Buffer Social

NOVEMBER 13, 2023

BFCM — Black Friday and Cyber Monday — is an exhilarating but often daunting time of year for business owners and marketers.  But capturing market attention is well worth doing over this high-spend period. Make your sale invite-only For certain target markets, exclusivity makes sense. Happy BGCM planning! 

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Examples Campaign Discount Marketing 92

Later

JUNE 28, 2021

As influencer marketing continues to grow, more and more businesses are wondering how to find Instagram influencers who are the perfect fit for their brand. Follow Industry Podcasts, Events, Newsletters, and Blogs. Ask Your Community for Recommendations. #1: To do this, look at your existing community.

Influencer 106

Influencer Campaign Instagram How To 106

Pixlee

AUGUST 19, 2020

One of the most profitable selling tools, email marketing offers a high-value connection between marketers and clients and will likely be relevant for decades to come. As of today, email still delivers the highest ROI for marketers, generating an average of 38$ for every 1$ spent, according to CampaignMonitor.

Discount 54

Discount UGC How To Marketing 54

Later

AUGUST 25, 2021

An effective offline-to-online marketing strategy can help you reach an almost infinite customer base — without having to sacrifice any of your brand values. What is Offline-to-online Marketing? . Wondering how to bring your business’s in-store experience online? brick-and-mortar stores) to digital offerings (i.e

Hashtag 68

Hashtag Marketing Apparel Hosting 68

Later

FEBRUARY 16, 2021

Looking for social media campaign ideas to take your marketing strategy to the next level? 7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building. 7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building. 1: Knix’s Community-building Campaign.

Campaign 91

Campaign Social Media Brands Apparel 91

Social Media Strategies Summit

JANUARY 3, 2019

In April, the platform saw changes to its API that resulted in the death of Instagram bots, apps that help brands analyze their followers and limitations on the ability to repost UGC. If this visual marketing platform is a key element of your brand’s strategy, read on for some inspiration from the top 10 brands on Instagram right now. #1

Instagram 140

Instagram Brands UGC Travel 140

Pixlee

APRIL 9, 2021

Don’t stress; here are a few tips from email communication to social media and customer service that’ll help you promote community with customers post-purchase. . Use User-Generated Content (UGC) — Everywhere! Email Marketing: One of the Best Channels for Upsell. Email Marketing: One of the Best Channels for Upsell.

UGC 52

UGC Loyalty How To Sports 52

Convince & Convert

MAY 10, 2016

The online community pendulum is swinging back. It’s no longer enough to rely on social networks for community infrastructure. Smart companies are now combining owned and rented community functions into a 1+1=3 scenario I call Omni-Social. A commitment to moving beyond the hegemony of rented social community.

Communities 60

Communities Aggregator Social Networking Organization 60

Pixlee

NOVEMBER 19, 2020

There was a time when email marketing was considered to be an obsolete method of marketing and social media was the shiny new toy in the marketing world. But it soon regained its prominence as marketers realized its lasting relevance, and the opportunity to combine email marketing with other strategies.

Social Media 52

Social Media UGC ROI Newsletter 52

Sprout Social

OCTOBER 12, 2020

As social marketers, we spend a lot of time focused on content marketing conversion. It’s how leadership measures results, even as marketers we know that conversion is just the desired end result and not the whole journey. A content marketing funnel, of course, is only as good as its ingredients. Consistency.

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Content Metrics UGC Conversation 143

Sprout Social

OCTOBER 19, 2022

Whether it’s an email newsletter, a video on TikTok, the words on a billboard or a photo on social media, it’s what drives customers to either make a decision about your brand or, at the very least, makes your brand memorable. Look within your community. Your community is comprised of your customers, superfans and partners.

Campaign 106

Campaign Content How To Influencer 106

Sprout Social

APRIL 4, 2023

When a brand is able to create positive buzz around their brand by just mentioning a product enhancement or product drop, you know they have a great marketing strategy behind them. But how are some brands, like Apple, able to attract new customers and elevate their positioning in the market with a simple announcement?

Brands 130

Brands ROI Authentication UGC 130

agora pulse

JANUARY 14, 2020

Now, it’s a huge place of opportunity for social media marketers and managers. A lot of social media managers and marketers don’t know what to do with TikTok. The short-form video app launched in 2017 seems to have catapulted itself into our lives—and left us struggling to find a place for it in our social marketing plans.

