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Tips on How PR Pros Can Create Social Media Success

Mindjumpers

Not necessarily because you have to share an actual press release here, but rather since it can take form of a great news source. Develop social news backgrounders. This means that it can be of great value to consider creating a social news backgrounder together with your pitch, using a site such as Delicious.

Netvibes 218
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The Nightmare Public Relations Professional and How to Stop Him

Techipedia: Tamar Weinberg

Email facilitates communications. There’s no effort in adding thousands of email addresses to an address book, performing a mail merge, and sending off a generic press release. I don’t blog about new products unless it suits me or my readers. Guess what? The PR representative wasn’t done. His response?

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Book Review: Social Media Marketing

Webbiquity SMM

. “Participating in social media isn’t just about creating a page, making a blog post, posing a question, or tweeting. You can’t just ‘leave your mark’ and expect success…Members of social media communities are no longer swayed by a coupon for 10% off or an invitation to try a new product.

Review 152
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Social Media Visitors More Loyal But Still a Very Small Percentage.

Adam Sherk

But I wouldn’t have expected Digg to be a strong second, since the social news site is known for sending large spikes of visitors that quickly scan the page and then move on. It’s also important to note that while search engine visitors may be less loyal their volume is much greater, especially visitors from Google.

Hitwise 124
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Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

Techipedia: Tamar Weinberg

Effectively, they’re porting their press release information to the wide open, and perhaps going a little more granular by featuring content specific to elements of iTunes. First, I’m going to say kudos to Apple for trying involve themselves in the world of social media.

Apple 154
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Every Social Network is Different: Here's What You Need to Know

Techipedia: Tamar Weinberg

If you use Twitter regularly, you’d see that it wins as a social news site that provides instantaneous news — at least of that caliber. As Chris Garrett explains in his post, if you follow numerous feed bots, you can get the news all the time. The right news will hit the front page of Digg quickly.

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Paywall for News.com and Online Community Social Media

Laurel Papworth

As tomorrow is an historic day – The Australian and other news.com sites move behind the paywall – what WILL we pay for, what SHOULD we pay for and what OTHER revenues streams are being missed by News.com refusal to build online communities around their content? The New Fourth Estate is Social Media. Seriously ?