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Indian Companies on Twitter – A Usage Study

The Marketing Blog

Home About In the Media Facebook vs Twitter (A Comparison) How People Respond to Your Online Content March 8, 2010.1:39 39 pm Indian Companies on Twitter – A Usage Study Jump to Comments We recently did a study to understand how the businesses in India are using twitter. Here is a full copy of the brief study!

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Revisiting the Web 2.0 Dictionary - Part I

The Marketing Blog

Home About In the Media 100th Post and 1 Year Completion Catching Up With Shane Warne April 10, 2008.6:29 29 am Revisiting the Web 2.0 Dictionary – Part I Jump to Comments ‘Web 2.0′ Since the time I first heard about ‘Web 2.0′, Search frequency for Web 2.0

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Criticising Social Media ?

The Marketing Blog

Home About In the Media Entrepreneurial resources Enterprise 2.0 35 pm Criticising Social Media ? Jump to Comments Criticizing social media ? Understand Social Media as a Philosophy and its application as a Culture. Criticising Social Media ? Conversations December 10, 2009.10:35

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Preventing Social Media Spam

The Marketing Blog

Home About In the Media Enterprise 2.0 53 pm Preventing Social Media Spam Jump to Comments Image by Josh Russell via Flickr Sometimes it feels really sorry to see the tactics of a select group of folks in the name of using Social media as a Conversation Medium ! However, I still review some Web 2.0

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10 Reasons Market Research is Critical to Social Media

Adam Cohen

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. Brian Solis has a terrific series starting this week on the changing marketing, advertising and communications, where he adds a 5th P: People. Do they care what kind of car they drive?

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100 Examples of Corporate Social Media Policies

Koka Sexton

The following table contains the names of over 100 companies and organization that have published their Employee Social Media Policies or Guidelines online… The left side column is the name of the organization, and it is linked to their organizational or corporate home page. Template: Blogging and Social Media Policy.

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3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

With social media, an abundance of resources are at your fingertips. However, without a successful plan and any adequate preparation, your social media efforts will fail. Just do it while giving back to the community as well. Don’t make your social media efforts half-assed. Want to self promote?