Sprout Social

MAY 9, 2017

It’s just another normal day at the office as a social media manager. You start replying to Tweets, scheduling a few Facebook posts and put up a couple pictures of last night’s company dinner on Instagram. Thankfully there are some Instagram metrics you can (and should) track to measure your efforts.

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agora pulse

NOVEMBER 10, 2020

With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. Discover how to create effective reports and find the best social analytics tool for your brand. Social Media Analytics Defined. What are social media analytics?

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Analytics Social Media Tools Price 179

Keyhole.co

AUGUST 28, 2023

It shows metrics assessments and gives you direction to grow your YouTube channel. Key metrics and their importance Here are some necessary metrics that a typical YouTube analytics dashboard tracks: Views and watch time As the name suggests, views represent the number of times your video has been watched.

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Hootsuite

FEBRUARY 24, 2023

Salesforce recently announced the retirement of its social media management tool Social Studio. Luckily, you won’t have to look far to find the best Social Studio alternative. Hootsuite does everything Social Studio does and more for a fraction of the cost. Customers will lose access on Nov.

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Sprout Social

OCTOBER 19, 2023

AI is also helping social teams understand and respond to audiences better. It’s providing them with critical brand insights from social listening to inspire engaging content, personalize customer care and dig deeper into performance metrics.

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Strategy Sentiment Marketing Analysis 129

Oktopost

NOVEMBER 16, 2023

Social Data Analysis Pros Social Data Analysis Cons 4 steps to Use Social Data Analysis to Power Your Marketing Strategy Make Your Data Actionable What Kind of Social Data Can You Analyze? Deciding which key metrics to analyze can be challenging with endless social data available.

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Keyhole.co

MARCH 11, 2024

This immense user base presents an invaluable opportunity for professionals and companies to engage with a targeted audience. From identifying key metrics to collecting and interpreting your data, we’ll cover all the essentials you need to know to master your LinkedIn analytics. Let’s get started!

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Hootsuite

MAY 21, 2020

Social media monitoring tools let you keep track of every conversation, account, keyword, and hashtag that’s relevant to your business. But before we do, let’s look at exactly what social media monitoring is and why it’s critical to any successful social marketing strategy. Google Alerts.

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Social Media Tools HootSuite Sentiment 145

Sprout Social

JULY 25, 2023

Brands need the context social media metrics provide to meet today’s dynamic consumer space and take their business to the next level. That’s why leaders from more than 700 companies surveyed in the 2023 State of Social Media Report revealed that 85% of their business decisions were strongly informed by social data and insights.

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Keyhole.co

FEBRUARY 3, 2024

Without further ado, let’s dive into the meat and potatoes of how to measure the share of voice on social media. Share of voice metrics you should know Here are a few SOV metrics worth tracking. Volume of mentions : This share of voice metric indicates the number of times you’ve been tagged in tweets, posts, stories, etc.

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Social Media How To Metrics Sentiment 59

Sprout Social

NOVEMBER 21, 2022

The directory features a range of marketing agencies and other companies that provide a variety services, including popular ones like creative, commerce, sound and campaign management services. The branded hashtag challenge #AySauce encouraged users to show off their outfits in the United States and the United Kingdom.

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Case Study Marketing Directory Retail 114

Sprout Social

MAY 23, 2023

This new era of artificial intelligence (AI) naturally has social teams thinking: Is an AI social media manager about to take my seat? When it comes to AI social media tools, I’m optimistic…and this is coming from someone who regularly thanks her Google Home to keep it happy.

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Sprout Social

JUNE 1, 2022

At times, it might seem that social media managers are stuck in silos, focused more on brand awareness than direct revenue impact. One great example of a function closer to the bottom of the funnel that could be a force for great collaboration with social teams? Both teams want the company to succeed.

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Webbiquity SMM

APRIL 30, 2020

Every social media service has its pros and cons. For example, LinkedIn is a platform for professionals, employees, and companies. Due to the importance of social media in digital marketing, most brands now maintain accounts on all the top social media platforms. Hashtagsforlikes.

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Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. You can view all Keyhole pricing plans here.

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Tools Sentiment Hubspot Price 84

agora pulse

JULY 28, 2020

It doesn’t matter if you work for an established brand, want to build your company’s social media presence from the ground up, or work for a social media marketing agency. No matter where you work as a social media manager , you must make sure that the content you publish speaks to your audience.

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Social Media Strategies Summit

FEBRUARY 24, 2021

The company signed up seven million new Facebook fans, 500,000 new Twitter followers, and 800,000 new Instagram followers in a year. Cloudera Leverages B2B Social Listening to Assess Market Sentiment. Social listening isn’t just for B2C brands – it has a big part to play in B2B marketing strategies too. Your campaign hashtags.

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Social Media Strategy Sentiment Marketing 147

Sprout Social

JANUARY 10, 2024

Mishandling complaints could harm your company even more than the complaint itself. From lost baggage to canceled trips, travel industry companies often deal with a lot of customer complaints. From lost baggage to canceled trips, travel industry companies often deal with a lot of customer complaints.

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Reputation System Brands Knowledge Base 107

Keyhole.co

DECEMBER 15, 2023

Mentionlytics is a solid social media management platform. Top 7 Mentionlytics alternatives for 2024 Let’s look at some social media monitoring tools you can use as alternatives to Mentionlytics. Using critical data analysis, Sprout Social helps brands build a strong online presence that drives audience engagement.

