sort of increase in sales.

Small Business 101

Small Business Paid Search Compete Advertising 101

Small Business Mavericks

DECEMBER 7, 2017

Successful small business owners take a cue from top Fortune 500 companies and stay focused on core competencies. And, unless you have an accounting background, do you even know what you should be tracking? You may not have the budget for a bookkeeper—let alone a CFO—but you should invest in outsourcing your company’s accounting activities.

Small Business 70

Small Business Cost Banking Buy 70

Small Business Mavericks

SEPTEMBER 30, 2011

If you hire more than one SEO to work on the same website, then your optimizers could actually compete against each other and cancel each other out. Some put more emphasis on link building while others emphasize on-site SEO factors. What you really want them to do is work together and enhance each other’s efforts.

SEO 87

SEO Compete Engineering Team 87

Small Business Mavericks

FEBRUARY 5, 2012

There are very competent web designers, content writers, marketing consultants and SEO professionals, just to name a few, who can help you build your business. The alternative is to engage professionals to work on specific areas of your business. Are they expensive? The key to their success is your ability to let go.

Small Business 107

Small Business SEO Price Compete 107

Small Business Mavericks

MARCH 26, 2012

Price is always a touchy subject, with small business finding it difficult to compete – especially when it comes to similar products. Small businesses have a reputation for generally offering better service compared to their bigger rivals.

Small Business 98

Small Business Price Reputation SEO 98

Small Business Mavericks

MARCH 10, 2012

Nielsen’s NM Incite is currently tracking over 173 million blogs – that’s a lot of blogs, many of which you will need to compete against. Frank Reed has written an interesting post on Marketing Pilgrim that highlights where blogs are now going in the business world.

Small Business 105

Small Business Compete Forums Issues 105

Small Business Mavericks

MARCH 1, 2012

It can be hard for a small business to compete with large national businesses and local search has really helped to level the playing field. Of interest to many small business owners will be the changes made to local search.

Google 98

Google Small Business Compete YouTube 98

Small Business Mavericks

MARCH 26, 2011

It has a competing advertising model. As well it should. The social network is now the most trafficked website online. But there is another reason to fear Facebook too. For the longest time, serious advertisers online went to the pay-per-click line, and Google was the beginning of that line. The alternatives were Yahoo!

Small Business 79

Small Business Advertising Facebook Case Study 79

Small Business Mavericks

FEBRUARY 24, 2011

Secondly, I’d say that it’s the idea that you can compete in an ultra-competitive niche without buying links. She says point blank that link buying is absolutely necessary in an “ultra-competitive&# niche. In her own words: I’m going to harp on paid links here but I do think it’s that all paid links are crap.

Buy 79

Buy Real Estate Case Study Press Release 79

Small Business Mavericks

FEBRUARY 2, 2011

I suppose it’s true that Bing may look less robust or competent, or whatever, if it turns out they actually use Google results to help determine their own. Log in to Reply rickh says: February 4, 2011 at 7:46 am Hi Caroline, I’m not sure why any of this is a problem.

Google 79

Google Press Release Case Study Small Business 79

Small Business Mavericks

JANUARY 19, 2012

He concludes that, on some days, there is less clutter so his content has less to compete with. What is interesting is that different social media react on different days – for example, Saturday and Sunday are more fruitful for Facebook whilst Friday is the best day for re-tweets. From a business perspective, he may be right.

SEO 107

SEO Compete Publishing Analytics 107