UGC 139

UGC Hashtag How To Meme 139

Keyhole.co

MAY 9, 2023

Besides, the platform offers advanced features and advertising capabilities that can help generate brand awareness, attract target audiences, and drive high engagement, making it a powerful marketing tool. However, with over 2 million brands leveraging this platform for marketing, it’s challenging to stand out from the crowd.

Instagram 52

Instagram UGC Hashtag Guidelines 52

Keyhole.co

MARCH 7, 2023

This can help you tailor your content and marketing strategies to better appeal to your audience, leading to increased engagement and success on Instagram. They also use reels to feature user-generated content from their customers, which helps build a sense of community and engagement on their platform.

Instagram 52

Instagram UGC Hashtag Collaboration 52

Ignite Social Media

MAY 4, 2020

With the content capabilities across social showing no signs of slowing, many brand marketers are wondering how these new features may be beneficial. While some marketers have strayed away from activating on this platform due to the younger user base, others have found success on the channel. Social Media Stories Breakdown by Channel.

Social Media 125

Social Media Brands Content Real Estate 125

Sprout Social

FEBRUARY 15, 2022

If you need writing, social, or marketing/comms help, I’m taking clients! That means unless you have the money to outsource, you have to do the accounting, billing, tax payments, marketing, sales pitches, content development and networking (i.e., Community management. I’m excited + terrified! What do social media consultants do?

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Consultant Social Media How To Insurance 106

Convince & Convert

MARCH 17, 2016

From providing entertainment to educating to expressing your opinion to marketing a product, videos are a powerful tool. If someone has an opinion, you better believe that it will be accessible to the entire internet community within minutes. With UGC videos, each user is a unique person and offers an original perspective.

Video 60

Video UGC Content comScore 60

agora pulse

JULY 28, 2020

It doesn’t matter if you work for an established brand, want to build your company’s social media presence from the ground up, or work for a social media marketing agency. Publishing engaging content is essential for connecting with your audience and growing a vibrant online community. Speak to Your Audience Specifically.

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Report Social Media Data Content 121

Pixlee

OCTOBER 4, 2017

Marketers are aware that personalizing visual email content is critical to success, but many shy away from that idea beyond basic audience segmentation. A study by Pixlee has shown that displaying user-generated content on marketing channels can increase online conversions two to four times. Digests and Newsletters. Conclusion.

Campaign 40

Campaign Content UGC Newsletter 40

Pixlee

AUGUST 20, 2021

Editor’s Note: Community is everything to us at Pixlee. We’re thrilled to welcome our community of #PixleePros in our latest series “Send Tweet: Insights From the #PixleePros.” I’ve been in marketing and advertising for about 10 years. How does community impact your life as a marketer? Andrew Weiss: Absolutely.

Sports 52

Sports Campaign Film Research 52

Pixlee

AUGUST 20, 2021

Editor’s Note: Community is everything to us at Pixlee. We’re thrilled to welcome our community of #PixleePros in our latest series “Send Tweet: Insights From the #PixleePros.” I’ve been in marketing and advertising for about 10 years. How does community impact your life as a marketer? Andrew Weiss: Absolutely.

Sports 52

Sports Campaign Film Research 52

Convince & Convert

DECEMBER 4, 2015

From Thanksgiving to Black Friday and Cyber Monday, marketers sure have been busy. With so much competition for consumer attention during the holiday season, how can marketers cut through the clutter? Century 21 is also using the holiday as an opportunity to encourage its community to eat slow and enjoy time with loved ones.

Content 60

Content How To Tumblr UGC 60

Keyhole.co

SEPTEMBER 20, 2023

Create valuable and engaging content How do you make your brand identity memorable and valuable to the target market? Engage with your audience Maintain regular communication with your audience through emails and social media marketing. Join online forums and communities related to your industry.

Reputation 59

Reputation Brands Construction How To 59

agora pulse

MAY 13, 2020

Want to get the most out of your Instagram marketing? With more than one billion active users, a highly visual platform, and a user base that skews heavily toward the under-35 age bracket, Instagram is an essential tool for marketers in almost any industry. Related: Download our FREE Instagram Marketing ebook.