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Sentiment Price Analysis HootSuite 52

Unmetric

JUNE 11, 2019

Unmetric is an AI-powered brand focused social media intelligence platform that helps companies gather reliable social media data to perform better on social. This means creating more engaging content, getting more certainty around your social strategy and automating those tedious tasks like reporting.

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Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. This may involve multiple levels of management and outside stakeholders. HIPAA in healthcare ).

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Template Templates Social Media Tips 134

Buffer Social

SEPTEMBER 20, 2023

This is a thought that pops up many times throughout the day while I’m working as the Social Media Manager at Buffer. A Daily, Weekly, Monthly Social Media Management Checklist We’ve found before that social media managers have a full-time schedule getting all their many tasks accomplished.

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Hootsuite

MAY 31, 2023

Are you ready to tap into ChatGPT social media success? Social media managers have suffered too long with tedious, manual tasks. Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable.

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Social Media HootSuite How To URL 140

Buffer Social

SEPTEMBER 15, 2016

What does it take to get hired as a social media manager? Perhaps you’re looking for a job in social (or perhaps you’re hiring for one). There are a ton of different factors that could go into a successful stint on ever-changing social media. 3 Tips for Getting Hired as a Social Media Manager.

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Sprout Social

JANUARY 31, 2024

The good news is that there are ways to increase your reach and move your video metrics in the right direction. YouTube’s native analytics provide metrics to help channels understand how engaged your audience is. A SaaS company or niche channel will likely have a lower ceiling of potential viewership.

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YouTube Engagement Metrics Analytics 101

Keyhole.co

JULY 18, 2023

TikTok for business accounts are aimed at companies and brands that want to use TikTok for marketing purposes. Connect your TikTok business account to social media management tools, making planning and publishing across multiple platforms easier. You cannot connect your account to social media management tools.

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Tips Marketing Trends Influencer 52

Sprout Social

NOVEMBER 2, 2021

Hashtags are hugely influential on how TikTok users discover and engage with videos. Before posting, we spent time researching which hashtags we wanted to use and how they would affect where we showed up on the platform. original sound – Sprout Social. Stop treating followers as a vanity metric. sproutsocial.

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agora pulse

AUGUST 12, 2020

From introducing brands to new customers to selling products and growing loyal communities, Pinterest is designed to help companies of all kinds grow. Read on to learn more about these highlights from the 2020 Pinterest media agency guide to find out what this social media site can do for your company or clients.

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Social Media Strategies Summit

OCTOBER 24, 2018

The Metrics Map chart below is a great tool to use in aligning your business goals with specific social media activities. Social Media Strategy Metrics Map Chart. The map’s recommended social KPIs for these stages are impressions and engagements. How do they interact with social media?

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Sprout Social

SEPTEMBER 14, 2023

They regularly post UGC, and use their branded hashtag #AerieReal to find creators to reach out to. And Zara’s robust creator strategy is a great example of how diverse creators can provide actionable and personal “how-tos” using a company’s products. Make sourcing this content even easier by creating a branded hashtag.

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Visually SM

JULY 27, 2020

In this day-to-day task, a social media manager has a million balls to juggle at once, so using that direct line of communication effectively can be a major achievement. The good news is that as social media has grown up, so have the tools available to help you master it. Source: Twitter Media.

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Sprout Social

MARCH 21, 2019

Sprout Social. Among its comprehensive suite of social media management tools, Sprout Social also offers a powerful analytics solution for Twitter. Use the Twitter Trends Report to discover trending topics and hashtags across the platform. Union Metrics. Guess you saw this coming—we made our own list!

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Analytics Twitter Tools Strategy 105

Hootsuite

SEPTEMBER 10, 2019

Social media managers should always work to include and account for diverse perspectives, and takeovers can help to fill in gaps or lift certain voices. Do a social media audit and see if your content truly reflects your audience, customers, or employees. Also keep an eye on social media holidays.

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Sprout Social

JUNE 7, 2016

According to Dragon Search, 61% of customers’ purchasing habits are decided by companies that deliver custom content. While content and engagement are critical components of a successful strategy, another component—Twitter metrics—shouldn’t be overlooked. Top media Tweet. And why not? This includes your: Top Tweet.

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Metrics Twitter Comparison Report 40

Oktopost

APRIL 2, 2020

Social media marketing analytics is big business. Helping people make sense of the data that social media managers (SMM) have access to is no easy feat. Second problem solved is clearing away the noise of data and providing a clear view of the ROI from social media marketing. billion (USD) by 2024.

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agora pulse

DECEMBER 22, 2020

I’m Bronte Mojdehi, marketing manager at AppSumo , the go-to digital marketplace for entrepreneurs, small-business owners, and freelancers. I work on all things social media strategy for the company. We get a lot of questions about social media from our audience. Define Success (Goals/Metrics).

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Social Media Strategy Content How To 126

Sprout Social

NOVEMBER 28, 2022

Clothing company Rawson used this format to better understand customer preferences. Chicago brand Lost Girls Vintage created a countdown to promote their holiday dress shop—especially enticing for a company with exclusive, limited vintage stock where you have to shop fast. And with infinite ways to use them, they always feel fresh.

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