Instagram 191

Instagram Tools UGC Marketing 191

Sprout Social

NOVEMBER 1, 2016

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. Because the travel industry relies so heavily on word-of-mouth marketing, this is one trend you can’t ignore. Your customers are your best marketing asset. Find Your Inspiration.

Travel 40

Travel Class Social Media Hotels 40

Convince & Convert

DECEMBER 18, 2015

When brands prioritize and amplify the voice of the consumer , they cause engagement, brand lift, and community building. Any marketer who is not living in a cave knows that a brand talking about themselves all the time is not ideal. Get more content like this, plus the very BEST marketing education, totally free. kristenwords.

Brands 60

Brands Content Influencer Survey 60

Laurel Papworth

APRIL 13, 2010

Whenever I present or give classes on monetizing social networks and online communities people usually have two questions. Farmville does this well – click and join an email newsletter and get Farmville gold. Sort of Affiliate marketing on steroids. One, should we monetize other people’s activity?

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Twitter API Badge SMS 99

Later

DECEMBER 23, 2019

And if you’re a small business owner, this could be tapping into your precious work hours — time that could be used for other projects, like working on your 2020 goals or building a stronger online community! . We have a special (and last of 2019) newsletter, landing in your inbox tomorrow. ?? ??? So cheers to 2019!

Instagram 64

Instagram Feed Feedly Influencer 64

Later

AUGUST 10, 2021

Looking for some expert Instagram marketing tips? Here are our top 13 Instagram marketing tips — backed by social media experts: Tell Your Story. Use Content from Your Community. Plus, captions can be up to 2200 characters — which is plenty of space to let your community in. Post to Instagram Reels.

Instagram 92

Instagram Social Media Tips Meme 92

agora pulse

JUNE 23, 2020

Is Pinterest part of your social media marketing plan? If so, check out these tips for Pinterest marketing. Pinterest marketing. So, let’s get started and look at the Pinterest marketing techniques you will want to know about. Pinterest marketing tips. Content marketers across the land can rejoice!

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UGC Marketing Feed Feedly 138

Buffer Social

JANUARY 21, 2021

As the buying power of Gen Z grows, marketers at businesses of all sizes are searching for novel ways to connect with this audience and build lasting customer relationships. But marketing to Gen Zers means much more than simply posting pretty pictures and memes. Why do you think your Gen Z audience connects with your brand?

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UGC Marketing Meme Community building 78

Buffer Social

JULY 31, 2023

Have you been trying to figure out your social media marketing plan and not sure where to start? We’d love to help with some ideas if you’re just getting started with your social media strategy and content marketing! Engage with your community Take some time everyday to connect with your community!

Social Media 81

Social Media Strategy UGC Meme 81

Buffer Social

JULY 8, 2020

Read on for a behind-the-scenes look at how Jot built excitement for its launch on Instagram and how to create a community from day one. As a marketer, brand and product launches are some of my favorite initiatives to plan, strategize and execute. We have a small but mighty (and highly caffeinated) team based out of Boulder, CO.

Social Media 98

Social Media Instagram UGC Strategy 98

Sprout Social

MARCH 22, 2021

We can no longer think of marketing, sales & customer success as separate teams. And when there’s not a face, there’s likely a quote or some good ‘ol UGC in its place. It shows our community and customers that we hear them and are there for them.”. — Drift ?? Keep it open. Make it yours .

Film 121

Film Team B2B Newsletter 121

Convince & Convert

JULY 21, 2010

A recent presentation at the PRSA Counselors Academy, by Michael Lasky , Partner and Chair of the Public Relations Law Practice at the law firm of Davis & Gilbert in NY, provided a wake up call to those in attendance about how the law is slowly creeping into the social landscape and why responsible marketers had better pay attention.

Social Media 151

Social Media Policies Consultant Social CRM 151

Sprout Social

SEPTEMBER 7, 2021

There are a number of tried-and-true elements marketers can borrow from campaigns that have gone viral before, from short-form video to audio-first content to inclusive marketing. In addition to generating buzz around the latest iPhone release, the campaign also helped Apple build a community of loyal customers.

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Campaign Social Media Collaboration Apple 137